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I RELATIONSHIP BETWEEN SAFETY CULTURE AND SAFETY COMMITMENT AT WESTSTAR AVIATION SERVICES IN KOTA BAHARU By ABD LATIF BIN SAID 806355 A Project Paper is submitted to the School of Business Management, Universiti Utara Malaysia, in partial fulfillment of the requirement for the Master of Science (Occupational Safety and Health Management)

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  • I

    RELATIONSHIP BETWEEN SAFETY CULTURE AND SAFETY

    COMMITMENT AT WESTSTAR AVIATION SERVICES IN KOTA BAHARU

    By

    ABD LATIF BIN SAID

    806355

    A Project Paper is submitted to the School of Business Management, Universiti

    Utara Malaysia, in partial fulfillment of the requirement for the Master of Science

    (Occupational Safety and Health Management)

  • II

    DECLARATION

    The author is responsible for the accuracy of the information provided in this Project Paper.

    The author bears full responsibility for the checking whether material submitted is

    subjected to copyright or ownership right. University Utara Malaysia (UUM) does not

    accept any liability for the accuracy of such comment, report and other technical and factual

    information and the copyright or ownership right claims.

    The author declares that this Project Paper is his own work and that none of this Project

    Paper has been previously submitted for any academic Masters Program. All sources

    quoted have been acknowledged in the references.

    Date : …………………………… Student Signature : ……………………..

  • III

    KOLEJ PERNIAGAAN

    (College of Business)

    Universiti Utara Malaysia

    PERAKUAN KERJA KERTAS PROJEK

    SSMZ 6699 CONSULTATION

    (Certification of Project Paper)

    Saya, mengaku bertandatangan, memperakukan bahawa

    (I, the undersigned, certified that)

    ABD LATIF BIN SAID (806355)

    Calon untuk Ijazah sarjana (Candidate for the degree of)

    MASTER OF OCCUPATIONAL SAFETY AND HEALTH MANAGEMENT

    telah mengemukakan kertas projek yang bertajuk (has presented his/her project paper of

    the following title)

    RELATIONSHIP BETWEEN SAFETY CULTURE AND SAFETY

    COMMITMENT AT WESTSTAR AVIATION SERVICES IN KOTA BAHARU.

    Seperti yang tercatat di muka surat tajuk dan kulit kertas project

    (as it appears on the title page and front cover of the project paper)

    Bahawa kertas projek tersebut boleh diterima dari segi bentuk serta kandungan dan

    meliputi bidang ilmu dengan memuaskan.(that the project paper is acceptable in the form

    and content and that a satisfactory knowledge of the field is covered).

    Nama Mentor : DR FADZLI SHAH BIN AB AZIZ

    (Name of Mentor)

    Tandatangan : ______________________________

    (Signature)

    Tarikh :

    (Date)

  • IV

    PERMISSION TO USE

    In presenting this Project Paper as partial requirement for the Masters of Science

    (Occupational Safety and Health) in Universiti Utara Malaysia, I agree that the Universiti

    may make it freely for inspection. I further agree that the permission for copying of this

    Project Paper in any manner, in whole or in part, for scholarly purpose may be granted by

    my supervisor, or in his absence, by the Dean of School of Business Management. It is

    understood that any copy or publication or use of this Project Paper or parts there of for

    financial gain shall not be allowed without my written permission. It is also understood

    that due recognition shall be given to me and to Universiti Utara Malaysia for any scholarly

    use which may be made of any material from the Project Paper.

    Request for permission to copy or make use of the material in this Project Paper in whole

    or in part should be address to :

    Dean of School of Business Management

    Universiti Utara Malaysia

    06100, UUM Sintok

    Kedah Darul Aman

  • V

    ABSTRACT

    The study was conducted to determine the relationship betIen safety culture and safety

    commitment as Ill as level of safety culture and safety commitment of employees in Iststar

    Aviation Services Sdn Bhd (WASSB). This survey was distributed among 200 respondents

    at WASSB by using Loughbourough university safety climate assessment tool kit (2003)

    to measure safety culture and safety commitment questionnaire developed by Abd Aziz

    (2008). 140 valid responses was received, all the results of measurement Ire then analysed

    statistically using SPSS version 22, with descriptive frequencies on demography,

    correlations and regression analysis. The findings indicated that the level of safety culture

    and safety commitment is moderately high. Result also indicate that safety culture and

    safety commitment was partially mediated by employee commitment. Further suggestions

    Ire discussed according to the findings to complete the conclusions and recommendations.

