ready. set. rock. · our best-in-class media properties offer the opportunity to extend reach even...
TRANSCRIPT
PROFESSIONAL SCALE,COMMUNITY SPIRIT
REACHING A COMMUNITY OF OVER 35 MILLION
Source: Google Analytics
*Source: 2015 Participant Survey & Data
SCOTTSDALE/TEMPE/PHOENIX, AZ
NEW ORLEANS, LA
WASHINGTON, D.C.
DALLAS, TX
CARLSBAD, CA
SAN FRANCISCO, CA
RALEIGH, NC
NASHVILLE, TN
SAN DIEGO, CA
SEATTLE, WA
CHICAGO, IL
VIRGINIA BEACH, VA
PHILADELPHIA, PA
MONTREAL, CAN
SAN JOSE, CA
BROOKLYN, NY
ST. LOUIS, MO
DENVER, CO
VANCOUVER, B.C., CAN
LOS ANGELES, CA
SAVANNAH, GA
LAS VEGAS, NV
SAN ANTONIO, TX
INTERNATIONAL MARKETS
MEXICO CITY, MEXICO
LISBON, PORTUGAL
MADRID, SPAIN
LIVERPOOL, ENGLAND
DUBLIN, IRELAND
QUERÉTARO, MEXICO
MÉRIDA, MEXICO
545,000+participants annually
1,000,000+spectators annually
MARKETS
Sources: TV Eyes, Exact Target, Google Analytics, DFP, CVC Audit Bureau, Instagram, Facebook, Twitter
4.5B+PR impressions
155M+Radio impressions
259M+Web impressions
22M+Print impressions
963K+Followers
43.5K+Followers
127K+Followers
65M+Emails
100Rock ‘n’ Bloggers
OUR COMMUNITY BY THE NUMBERS
Source: 2015 Leisure Trends Rock ‘n’ Roll Marathon Series Participant Study
80% BA or higher
EDUCATED50% HHI over $100K
AFFLUENT60% female
FEMALE43% under 35
MILLENNIAL
43%
30%
27%
Under 35
35-44
45+
THE ROCK ‘N’ ROLL AUDIENCE
Training, Motivating &
Educating
Commitment:Join the
Community
Race Weekend Experience & Celebration
Recovery, Recommitment
& Afterglow
BE A PART OF RUNNERS’ 365-DAY JOURNEY
...365 days a year
Provide runners withrelevant content andbest-in-class events
Provide organic and custom content,
expand the audience
EVENTS
MEDIA
CONTENT INTEGRATIONACROSS ALL CHANNELS
Your dedicated customer success
manager will work with you to ensure your
partnership delivers toyour expectations.
CONCIERGESERVICE
PARTNERING WITH US
We invented the funrun. And we can help
you communicate effectively with
today’s communityof runners.
INDUSTRY EXPERTISE
Our global platform creates activation ease across every region of
the country and around the world with local
community engagement.
GLOBALCOMMUNITY
Our best-in-classmedia properties
offer the opportunity to extend reach even
farther intothe community.
MEDIANETWORK