resume workshop and q&a
TRANSCRIPT
LinkedIn Workshop and Q&ASeptember 16, 2020
Housekeeping
• Chat your questions to the presenters!
• Sign up for a 1:1 consultation with your ISA Analyst• Adrienne: https://calendly.com/adriennechuck/isa
• Matt: https://calendly.com/mromansdwp
• LinkedIn Company Resources
• Materials to follow
Contact Us
Matt Roman(858) 267-1432
[email protected] Consultation Sign Up
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Adrienne Chuck(619) 490-9113 / Slack
[email protected] Consultation Sign Up
Alyssa [email protected]
Agenda
12:00 – 12:05 Welcome
12:05 – 12:10 Build your LinkedIn Profile
12:10 – 12:20 Build your Professional Network
12:20 – 12:25 How to Apply for Jobs
12:25 – 12:30 How to Add Portfolios or Projects
12:30 – 12:35 Get Noticed by Tech Recruiters
12:35 – 1:00 Open Q&A
90% of employers in San Diego use LinkedIn
44% of LinkedIn users make atleast $75K annually
2.8 million recruiters useLinkedIn to fill open jobsevery day
Build your professional network and connect tohigh paying jobsand opportunities
Build your LinkedIn profile1. Set up your account
2. Profile vs. resume
3. Take a great photo
4. Edit your profile
Build your LinkedIn profile
Profile vs. resumeThere are big differences between your LinkedIn profile and your resume. For example, your LinkedIn profile:
Speaks to all potential employers, not just a single one
Goes into more detail with skills,projects, interests, certifications,and more
Allows other professionals and employers to interact, learn, and contact you
Contains recommendations andendorsements
Take a great photo
Build your LinkedIn profile
Members with profile photos receive up to 21x more views and 9x more connection requests
Use a background that isn’t distracting
Dress for a job interview
Smile and have friendly expression
Make sure your face takes up a majority of the frame
No: blurry shots, blank photos, small photos, selfies, sunglasses, or inappropriate attire!
Recruiter Tip!
Edit your profile:Your story in your words
* You can choose whether you want to display your education in your intro.
Click the “Me” icon at the top of your LinkedIn homepage.
On the right side of the page, click“Add new profile section” to beginediting and adding to your profile.
Education* & certificationsSkills
Add your:Location & industryWork & internship experienceVolunteer experience
Build your LinkedIn profile
Recruiter Tip!
Your headline is an opportunity to show what you are – not just what you do.
When writing your headline, ask yourself:
If this is the only thing someone sees, what does it say about me?
Does this represent my professional brand and show why I am unique?
Does it capture what a recruiter would care about?
Build your LinkedIn profile
Edit your profile:Headline
Recruiter Tip!
Your summary is the best place for you to communicate your professional brand andput your own spin on your experience.Here’s an easy formula we recommend:
1-2 sentences about who you are
3-5 sentences about your experience,top skills and key passions
1-2 sentences about your future goalsand how other members can engagewith you
Make sure to include a summary of at least 40 words to show up in the search results of other members.
Build your LinkedIn profile
Edit your profile:Summary"Solution-driven professional with 5 years of
experience designing and implementing operations for service delivery programs. Successful in simultaneously managing multiple large projects, developing research projects, and leveraging data to inform strategic decisions. Possesses strong track record of high customer satisfaction, and leading teams to ensure deliverables and deadlines are met on time. Seeking entry level data analytics and research roles in San Diego County."
Recruiter Tip!
Questions?
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v
Build your professional network1. Build your professional network
2. Discover existing connections
3. Search for new connections
4. Expand your network strategically
Did you know?
50%+ of hires result from a personal connection
The power of networking
1st
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Build your professional network
2nd
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1st
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The power of networking
Build your professional network
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2nd
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The power of networking
Build your professional network
Build your professional network
The power of networking
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Discover existing connectionsClick “My Network” in the top navigation to find people you already know, including:
Friends and familyCurrent and former colleagues
Current and former managers
Our “People you may know” feature improves over time as you build your network.
Build your professional network
Build your professional network
Search for new connectionsUse the search bar in the top navigation to find new connections by:
Name Company Location Keyword
We recommend that you always add a personalized message to make it clear to the other person why you are reaching out.
Build your professional network
Search for new connectionsAfter clicking “Connect,” you can send your invitation immediately or personalize your invitation request by selecting “Add a note.”
Expand your network strategicallyWho should I reach out to on LinkedIn?
• People you have something in common with
• People who have a job or work at a company that interests you
• People who may be able to connect you to someone who can help you achieve your goals
What should I say?
• Who you are
• How you came across their profile
• How they can help you
Did you know?