  • VI

    ABSTRAK

    Kajian telah dilakukan untuk menentukan kaitan antara budaya keselamatan terhadap

    penglibatan keselamatan dan begitu juga kaitan tahap budaya keselamatan terhadap

    penglibatan keselamatan olih pekerja Iststar Aviation Services Sdn Bhd (WASSB). Kaijian

    ini telah dilakukan kepada 200 pekerja dalam WASSB dengan menggunakan alat

    mengukur budaya keselamatan university Loughbourough (2003) bagi mengukur budaya

    keselamatan dan penglibatan keselamatan dalam soalselidik yang dibentuk olih Abd Aziz

    (2008). 140 maalum balas yang layak telah diperolihi, semua keputusan penilaian statistic

    telah dilakukan dengan menggunakan SPSS versi 22, penjelasan setiap tahap telah

    dianalisa menurut demografi, yang ada kaitan dan tiada kaitan antaranya. Keputusan

    menunjukan tahap budaya keselamatan dan penglibatan keselamatan adalah agak tinggi.

    Keputusan juga menunjukan budaya keselamatan dan penglibatan keselamatan olih

    pekerja adalah separuh tinggi. Cadagan kajian yang selanjutnya akan dibincangkan untuk

    mengemukan penemuan dan kesimpulan bagi melengkapkan pengkajian ini.

  • VII

    ACKNOWLEDGEMENT

    First and foremost, II would like to thank to my supervisor of this project, Dr. Fadzli Shah

    Bin Abd. Aziz for the valuable guidance and advice. He inspired me greatly to work in this

    project. I also would like to thank him for showing me some examples that related to the

    topic of our project which helped to strengthen my humble Project Paper. Besides, I would

    like to thank the authority of Graduate School of Business Management, Universiti Utara

    Malaysia (UUM) for providing me with a good environment and facilities to complete this

    project. Also, I would like to take this opportunity to thank the School of Business

    Management, Universiti Utara Malaysia (UUM) for offering this program, Master of

    Science (Occupational Safety and Health Management). It gave me an opportunity to

    participate and learn about the OSH management. Grateful acknowledgment is also

    extended to Weststar Aviation Services Sdn Bhd. which provides me valuable information

    and cooperation in the feedback questionnaire that was being distributed. I would also like

    to extend my appreciation to Weststar Aviation Services CEO, General Tan Sri

    Muhammad Ismail Jamaluddin, for his continuous support and cooperation during the

    completion of this project.. Finally, an honorable mention goes to my families especially

    my beloved mother Habshah Bte Shariff for her valuable advice and support and mostly to

    my beloved wife, Siti Mariam Bte Ismail, my son Muhammad Asyraf and Muhammad Adli

    , my daughter Nor Diyana and Nur Dayini for being patient to support and sacrifice in order

    for me to complete this study. With their help, support and encouragement, , I had faced

