reimaging the volunteer
DESCRIPTION
The presentation focuses on how volunteerism in association has changed and strategies we can use in associations to attract today's busy volunteer. Part of the YourMembership.com Thought Leader Series.TRANSCRIPT
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Reimagining the Volunteer Modelin Your Association
Your Presenter: Peggy Hoffman, CAEModerated by: Rick Rutherford
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This webinar is eligible for 1 CAE Credit This webinar is being recorded
• A link to the certificate will be sent to you via email• A link to the recording will be sent to you via email
Question and answers will be addressed at the conclusion
• Time allowing• Input your questions into the chat box anytime during the
presentation
Please participate in the poll questions
General Housekeeping
Search Engines and Social Media Webinar
Peggy Hoffman, CAE@peggyhoffman
Mariner Management Association Management, Volunteer Training & ConsultingHome of PRSA Maryland, Appraisal Institute Metro DC Chapter andMaryland Recycling Network
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Poll Question 1
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Poll Question 2
Visit www.themillennialimpact.com
Plug in Increase Value Increase retention Increase acquisition
The Committee Model Is Broken
Reality looks more like this:
Source: The Mission Driven Volunteer – Peggy Hoffman & Elizabeth Weaver
Looking for meaning
Not …
Time/Flexibility
prefer ad hoc or episodic
volunteering
Source: Decision To Volunteer, ASAE
getting involved is cyclical …
tied to family & profession stages
prefer short terms not
“jail terms”
Motivation
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Poll Question 3
Volunteers are Pro-Social
Its about the cause,
the people … and me
Top 5 Volunteering Drivers …
1. It’s important to help others2. Do something for profession/cause
important to me3. Feel compassion for others4. Gain new perspectives5. Explore my own strengths
Source: Decision To Volunteer, ASAE
Work Styles
on our way to the same place
We think differently,
speak differently …work differently,
Be flexible
Embrace micro-volunteering
and harness technology
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Poll Question 4
Be motivational
CommunityProfessional developmentService to others
Be outcome
focused
Switch from giving direction to defining the goal
Open to new structures, new
formats
Inventory• where can you tap
members?• consider every opportunity,
share, gather input
Inventory• where can you tap
members?• consider every opportunity,
share, gather input
Committee Review• Term• Task• Role within the association
Inventory• where can you tap
members?• consider every opportunity,
share, gather input
Committee Review• Term• Task• Role within the association
Individual Job Review • can you unbundle?• categorize (occasional,
limited/short-term, annual/ongoing, national governance)
MatrixPosition Type of
CommitmentSkill/
Knowledge Level
Individual/Group
Location Time Commitment
Key Tasks
Position e.g., Governance, Standing, AdHoc
e.g. Vol level 1, 2, 3, 4, 5
e.g., Virtual, Teleconference,Face-to-face
Est. number of hours req’d or term, temporary, occasional, interim
List
Writer AdHoc Vol Level 1 Individual Virtual 1-3 hours Write e-letter article of 300 words
Committee Chair
Governance Vol Level 4 Group Combo 1-yr term (list key tasks)
Inventory• where can you tap
members?• consider every opportunity,
share, gather input
Committee Review• Term• Task• Role within the association
Individual Job Review • can you unbundle?• categorize (occasional,
limited/short-term, annual/ongoing, national governance)
Create & visualize your volunteer
pathway
Pathway5 - Strategic Volunteers Leader
4 - Experienced Volunteer Leader
3 - New Volunteer Leader
2 - Learning Volunteer
1- Prospective Volunteers
Membersas
Citizens
Questions …
Let’s connect … Phone: 301.725.2508Web: www.marinermanagement.comTwitter: @peggyhoffmanLinkedIn: Peggy Hoffman
OUR NEXT WEBINAROctober 23, 2014
with Mary Byers, CAE Breakthrough: A Sure-Fire Process for
Busting Through Obstacles and Getting Unstuck
Topic suggestions for future webinars:[email protected]