We Suck at collaboration Ron Mader - planeta.com

Nkosi Albert Luthuli International Convention Centre, Durban

A: ICC B: Durban Exhibition Centre C: SADAC Pavillion

CB

Exhibition Opening Ceremony Cocktail parties

SA Tourism’s William Price: the touch-screen information centre

The SA Tourism stand in the DEC

Best foreign exchange: 2 glasses of draft per $...

Over

whelmingimpression?

Green WashingGrey, depressing, greenwashing

• We use energy saving lights!

• We recycle!

• We conserve water!

• We support a charity!

Doh-0h!Everybody does that crap

From crockery & cutlery in 2011 to recyclable plates & spanners in 2012

But some companies

aregetting it right, right?

Hayley McLellan’sone-woman campaign: stop using single-use plastic bags

Wilderness Safaris: multi-million rand investments in conservation and communities. Astounding staff training programmes via in-house TV

Khutso’s Baobab

Khutso Ramaoka and Moja Media’s Heritage Collection

Three Trees at Spioenkop:

you can plant their CD cover

Honourable Mention

• Intercontinental Hotels Group

• Three Cities Hotels/ International Hotel School

• Tourvest

• Open Africa

• Jenman

• Fair Trade in Tourism

The

At Last!Awardgoes to

Land Rover South Africa

for

The electric game viewer

Their stand also won a Gold Award in the Sponsor’s category

But The

‘My Favourite Responsible Tourism Programme

Award’Goes to....

Whaaaaaaaaaaat?

Why THEM?

Rick Taylor:

We really don’t know what we’re

doing.

But we’re trying,

and we’re learning as we go.

It was the most honest thing I heard anyone say about

Responsible Tourism

at this Indaba

Lessons• Responsible Tourism and social media need one another. • No one really knows how to make the consumer responsible –

especially the corporates. But they do know how to add ‘carbon taxes’ onto tickets to pay for things like conservation and carbon off-setting programmes

• Akshelly, no: the small guys, Khanizeni Cultural Experiences, Sangha Lodges (in the Central African Republic), Uthando (love) South Africa, Calabash Tours, the Fair Trade in Tourism guys, (like Fair Trade Travel Pass, Grootbos, The Peech Hotel, Canopy Tours South Africa) – they’re getting right

• We need a lot more knowledge, and a lot more sharing if we’re going to ...

•Stop Sucking!

I don’t care what you do.I do care whether the scale of your ambitionis making it laughably, impossibly better

Umair Haque

Enkosi - Thank youRon Mader - Planeta.com

Slideshare.net/MartinHatchuel1

Sala kakuhleGoodbye - stay well

Martin Hatchuelwww.thistourismweek.co.za

May 2012