restotech final powerpoint presentation

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RestoTech.Inc

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Page 1: Restotech final powerpoint presentation

RestoTech.Inc

Page 2: Restotech final powerpoint presentation

What We Do

To provide our customers

with an innovative technology

that will increase their

productivity as a business

and to provide their

customers with a product

that will enhance their

dining experience.

Page 3: Restotech final powerpoint presentation

• Electronic 8x6 inch touch screen menu device

• Color crisp high resolution LED screen display

• Lightweight and user-friendly

• Intuitive

• 2 product lines: U-Dine & U-Order

The Future is Here

Page 4: Restotech final powerpoint presentation

Target Market

• U-ORDER (Casual Restaurants)- Many Franchises that fit U-Order's target market

- Applebee’s, Friday’s, Red Lobster

- Many locations-->More Units Sold-->More Profits

- Must Abide by Regulations

- Will be easy to change if regulations change- No need for new menus

• U-DINE (Upscale Restaurants)- Regulations are not for this target market More upscale higher

class, and unique- Not 20+ locations with same name

Page 5: Restotech final powerpoint presentation

Regulatory Environment

• Any restaurant with 20 or more locations with the

same name must:

- Print calories on the menu’s

- Provide additional nutritional information upon request

- Post statements with

recommended caloric intake

Source: US Dept. of Commerce

Page 6: Restotech final powerpoint presentation

• Total Restaurant Industry sales in 2011: $604 billion

Source: restaurant.org

Environmental Analysis

Page 7: Restotech final powerpoint presentation

Environmental Analysis (con’t)

Source: restaurant.org

• Restaurant sales growth in 2011 compared to 2010

Page 8: Restotech final powerpoint presentation

• New highly intuitive menu

• Adapts to consumer

preferences

• Updated menu

Consumer Satisfaction

• Ability to instantaneously change the menu language

• Items description with image

• Suggestions of both alcohol and non-alcohol

beverages with dishes picked by consumer

Page 9: Restotech final powerpoint presentation

• Reduces employee error

• Keeps track of transactions– Customized reports in real-time

• QuickBooks

• Helps increase spontaneous sales through item illustration

• Tremendously speeds up service/turnaround time– Reduce employee error

• Edit and update menu electronically

Benefits to the Restaurateur

Page 10: Restotech final powerpoint presentation

FlexibilityInflexible

Efficient

Inefficient

U-Order

U-Dine

Standard Menu

MenuPad

Standard

Blackboard

Perceptual Mapping

Page 11: Restotech final powerpoint presentation

U-Order Marketing Mix

Product

•Electronic multifunctional menu

•Easily integrated and updated

•5 year warranty

Price

•Price Skimming strategy

•$75 per device

•Free software update

Promotion

•B2B Discount – greater discount on bigger orders

•Sales Team Promoting

•Social media

•Trade fairs

Place

•Distributed through regional sales force and website

•Initially sold in major US cities, then expand globally

Page 12: Restotech final powerpoint presentation

U-Dine Marketing Mix

Product

•Same functionality as U-Order

•Elegantly designed

•Encased in fine leather

•Customized

•7 year warranty

Price

•$150 per device

•Free software update

•Lifetime maintenance services

Promotion

•Sales team promotion

•Trade shows

•Referrals resulting big sales will get 10% off next order

Place

•Distributed personal sales team

•Emphasis on relationship building

•Website

Page 13: Restotech final powerpoint presentation

Financials

Page 14: Restotech final powerpoint presentation

Financials

Page 15: Restotech final powerpoint presentation

Financials

Page 16: Restotech final powerpoint presentation

Financials

$0

$100,000

$200,000

$300,000

$400,000

$500,000

$600,000

$700,000

0

25

0

50

0

75

0

10

00

12

50

15

00

17

50

20

00

22

50

25

00

27

50

30

00

32

50

35

00

37

50

40

00

CO

ST-V

OLU

ME-

PR

OFI

T

NET UNITS (250)

Breakeven Analysis

NET

UNITS

NET

REVENUE

FIXED

COST

VARIABLE

COST

TOTAL

COST

TOTAL

PROFIT

0 $0 $83,488 $0 $83,488 -$83,488

250 $37,500 $83,488 $18,750 $102,238 -$64,738

500 $75,000 $83,488 $37,500 $120,988 -$45,988

750 $112,500 $83,488 $56,250 $139,738 -$27,238

1000 $150,000 $83,488 $75,000 $158,488 -$8,488

1250 $187,500 $83,488 $93,750 $177,238 $10,262

1500 $225,000 $83,488 $112,500 $195,988 $29,012

1750 $262,500 $83,488 $131,250 $214,738 $47,762

2000 $300,000 $83,488 $150,000 $233,488 $66,512

2250 $337,500 $83,488 $168,750 $252,238 $85,262

2500 $375,000 $83,488 $187,500 $270,988 $104,012

2750 $412,500 $83,488 $206,250 $289,738 $122,762

3000 $450,000 $83,488 $225,000 $308,488 $141,512

3250 $487,500 $83,488 $243,750 $327,238 $160,262

3500 $525,000 $83,488 $262,500 $345,988 $179,012

3750 $562,500 $83,488 $281,250 $364,738 $197,762

4000 $600,000 $83,488 $300,000 $383,488 $220,000

FIXED COST $ 80,000

VARIABLE COST $ 75.00

NUMBER OF UNITS 250

UNIT PRICE $ 150.00

Page 17: Restotech final powerpoint presentation

Financials

20%

26%30%

24%

500,000 Investment

Marketing Production

R & D Operating Costs

Allocating the $500,000 Investment:

• $100,000 for Marketing

• $130,000 for Initial Production

• $100,000 for R & D

• $170,000 for Operating Expenses

• Seeking: $500,000 Investment for 10% Equity

• 5 Year Buy-Back Option for $1,000,000

Page 18: Restotech final powerpoint presentation