raygain technologies - a market research firm
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Raygain Technologies Pvt. Ltd. | All Rights Reserved – Privileged and Confidential 1
Introduction________________________________________________________
Raygain Technologies Pvt. Ltd. (Raygain) is an ISO 9001:2008 certified full-service IT Services and Research Firm supporting both international and domestic clients across the entire research and consulting value-chain spanning all industries.
We conduct qualitative and quantitative research and have the expertise and experience in executing projects in various industries and regions offering customized solutions to our clients helping them derive maximum value from research. Identifying client’s research needs, suggesting possible approaches, designing and executing projects, and providing analytical and business insights are some of our strengths.
The research solutions are extremely cost-effective and can be customized as per client needs.
Some areas of research covered by our team are as follows:
Company Profiling
Industry Analysis
Market Sizing Studies & Trends
Competitive Intelligence
Customer/ Employee Satisfaction Surveys
New Product Development Surveys
Brand Positioning & Brand Perception Studies
Brand Strategy
New Concept Testing
Raygain Technologies Pvt. Ltd. | All Rights Reserved – Privileged and Confidential 2
Company Overview_________________________________________________
Raygain’s strong Market Research and Business Research teams specialize in end-to-end project execution. We identify the clients’ research needs, suggest possible approaches, design and execute projects and provide analytical and business insights.
Our research teams comprise of a mix of Economics, Commerce, Science, Arts Graduates, Engineers, MBAs, and Pharma Graduates etc.
Our researchers have hands-on experience in the following industries:
Pharmaceuticals & Healthcare
Information Technology
Telecommunications
FMCG & Retail
Manufacturing
BFSI
Automotive etc.
Raygain Technologies Pvt. Ltd.
Research Service offerings__________________________________________
1. Customer Satisfaction & Brand Loyalty
2. New Product/ Concept Evaluation
3. Advertising Effectiveness
4. Brand Positioning and
Perception Studies
5. Employee Satisfaction Surveys
6. Feasibility Study
1. Phone : CATI
Interviews, InDepth Interviews
(IDIs), PAPI,
Recruitments
2. Web : Online Surveys, CAWI,
Raygain Technologies Pvt. Ltd. | All Rights Reserved – Privileged and Confidential
offerings__________________________________________
1. Phone : CATI B2B/ B2C
Interviews, In-Depth Interviews
(IDIs), PAPI,
CAPI, Recruitments
2. Web : Online Surveys, CAWI,
Panels.
1. Data
1. Data Processing : Cleaning, Verbatim Coding, Tabulation
2. Analytics : Quantitative and
Qualitative
3. Reporting : Basic Charting,
Executive Reports, Interpretation &
Commenting.
4. Data Mining
2. IT Applications
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offerings___________________________________________
Interpretation &
1. Survey Programming
2. IT Applications
3. MExplorer
Raygain Technologies Pvt. Ltd.
Market Research Capabilities__________
1. Market Research Solutions
Market Research Solutions
Raygain Technologies Pvt. Ltd. | All Rights Reserved – Privileged and Confidential
Market Research Capabilities_________________________________
Market Research Solutions
• Customer Satisfaction & Brand Loyalty• New Product/Concept Evaluation• Brand Positioning and Brand Perception Study• Advertising Effectiveness Study• Employee Satisfaction Survey
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Customer Satisfaction & Brand LoyaltyNew Product/Concept EvaluationBrand Positioning and Brand Perception Study
Raygain Technologies Pvt. Ltd.
2. DATA COLLECTION
DATA COLLECTION
Specialized TeamsHighly qualified
interviewers with qualifications:
MBAs, Engineers, Pharma Graduates,
Doctors, CAs, Lawyers
Global Reach
We have capabilities to conduct research work
across various geographies globally
Raygain Technologies Pvt. Ltd. | All Rights Reserved – Privileged and Confidential
• Phone : CATI B2B/B2C Interviews , InInterviews, PAPI, Recruitments, FGDs, MGDs, Ethnographies etc.
• Web : Online Surveys, CAWI, Panels.
DATA COLLECTION
Specialized TeamsHighly qualified
interviewers with qualifications:
MBAs, Engineers, Pharma Graduates,
Doctors, CAs, Lawyers etc.
