RATE CARDEffective JULY 2015 Prices inc GST

Casual 6x 12x

FULL COLOUR

Full page $1195 $1095 $995

1/2 page $995 $895 $795

1/4 page $795 $695 $595

1/8 page $495 $395 $295

10% extra for preferred position loading (includes Back cover)

10% extra for agency commission

PAYMENT PRIOR TO PUBLICATION unless on credit is approved

Ciao provides an complimentary design and copywriting service. All unfinished artwork will be made into a finished advertisement. This includes one set of amendments.Deadline for material is Monday prior to publication.

Tech stuff - SUPPLIED ARTWORKSupplied ads should be high resolultion print ready PDFs. We regret that we cannot accept files in any other format. Please refer to ad size specifications. There is no bleed. The material must be CMYK and press ready – it should not contain any TrueType fonts, RGB or spot colours, or any images less than 200dpi at the size being used. Dot gain 20%. Maximum ink density 240%. Shadow and midtones should be lightened.Ads may be supplied via email (10mb max) or other portable media. No responsibility can be accepted for RGB or low resolution material, or anything not meeting minimum requirements.

Artwork enquiries: info@ciaomagazine.com.au or 9518 3696

Full page260 wide x 340

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1/2 horizontal260 wide x 167

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DISTRIBUTION

BALMAIN

LILYFIELD

ANNANDALE

LEICHHARDT

HABERFIELD*

FIVEDOCK

CAMPERDOWNSTANMORE*

PARRAMATTA

CITY WEST

NO

RTO

N S

T

JOH

NST

ON

ST

GLEBE

DOBROYD PDE

IRON COVE

ANZACBRIDGE

VICTORIA RD

RUSSELL LEA

DRUMMOYNE*

GR

EAT

NO

RTH

CONCORD

SUMMER HILL

BUR-WOOD

ASHFIELD

ROZELLE

N

WAREEMBA

NEWTOWN

PETERSHAM*

Advertising enquiries: Sharon Garrad 0404 765 643 sharon@ciaomagazine.com.auSarah Shepherd 0414 174 441 sarah@ciaomagazine.com.auSonia Komaravalli 0405 509 805 sonia@ciaomagazine.com.au Office: 9518 3696

Residential letterbox: Leichhardt*, Annandale*, Rozelle*, Balmain*, Haberfield*, Drummoyne* and Five Dock*.Cafes and retail: Balmain, Rozelle, Lilyfield, Leichhardt, Annandale, Ashfield, Petersham, Stanmore, Newtown, Enmore Summer Hill, Drummoyne, Russell Lea, Wareemba, Abbotsford, Five Dock, Concord, Burwood, Marrickville, Erskineville, Dulwich Hill, Burwood and Glebe* Partial residential

MARRICKVILLEDULWICH HILL

is taking over the Inner West!

Distributed in Leichhardt, Annandale,

Petersham, Stanmore, Rozelle,

Balmain, Haberfield, Drummoyne,

Five Dock, Wareemba, Concord,

& Newtown

WIN!Winter’s Bone

The Loved OnesThe Messenger

Agora

Young Inner Westies who are ultra old school

Our first ever Hot Girl!(We’re not just objectifying blokes anymore)

Meet the steampunksThe hidden victims of party drugs

Movie tix

The Damage Done

She dosed her family with rat poison!

Balmain’s smiling assassin

Musical trailer trash!

FREE | #153 | 19th November 2010 | There’s life in the Inner West!There’s life in the Inner West!

is taking over the Inner West!

Distributed in Leichhardt, Annandale,

Petersham, Stanmore, Rozelle,

Balmain, Haberfield, Drummoyne,

Five Dock, Wareemba, Concord,

& Newtown

WIN!

MonstersDVDs

Theatre tix

Leichhardt Aquatic Park puts on a 50th birthday do

Pinking PositiveSupport cancer research in Concord

Pool party!

How to cope with the let-down of

conventional kids

Movie tix

Is your child straight?