LinkedIn members are 9X more likely to get hired when referred
Use your network onLinkedIn to connect toopportunity1. Message connections
2. Ask for informational interviews
3. Request referrals
4. Request recommendations
5. Find a mentor with careeradvice
6. Add value and engage
Questions?
sdworkforce #thisisworkforce workforce.org
Search and apply for jobs on LinkedIn1. Set career interests
2. Search for jobs
3. Create search alerts
4. Review “Jobs You May Be InterestedIn”
5. Follow companies
6. Apply actively
Indicate that You are Searching
Keyword
Job title
Company
Location
Function
Experience level
Date posted
Search for jobsUse LinkedIn’s search filters to find jobs by:
Search and apply for jobs
Keyword
Job title
Company
Location
Function
Industry
Experience level
Date posted
Create search alertsCreate search alerts to be notified when jobs you are interested in are posted by turning on “Job Alerts.”
Use filters in the search bar to create alerts by:
Search and apply for jobs
Search and apply for jobs
Review jobs you may be interested inFor the best job recommendations, make sure your profile is filled out with accurate:
Work experience Skills
Location information
Recruiters on LinkedIn can filter specifically for candidates who have engaged with their company page. Make sure to show your interest by taking this easy step.
Search and apply for jobs
Follow companiesExplore employers you are interested in working for by following their company page.
Check out the “Life” section to learn more about the company’s culture, values, and professional development opportunities.
Questions?
sdworkforce #thisisworkforce workforce.org
How to Add Projects or Portfolios
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• Add Profile Section
• Featured
• Links
• Add portfolio link
How to Add a Portfolio
• Go to relevant experience section
• Click Blue Edit Pencil
• Add media or links
How to Add Work Projects
Summary: Get Noticed by Tech Recruiters
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• Make sure your skills appear in keyword searches
• Indicate that you are open to opportunities in your status
• Add a relevant job title to your headline
• Add a location, even if you are remote
• Create new connections at companies of interest
• Promote profile views with activity and new connections to appear higher in search results
Get Noticed by Recruiters
• Present a polished profile
• Add portfolios or projects to your profile
• Add coursework and languages to your education section
• Make sure the story of your LinkedIn profile aligns with your resume
• Showcase your recommendations
Get a First Interview
Questions?
sdworkforce #thisisworkforce workforce.org
Templates
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Resume vs. LinkedIn Experience• Grew sales by 25% by implementing referral program and expanding customer base
Managed a sales team to implement an overarching strategy that leveraged SaaS to grow the customer base of Company
• Created an inventory report that enabled operations team to decrease backlog volumes by 40%• Designed a Salesforce forecasting tool giving sales leaders the views needed to manage pipeline• Built a marketing tool blending CRM and third-party data to view and measure market share
Created analytical tools that drove process improvements for operations, sales, and support
Tools: JIRA, Power BI, Python, Salesforce and SQL
• Developed flexible and robust algorithmic models of user data to predict user behavior, provide business insights, and drive product features.• Provided data governance and strategy for text analysis of unstructured email data, using NLP techniques such as structured topic modeling, Latent Dirichlet Allocation (LDA), word2vec, named entity recognition.
As a data scientist, I built scalable solutions to big data problems involving unstructured message data and complex social graphs. I leveraged NLP techniques such as structured topic modeling, Latent Dirichlet Allocation (LDA), word2vec, named entity recognition.
After an informational interview, professionals may also consider you for future job openings they learn of.
The purpose of an informational interview is for you to:
Gain advice on your career pathLearn about an industry you are interested in
Learn about a specific company you’d like to work for
Establish a professional bond
Ask for informational interviews
Build your professional network
Ask for a job referral by reaching out to your connections at companies you intend to apply to.
Make sure to include:
Why you are interested in the specific role
Your appreciation for your connection’s consideration
DID YOU KNOW? More than 60% of the workforce has referred someone to work at their company.
Request referrals
Build your professional network
Recommendations on LinkedIn are like references from people in your network.
On a connection’s profile, click More… and then Request a Recommendation.
You can select your relationship to this person, indicate whether you worked with them in a particular role, and customize your message.
Who should I ask to recommend me?
Current or former managers
Current or former colleagues, even those that were not directly on your team but who you worked closely with
People who have mentored or advised you professionally, including through nonprofit training programs
Request recommendations
Build your professional network
At this time, only members with less than 10 years of professional experience are eligible as mentees in the Career Advice tool.
From your profile page, select the Career Advice hub located in Your Dashboard.
Set your preferences by sharing who you would like to receive advice from and LinkedIn will suggest members who have relevant experience.
Find a mentor for career advice
Use your networkBuild your professional network