    challenges while doing this project successfully

  • VIII

    TABLE OF CONTENTS

    PAGE

    DECLARATION II

    CERTIFICATION OF PROJECT PAPER III

    PERMISSION TO USE IV

    ABSTRACT V

    ACKNOWLEDGEMENTS VII

    TABLE OF CONTENTS VIII

    LIST OF APPENDICES XII

    LIST OF TABLES XII

    LIST OF FIGURES XIII

    ABBREVIATIONS XIV

  • IX

    CHAPTER I INTRODUCTION

    1.1 Introduction 1

    1.2 Background of Study 3

    1.3 Organization Background 6

    1.4 Problem statement 8

    1.5 Research Questions 10

    1.6 Research Objective 11

    1.7 Research Scope 11

    1.8 Significance of Research 12

    1.9 Organizing Chapter 12

    CHAPTER II LITERATURE REVIEW

    2.1 Introduction 14

    2.2 Safety Culture 14

    2.2.1 Management commitment 17

    2.2.2 Communication 20

    2.2.3 Priority of safety 20

    2.2.4 Safety rule and procedures 21

    2.2.5 Supportive environment 21

    2.2.6 Employee Involvement 22

    2.2.7 Personal priorities and need for safety 22

  • X

    2.2.8 Personal appreciation of risk 23

    2.2.9 Physical works environment 24

    2.3 Safety Commitment 24

    2.3.1 Priority On Safety 28

    2.3.2 Compliance Safety Commitment 29

    2.3.3 Involvement on safety Commitment 30

    2.4 Employee Competency 30

    2.5 Theory of Accident Causation 31

    CHAPTER III RESEARCH METHODOLGY

    3.1 Introduction 35

    3.2 Conceptual Framework 35

    3.3 Research Design 36

    3.4 Operational Definition 37

    3.4.1 Safety Culture 38

    3.4.2 Safety Commitment 39

    3.4.3 Employee Competency 40

    3.5. Research Instruments 40

    3.5.1 Instruments of safety commitment 41

    3.5.2 Instruments of safety culture 43

    3.5.3 Instruments of employee competency 47

    3.5.4 Data collection by survey 47

  • XI

    3.6 Population And Sampling 49

    3.7 Data Collection 49

    3.8 Pilot Test And Reliability Test 50

    3.9 Data Analysis 51

    3.9.1 Data Screening 56

    3.10 Summary 56

    4.0 CHAPTER IV RESULTS AND DISCUSSION

    4.1 Introduction 57

    4.2 Response Rate 57

    4.3 Profile of Respondents 58

    4.4 Reliability Analysis 63

    4.5 Statistic of Variable 66

    4.6 Correlation Test 67

    4.7 Summary 67

    5.0 CHAPTER V CONCLUSION AND RECOMMENDATION

    5.1 Introduction 69

    5.2 Discussion On The Findings Torwards

    Research Objectives 71

  • XII

    5.3 Implications To Managers And Organizations 73

    5.4 Implications For Future Researchers 75

    5.5 Limitation of the Study 76

    5.6 Conclusion 77

    REFERENCES 81

    LIST OF APPENDICES 90

    LIST OF TABLES

    Table 1.2: Accident from year 2010 to 2014 4

    Table 3.1: Independent Variable in the studies 38

    Table 3.2: Dependent Variable in the studies 39

    Table 3.3: Questionnaires on Commitment 41

    Table 3.4: Questionnaires on Culture 44

    Table 3.5: Questionnaires on Competency 47

    Table 3.6 Items in the Survey Feedback Form 48

    Table 3.7 Number of Survey Feedback Form Distributed and Collected 49

    Table 3.8: Reliability of Research items 51

    Table 4.1: Response Rate 58

    Table 4.2: Distribution of sample based on Gender 58

    Table 4.3: Distribution of sample based on Age 59

    Table 4.4: Distribution of sample based on Status 59

  • XIII

    Table 4.5: Distribution of sample based on Education 60

    Table 4.6: Distribution of sample based on Department 61

    Table 4.7: Distribution of sample based on Job Category 61

    Table 4.8: ANOVA (Job Categories) 62

    Table 4.9: Distribution of sample based on Employment Status 63

    Table 4.10: α-cronbach for Safety Culture 63

    Table 4.11: α-cronbach for Safety Commitment 64

    Table 4.12: α-cronbach for Safety Competency 64

    Table 4.13: Means of the response based on Variables 66

    Table 4.14: Correlation 67

    LIST OF FIGURES

    Figure 1.2: Pie chart on Aircraft Accidents 5

    Figure 2.1: Safety Culture Model 32

    Figure 2.2: Geller Total Safety Culture 33