UnsettlingsUnsolved

Canada Bay Club Exclusive community party snaps

Making merryA guide to putting on a spectacular soiree

Art-house treats

MATERIAL

460A Parramatta Rd, Petersham 2049, www.ciaomagazine.com.auinfo@ciaomagazine.com.au

Life in the Inner West

In our thriving Inner West community of over 50,000 people, there are lots of decisions being made. How much of the local market have you captured?

n MORE SALESIntroduce your business to new patrons. Even if you only get a few locals to become regular clients that will make a big difference to your bottom line. n WORD OF MOUTHCiao is word of mouth. So often we hear “I saw it in Ciao”. The localised content, the people, the characters, the recommendations are credible and create business. People talk. They tell other people about successful encounters and they like to be positioned as the experts. They like to be in the know.

n POSITIONINGCiao is unique. It is independent, intelligent and savvy. The Inner West has shifted towards a creative class, a latte set that appreciate the Inner West lifestyle. Ciao reflects this. (We cover coffee, sustainable practice, local government, education, fashion and more)

n LOCAL Our readers respect the local community. They would rather support local business than bigger unknown brands. We are moving away from globalisation towards local, known businesses.

n FREE EDITORIAL AND ON-LINE SUPPORTUtilise our website to reach a larger audience. Free links. All measureable and trackable. n DEMOGRAPHICOur demographic is smart savvy, aged between 18 and 45 years, mortgaged and renting, has an appreciation of the European lifestyle, is politically aware, educated and professional, and always on the lookout for something new. They are AB, lovers of food, wine, coffee, leisure, community and travel.

Our emphasis on the positive aspects of our community have allowed us to flourish. We have a real sense of our local environment, our local people, our local businesses and our local governments. Food, fashion, coffee and of course people are all well represented in Ciao – our goal is to make you look your best.

READERSHIP : 50,000 PRINT: 20,000 WEBSITE UNIQUE VISITORS: 6000 per month E-NEWSLETTER SUBSCRIBERS:

CAPTURE THE LOCAL MARKET

460A Parramatta Rd, Petersham 2049, www.ciaomagazine.com.auinfo@ciaomagazine.com.au

Life in the Inner West

RELEASE DATES AND DEADLINES

Issue #300 Friday February 17th FEB - The Women’s Issue Issue # 301 Friday March 3rd MARCH - The Culture IssueIssue #302 Friday March 31st APRIL - The Music Issue Issue # 303 Friday April 28th MAY - Family Issue # 304 Friday May 26th JUNE - Escape, Weekends Away Issue # 305 Friday June 24th JULY - Celebrating Local Business Issue # 306 Friday July 21st AUGUST - Sustainability Issue # 307 Friday August 18th SEPTEMBER - The Movie Issue Issue # 308 Friday September 15th OCTOBER - Gourmet/Street Food Issue # 309 Friday October 13th SPRING SPECIAL - Festival Season Issue # 310 Friday November 10th NOVEMBER - The Summer Issue Issue # 311 Friday December 8th DECEMBER - The Party Issue

460A Parramatta Rd, Petersham 2049, www.ciaomagazine.com.auinfo@ciaomagazine.com.au

Life in the Inner West

FASHIONBLOGGERS TABLEOTHER ADVERTISING OPTIONS

From $495 - $995 Up to 12 food bloggers will visit your restaurant or cafe for combined reach of 300,000.Great social media tool

Bacio CollectionShop 62, MarketPlace Leichhardt Cnr Marion & Flood St. Tel: 9560 5795

Adam Eve & MeShop 43, MarketPlace Leichhardt Cnr Marion & Flood St. Tel: 9569 9778

Miche BoutiqueShop 68, MarketPlace Leichhardt Cnr Marion & Flood St. Tel: 9550 9288

Noni BShop 75, MarketPlace Leichhardt Cnr Marion & Flood St. Tel: 9550 9648

Ungars ShoesShop 71, MarketPlace LeichhardtCnr Marion & Flood St. Tel: 9550 0842

fashionSpecial Promotion

Model: Ashleigh from Bliss Models Photographer: Ben Cregan Styling and Hair: Rosa Marando Makeup: The team at Bellezza Location: Birkenhead Point Marina

The sources

Liz Jordan animal print dress, $249.95, crystal earrings, $12.95, necklace, $39.95, all available at Noni B. Siren black patent ‘Gracie’ shoe, $129.95 from Ungars Shoes.

