Queenz Institute of Fashion is producing immense creative potential

in the world of fashion. With its dedicated approach towards fast

changing needs of fashion industry we see to it that our future

designers are introduced to the industry with strategic, creative,

and functional skills. This has been validated by the scores of

professionals who have passed out from Queenz and brought glory

to their Alma Mater. With its carefully crafted specialized professional

programs, Queenz Institute of Fashion is preparing future fashion

industry personalities to deliver the best by keeping up the buyers

and customers specifications and expectations on priority. In our

twelve year old journey we have thoroughly equipped ourselves in

providing innovative and excellent education and training in the

field of fashion.

In the fashion industry, a fashion show is the means which designers use to introduce new

clothing collections. Queenz Institute of Fashion proudly presents its Fashion show "ITI_2017"

Through this show, our students will get a practical exposure of how a fashion show

incorporates design, music, elements of dance or movement, oral commentary, and lighting

to present new fashion concepts. This also serves as a platform in bringing out the designers

in them. As we are giving a kick start to their career in the fashion industry through our

fashion show, appropriately we have named it as "ITI".

(“ITI”derived from a Sanskrit word which means "start".)

Andhra Handlooms

The State of Andhra Pradesh is world famous for its handlooms. Perhaps no other region in the

world has as much variety in handlooms as Andhra has to offer. Almost every village in the state

has something original and distinctive to contribute to the world of textiles. The weavers of the

state produce a whole range of handlooms like sarees, dupattas, dress material, and furnishing

material. If Pochampalli produces vibrantly colored ikkats, Venkatagiri and Chirala turn out

extremely fine cotton sarees. If Uppada has successfully replicated intricate Jamdani designs,

Dharmavaram has for ages been producing rich silks. Not to be left behind is Ponduru khadi,

which is handmade from the time the cotton is picked in the fields to the final stage of showcasing

the finished material.

It has been our endeavor to bring all such textiles to the fashion- world…….

Andhra Handicrafts

Andhra Pradesh is also famous for astonishing

handicrafts. Whether it is needle craft or

bronze castings, metal craft or wood craft,

Andhra Pradesh has a wide array of

handicrafts that can become a part of your

lifestyle. The eminence of these handicrafts

lies in their traditional method of creation.

Etikoppaka, Kondapalli, Banjara needle

embroidery are just few of the well-known

handicrafts of Andhra Pradesh. We are

representing the age old traditions of Andhra

Handicrafts in our collection.

Smart City

Vizag is the largest city of Andhra Pradesh

and is also known as " Financial capital of

Andhra Pradesh". The city has undergone a

drastic change over the years. Our city is

ranked as the eighth largest city in India in

terms of economy. It is the main commercial

hub of the state, which contribute a larger

share to the economic growth of Andhra

Pradesh through various sectors like heavy

industries, tourism and IT sector. We are

projecting the transformation of vizag to a

smart city through our collections.

Highlights of The ShowTribal Education

As a part of corporate social

responsibility, the management of

Queenz have decided to donate the

funds raised from the fashion show

for financing the education among

tribal people in Andhra Pradesh. The

cheque will be personally handed

over to the heads of Tribal

Development Agency who can use

the funds appropriately according to

their needs.

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Etikoppaka Toys

The Etikoppaka toys are the exquisite

lathe turned lacquer finished products

of wood. The process of making the

Etikoppaka wooden toys is known as the

"Turned wood Lacquer craft". These toys

are user friendly as well as eco friendly,

since the artisans use organic dyes.

Wood Crafts Chittoor

The wood products crafted in

Chittoor varies from small toy to big

idols and panels. Majorly its

practiced in Kalahasti. The wood is

soft and light, and this wood is also

used to make toys like kondapalli

toys. In this craft, after carving the

theme on wood, its polished and

painted with colors to give life to it.

Kalamkari Art

The fascinating art of Kalamkari is

a part of the state’s age old

traditions. There are two Kalamkari

styles that exist in Andhra, those

that are drawn by freehand and

those that are used to adorn temple

cars, which are made in

Srikalahasti. The other variety is

the block printed textiles used for

dress material and sarees. The dyes

used for this craft are largely

organic.