Full Interviewing Capabilities
All kinds of qualitative and quantitative research
Phone/ F2F/ FGDs/ MGDs
Global Reach
We have capabilities to conduct research work
across various geographies globally
Dedicated Panels
We have vastly experienced professionals empanelled with us across
industries, including IT, Telecom, BFSI, FMCG,
Automotive etc.
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CATI B2B/B2C Interviews , In-Depth FGDs, MGDs,
Online Surveys, CAWI, Panels.
All kinds of qualitative and
Phone/ F2F/ FGDs/ MGDs
experienced professionals empanelled with us across
industries, including IT,
Raygain Technologies Pvt. Ltd.
1. DATA SERVICES
DATA SERVICES
Data Processing Capabilities
Data Analytics
Charting and Reporting
Raygain Technologies Pvt. Ltd. | All Rights Reserved – Privileged and Confidential
•Data Processing•Cleaning•Verbatim Coding•Tabulation
•Analytics•Quantitative•Qualitative
•Reporting•Basic Charting•Executive Reports• Interpretation and Commenting
DATA SERVICES
• Latest Tools• Data Cleaning/Validation/ Merging and Coding• Multiple output formats supported (Text, Word, Excel,
PDF)
Data Processing
• Expertise in all major MR Techniques• Qualitative/Quantitative Analysis• Strong focus on modeling and development of new
approaches/ methodologies
Data Analytics
• Basic Charting (Data to PowerPoint), Dashboards etc• Data reporting in ASCII, Excel, SPSS Shells etc.• Executive Reports (including Detailed Summaries/Insights)• Reports in MS Excel, Word, PPT and PDF formats
Charting and
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Data Cleaning/Validation/ Merging and CodingMultiple output formats supported (Text, Word, Excel,
Strong focus on modeling and development of new
Basic Charting (Data to PowerPoint), Dashboards etcData reporting in ASCII, Excel, SPSS Shells etc.Executive Reports (including Detailed Summaries/Insights)Reports in MS Excel, Word, PPT and PDF formats
Raygain Technologies Pvt. Ltd.
4. SURVEY PROGRAMMING & IT APPLICATIONS Survey Programming IT Applications
5. QUALITY AND TECHNOLOGY OVERVIEW
Quality Assurance & Quality Control (QA &
QC)
Technology Overview
Raygain Technologies Pvt. Ltd. | All Rights Reserved – Privileged and Confidential
SURVEY PROGRAMMING & IT APPLICATIONSProgramming
QUALITY AND TECHNOLOGY OVERVIEW
• Duplicate Respondent Detection• Check of Open-End Responses• Cleaning Scripts• Data Validation Technology
Quality Assurance & Quality Control (QA &
• Software – ASP .NET/ Java/ HTML/ PHP for custom IT Applications
• MExplorer - A mobile device-based survey software to gather accurate real-time data which can be quickly analyzed. It works on all mobile device platforms like BlackBerry, Android, iOS, J2ME, Windows Phone etc.
Technology
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ASP .NET/ Java/ HTML/ PHP for custom IT
based survey software to time data which can be quickly
analyzed. It works on all mobile device platforms like BlackBerry, Android, iOS, J2ME, Windows Phone etc.
Raygain Technologies Pvt. Ltd. | All Rights Reserved – Privileged and Confidential 8
FIELDWORK CAPABILITIES ACROSS INDIA_________________________________
NEW DELHI – HEAD OFFICE
LUCKNOW, KOLKATA, MUMBAI, HYDERABAD, BENGALURU, CHENNAI – BRANCH OFFICES.
100 workstations/ computers / LaptopsLAN facility in all locations60 CATI workstations20 experienced/ senior and entry-level researchers5 seats for data punching4 Data Analysis Experts
Raygain Technologies Pvt. Ltd. | All Rights Reserved – Privileged and Confidential 9
CLIENTS WE SERVE___________________________________________________
Raygain Technologies Pvt. Ltd. | All Rights Reserved – Privileged and Confidential 10
CONTACT US________________________________________________________
HEAD OFFICE
Company Name: Raygain Technologies Pvt. Ltd
Location : 302 Pankaj Plaza , (Plot No. 6), Pocket 4
Sector -11Dwarka Pin 110075,
Mail: [email protected]
Phone: (+91) 11-47552500 / 9811903737
Website: www.raygain.com
USA OFFICE
Raygain Technologies Inc
8801 Independence Ave Unit#13, Canoga Park,
CA, USA, -Zip -91304
Mail: [email protected]
Phone: (+1) 8889877587