Wish soft peach ‘Antheia’ dress, $189.95, Condura black zip gloves, $49.95, stretch belt, $49.95, Geena Wong black & silver beaded necklace, $35, all available at Adam, Eve & Me. Diana Ferrari ‘Mirabell’ shoe, $119.95, available at Ungars Shoes.

Ben Sherman chiffon shirt, $124.95, Ben Sherman pencil gun skirt, $119.95, Aliss & Ena earrings, $50, all available at Adam, Eve & Me. Siren black patent ‘Louis’ shoe, $99.95, available at Ungars Shoes.

Black & beige striped boat neck dress, $240, available at Bacio Collection. Brazilio black & natural open toe shoe, $199.95, available at Ungars Shoes.

Black Sweetacacia dress with belt, $39.99, G&G sunglas ses, $19.99, black, white, gold bangle, $14.99, all available at Miche Boutique.

Liz Jordan dusty pink print crushed shirt, $79.95, Liz Jordan Vogue Jacket, $179.95, Liz Jordan Vogue pants, $89.95, Liz Jordan flower bracelet, $39.95, all available from Noni B. Diana Ferrari ‘Mirabell’ shoe, $119.95, available at Ungars Shoes.

From $195Includes model, styling, photography, shots for social media use, hair, make-up and retouching. We can also put together a fashion parade

ADVERTORIAL

3www.ciaomagazine.com.au

n PROMOTION

NOCTURNAL DESIGNSNocturnal Designs offer leading lingerie services and are located in Norton Plaza in Leichhardt.

Best Fashion Shop Winners, Nocturnal Designs

This year Nocturnal Designs won the Leichhardt Business of the Year Award. Not only does Nocturnal Designs offer incredible lingerie products, they also have a range of speciality products as well as always giving exceptional customer service to their clients. Their specialty products now include a range for women who have had a mastectomy as well as other surgery compatible products, showing how Nocturnal Designs are concerned with benefiting the community. It is no surprise that Nocturnal Designs have grown as a small business over the 12 years they have been up and running. Congratulations on taking home your award Nocturnal Designs!At what point in your life were you at when you decide to go into small business? And what was the inspiration for setting up Nocturnal Designs? It all began in The Gladesville Shopping Village back in 2003 when my 4th child began high school and I was left with a ‘I now need to find myself ’ feeling. I had always wanted to begin my own business but I wasn’t too sure what that business would be. However, I knew all along that it would have to be about a product I love. I also knew that I had to start a retail business because of my love of helping people, so I tried to incorporate all of that into what is now Nocturnal Designs. Why lingerie? I’ve always admired international lingerie designers and have had an interest in garment construction and body shape. This all comes from my early days of studying Fashion Design. Lingerie, to me, is a product that can give away a lot about a woman. The choice of colour, shape and fabric is often indicative of personality. After I had decided on a lingerie shop as my area of small business I made

Winners of Best Fashion Shop 2015

certain to learn as much as I could about lingerie fitting so I completed an advanced course to become a certified mastectomy fitter.Who supports you and what motivates you?My husband and family are my biggest supporters. I couldn’t do what I need to do in business without my husband’s support. There are times when I need to travel or work long hours outside of business hours. Like with anyone who owns their business, there is always that pressure, and my family continues to remind me of all the great work we are doing.My motivation comes from the knowledge and experience I have gained and want to share with other women. We have so many customers that come to see us because they have been fitted elsewhere incorrectly. It frustrates me so much because of the importance lingerie has on a woman’s health, comfort and confidence. But when these women do come in I embrace the chance to really make a difference in these women’s lives. Each day is different as each and every customer is different and that’s why I find my work so rewarding.