Kondapalli

The Kondapalli toys are made

from soft wood known as

TellaPoniki which are found

in nearby Kondapalli Hills. The

art of crafting is a 400 year old

tradition. The artisans who

make the toys are referred as

"Aryakhastriyas", who have

their mention in the Brahmanda

Purana. The artisans mainly

work on producing figures of

mythology, animals, birds,

bullock carts, rural life etc.,

and the most notable one is

Dasavataram, dancing dolls etc.

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Dharmavaram Sarees

Dharmavaram is a famous destination in

the state of AP known for its unique silk

sarees. These sarees are famous globally.

These sarees are worn on every festive

occasion and no function is considered

complete without wearing them. These

occasions can be religious, weddings, or

any festival. Broad borders are the

unique features of these sarees. They

are also having brocaded patterns in gold

thread. Created in special designs, the

saree borders have pallus and buttas.

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Venkatagiri Sarees

The pride of Andhra Pradesh, the famous

weave from the Nellore district of the

state, the fine weaving of Venkatagiri

sarees backdates to the early 1700’s

when these sarees were produced at an

artisan cluster close to Nellore then

known as ‘Kali Mili’. Patronized by the

Velugoti Dynasty of Nellore, the weavers

back then used to weave these sarees

only for the royal families. Created using

golden fine threads that render them a

shimmering effect, lavish pallu and

border that is embroidered intricately

using golden thread is the most unique

feature of Venkatagiri silk sarees.

Mangalagiri Sarees

The Mangalagiri fabric is produced

by weaving with the help of

pitlooms from combed yarn by warp

and woof interlacing. It is normally

woven with 80s combed cotton yarn

for both warp and weft with extra

warp design in the border. The

extra warp design is specially

known as “Nizam Border”. Zari is

used for extra warp design in the

borders. Mangalagiri sarees are

made in resplendent colours and

also in vibrant shot colours.

Ponduru Khadi

The Ponduru Khaddar is a handloom

Khadi variety that is produced by the

villagers in Srikakulam district of

Andhra Pradesh. All across India, the

people who are keen on wearing

Khadi, prefer the soft Khadi varieties

of Ponduru simply because of the

high quality and the sheer simplicity

of the garment. This village has been

Uppada Sarees

In 1972, Uppada weavers were

recognized by Govt. of India with

President's award. To make a sari,

it takes a week to a fortnight which

consists of cotton body with silk

pallu and all completely

handwoven. The weavers design in

such a way that it can be folded

and fits in a matchbox. Different

designs include geometric, flowers,

leaves, etc. Speciality of Jamdani

saree is that it gets design on both

the sides and is much less weight

than the other handloom sarees.

Chirala Sarees

The name “Chirala” is made from

two words- “Chira” meaning saree

and “la” meaning possessing. Even

Marco Polo, the famous traveller

has mentioned this place in his

travelogue praising the weaving

skills and dexterity of the local

artisans creating a fabric that is so

soft that it can fit into a match box.

Chirala also gained a lot of

popularity for its traditional and

unique dhotis and zari sarees.

producing high quality of Khaddar for

a long time now and they are clearly

the trendsetters in the textile

industry. The Ponduru Khaddar is also

known in the markets as Andhra fine

Khadi, a name that has been rightly

accorded to the quality of the cloth

that is being produced here in the

village.

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Crochet Narasapur

Narasapur Cluster located in Andhra Pradesh is world renowned

for handmade crocheted lace of Irish origin. It has the largest

concentration of crochet lace artisans in the world with over

1,00,000 women home based lace makers located in the two

adjoining districts of West and East Godavari. They spend their

leisure time knitting exquisite lace in innumerable designs,

much oblivious to the invaluable treasure of skill they possess.

The show also features top models from Gladrags and

Lakme fashion week and Miss India,

like Anindita, Suvonita, Sneha, Samita, Dimpy,

Paromita and Debosmita.

Event hosted by Limca Book Awardee and National Anchor

Dr. Meenakshi Anantram

Show Stopper and people to watch out at the

Designer Show

Ritu Varma is an Indian film actress and a well known

model who mainly works in the Telugu film industry. She

is best known for her performance in the award winning

short film Anukokunda and the movie Pelli Choopulu.

She believes in women empowerment and is a perfect

role model Neo Andhra girl. Ritu loves Kalamkari and is

looking forward to showcasing the best of Andhra

Pradesh.

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Event managed by

www.razzmatazz.in

Acc

ess

: 08

91-2

5032

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