    Figure 2.3: A systems Model of Safety Culture 34

    Figure 3.1 : Research Conceptual Framework 36

    Figure 3.2: Likert Rating Scale 48

    Figure 3.3: Negative Correlations 52

    Figure 3.4: No Correlations 53

  • XIV

    Figure 3.5: Positive Correlations 53

    Figure 3.6: r=1; Perfect Positive Correlation 54

    Figure 3.7: r = 0; No Correlation 54

    Figure 3.8: r = -1; Perfect Negative Correlation 55

    LIST OF ABREVIATIONS

    CEO Chief Executive Officer

    DCA Department of Civil Aviation

    DOSH Department of Occupational Safety and Health

    HR Human Resource

    HRM Human Resource Management

    HSES Health, Safety, Environmental and Security

    ILO International Labour Organization

    PETRONAS Petroliam Nasional Berhad

    SRP Sijil Rendah Pelajaran

    SPM Sijil Pelajaran Malaysia

    STPM Sijil Tinggi Perlajaran Malaysia

  • XV

    WASSB Weststar Aviation Services Sendirian Berhad

    SOCSO Social Security Organization (Malaysia)

  • 1

    CHAPTER 1

    INTRODUCTION

    1.1 Introduction

    In the past two decades there has been an increasing interest in the concept of safety culture

    as a mean of reducing potential accidents at the workplace. Notwithstanding its recent

    appearance in the field of safety management, safety culture is gaining acceptance due to

    its critical role for improving organizational safety performance. Safety culture influences

    not only accident rates, but also on work methods, absenteeism, quality, productivity,

    commitment, loyalty and work satisfaction (Teo and Feng, 2008).

    Teo and Fang (2008) explain that safety culture is a concept defined at the group level or

    higher. The concept refers to the shared values among all members in the organization who

    are concerned with safety issues at the workplace. It relates to the safety management

    system at the upper and lower level and emphasizes everyone’s participation to practice

    and promote safety. It reflects the physical behavior of employees, willingness of

    organization for continual improvement in safety and the reward system for the individual

    safety performance.

    The studies had shown that between 5 to 15 percent of accident at the workplace were

    caused by inherent job hazards and 85 to 95 percent of accidents were caused by the failure

  • The contents of

    the thesis is for

    internal user

    only

  • 81

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    TITLE PAGEDECLARATIONPERAKUANPERMISSION TO USEABSTRACTABSTRAKACKNOWLEDGEMENTTABLE OF CONTENTSLIST OF TABLESLIST OF ABREVIATIONSCHAPTER 1: INTRODUCTIONIntroductionBackground of StudyOrganization BackgroundProblem StatementResearch QuestionsResearch ObjectiveResearch ScopeSignificance of ResearchOrganizing Chapter

    CHAPTER 2: LITERATURE REVIEWIntroductionSafety CultureManagement commitmentCommunicationPriority of safetySafety rules and proceduresSupportive environmentEmployee InvolvementPersonal Priorities and need for safetyPersonal Appreciation of riskPhysical works environment on Safety

    Safety CommitmentPriority on SafetyCompliance on Safety commitmentInvolvement on Safety Commitment

    Employee CompetencyTheory of accident causation

    CHAPTER 3: RESEARCH METHODOLOGYIntroductionConceptual FrameworkResearch DesignOperational DefinitionSafety CultureSafety CommitmentEmployee Competency

    Research InstrumentsInstruments of Safety CommitmentInstruments of Safety CultureInstruments of Employee CompetencyData Colection by Survey

    Population and SamplingData CollectionPilot Test and Reliability TestData AnalysisData Screening

    Summary

    CHAPTER IV: RESULTS AND ANALYSISIntroductionResponse RateProfile of RespondentsReliability AnalysisStatistics of VariablesCorrelation TestSummary

    CHAPTER V: CONCLUSION AND RECOMMENDATIONIntroductionDiscussion on the Findings towards Research ObjectivesImplications to managers and organizationsImplication for future researchLimitation of the studyConclusion

    REFERRENCES