What service do you aspire to deliver? My standards have always been extremely high so it’s only natural that I aspire to deliver the best lingerie fitting service in Sydney. Whether it be the customer service I give, how I buy stock, how the store is presented or even what music I play in the store I have always maintained a high standard. With the pressures of daily life, it can be difficult at times to be sincerely compassionate, sensitive and honest with our customers. However at Nocturnal Designs our customers’ needs and feelings are our highest priority and we do our best to ensure this comes through with our service.Nothing is as important though as the people you have working for you, and I am very lucky to have an excellent team of staff supporting me. To ensure that customers receive a quality experience, staff undergo 12 months lingerie fitting as on-the-job training and are also sent to attend a mastectomy course. I can honestly say that we offer platinum customer service from all of our staff memebers!

Tell us a bit about your specialist range and maternity lingerie…. Nocturnal Designs is constantly evolving to meet the needs of the consumer. That is the trick to stay ahead of the game in lingerie. We have increased our specialist range of bras to include small back and large cup, large back and small cup, large back and large cup, maternity, mastectomy bras and breast forms, as well as post op bras to accommodate mastectomy, lumpectomy, breast reconstruction, breast reduction, and breast augmentation. We also offer a large selection of styles to suit most shapes and sizes. We like to tell our customers that we can give them an amazing lift for as little as $89.95!As you have told us your Mastectomy range caters for breast cancer patients, what was the reason behind this range? How does offering this service make you feel and what has this done for your business?It was decided to increase our mastectomy services as unfortunately the demand became greater. The decision to increase our mastectomy service also meant more time needed to be given to make sure we offered the best service to our mastectomy customers. It is extremely rewarding and satisfying knowing that we, as women, can make a difference to another woman’s life, particularly in their time of need. The satisfaction we receive makes us want to work harder and offer more products and support to women who have been affected by breast cancer. In order to make it known to the consumer that we have these products we developed Nocturnal Designs Mastectomy Brochures. These brochures have been designed, printed and delivered to breast care nurses, breast surgeons and breast clinics. I make a point of visiting them myself to introduce the services of Nocturnal Designs personally. As we are located in Leichhardt is convenient for patients who attend Royal Prince Alfred Hospital in Camperdown since we are close by. Nocturnal Designs Leichhardt is also on the directory of Concord Hospital, Strathfield Private Hospital and The Mater Hospital in Crows Nest. Several plastic surgeons within a 10km radius have also been contacted with information regarding our specialist bra fitting service at Nocturnal Designs.Nocturnal Designs is often invited to attend breast surgery seminars to reach breast care nurses from all over Sydney so they can learn about the services that we offer. It feels great to know that we are reaching out to people all over Sydney, I feel like we are really making a difference!What’s in store for the future for you and for Nocturnal Designs?Nocturnal Designs currently has a web presence however we are developing an e-commerce site which should be up and

running by end of August. The ecommerce site will give us more exposure and increase our customer data base nationally and internationally. This is our main focus for the near future however the ongoing support of the community, our customers and my staff and family has allowed me to really focus on developing Nocturnal Designs as being the ‘Best Specialist Lingerie Store in Sydney’. I feel like we are on the right track but as with most things there is still so much more work to be done! I know that I will be enjoying every step of the journey as running the small business that is Nocturnal Designs has strengthened my passion for helping people, lingerie and delivering outstanding customer service to the community.n Nocturnal Design Norton Plaza, Norton Street LeichhardtPh: 9518 3355 nocturnaldesigns.com.aufacebook/nocturnaldesigns.sydney

A shop filled with treasures

Special gits

‘At Nocturnal Designs our customers’ needs and feelings are our highest priority and we do our best to ensure this comes through with our service.’

‘The satisfaction we receive makes us want to work harder and offer more products and support to women who have been affected by breast cancer.’

WINNERS

From $195Includes interview, copywriting, subediting and layout

Ciao is also happy to:sponsor local events, host local events,tailor make avdertising proposals for product launch (includes sampling options, gift bag promotionsprovide B2B support through its chamber and small business networks

“It’s such a pleasure advertising in Ciao. Not only have we noticed the impact of advertising in Ciao in terms of community awareness and traffic to our venue, the team behind the magazine are so friendly, accommodating. Ciao

always manages to exceed expectations – they really have their finger on the pulse.” The Royal Hotel Leichhardt