qi jing portfolio

Portfolio

Project 1 The Sun Public Foundation

Project 2 One Stroke at a time

Project 3 I see

Project 4 point

Project 5 diplopia

Artwork

Contents

Qi Jing's Portfolio Qi Jing's Portfolio

Personal Information

Name: Gender: Age: Email: Home Address:

QI JingFemale23 [email protected] 2-1-4, X inx in East V i l lage, Quanshan, Tianjia’an District, Huainan, 232038, Anhui, China

Experiences2010.07

2011.05

2011.06

2012.10

2012.12

2012---2013

2013.07

2013.05

2013.10

2013---2014

2014.06

2014.07

Volunteer teacher in Zhongxin Primary School, Huangnan Village, Yongjia County, Wenzhou, Zhejiang.

Third Prize in the Colored Painting Competition on Audi Model.

Art Editor in Around China Magazine

Principal for university practice project

Design assistant in Hefei Qinhai Culture Media Company

SishellyDisplay Designer Assistant in Sishelly Concept Store of Life Dress Buyers

Volunteer teacher in Zhongxin Primary School, Zhuyuan Town, Guangyuan, Sichuan

Clothing Chief Inspector in the 80th anniversary evening party.

Scenario for campus advertising video for the 4g network China Mobile

Designer, Vivisisi Advanced Customization Workshop

First Prize in Graduate Design

Outstanding Graduate Design in Zhejiang Province

The Sun Public Foundation

The Sun Public Foundation

Project 1

Project Background

The rapid development of China’s

economics impresses people

al l over the world and wins us

rising status on the international

arena. However, the development

of philanthropy is badly lagged

behind, unequally matched in the

development situation of China’s

economics and society. Statistics

shows that average donation of

Chinese people is 0.92 Yuan RMB

and the total amount is 1 billion,

which is one in a million of GDP

(102,398 trillion) in 2002.

The Sun Public Foundation is the

charity foundation sponsored by

Guangzhou Bank of Agriculture

and Commerce, which is devoted

to giv ing f inancial help to the

poor and the needy, relieving the

people in disasters, and funding

for educat ion, culture, health,

environmental protection career. It

also leads the public to pay more

attention on charity for such works

as earthquake relief, lonely elderly

people assistant and dropout

student relief.

Time: 2013.08

Tutor: Caoto Huang

VI System and peripherals (website / shop / products) for Sun Public Foundation

Source of Inspiration

The design of LOGO chose three

elements of sun, smil ing face and

sunflower. The sunshine represents

the light and the heat, which means

that non-profit foundation can influence

the public. The smiling face represents

the happiness of infecting people and

passing the charity. And the sunflower

represents vitality, prosperousness and

hope,

The Sun Public Foundation The Sun Public Foundation

Patterns are extracted from these

three elements, being combined

and deformation.

Chinese Font:

English Font:

Standard fontHan Yi Xi Zhong Yuan

Helvetica

Standard color C:6 M:23 Y:89 K:0


There are millions of underprivileged

children needed to be relieving

a l l over the wor ld. Apart f rom

economic reasons result ing in

dropping out, most of them are on

short commons and have no one

to take care of.

No

on

e to

take

ca

re o

f.

While, on the other hand, urban

chi ldren face the problems of

continuing rising obesity rate caused

by eating snacks, dietary bias or

over nutrition.

On one hand, underprivileged children demand food imperiously. On the other hand, urban children face various healthy hazards. Both of them are caused by one key word:FOOD.


This set of posters are created on the basis of these, choosing photos of underprivileged children and obese children to call for the help to underprivileged children by sharp contrast.


Donation Shop Concept Elaboration

The donation shop, sponsored by the Sun Public Foundation, is a charity shop operating both in online store and physical store.

The main products are divided into two parts. One is the creative office supplies, such as notebook, postcard and reusable bags. When consumers buy office supplies, the children in donated schools will also get the same product (for example, you buy a notebook in the shop and then the underprivileged children will get one as well).

The other part is the employable second-hand goods free donated by all sectors of society, such as books, living goods, sport equipments and so on.

All the profit, deducted the operating costs, will be used to support various public benefit activities by the Sun Non-profit Foundation. In this way, profits are gained by public selling and re-use into public welfares.

Blue pencil, green eco-mark, yellow hamburger and red cross represent respectively for education, environmental protection, diet and medical treatment.



The package of products in the donation shop is as simple as possible. It uses regeneration paper bag and paper box to save costs and to promote environmental awareness as well.

Reusable bags use canvas m a t e r i a l s , a n d d e s i g n d i f fe r e n t s i ze t o m e e t different requirements. And it can be used recycling.

Reusable bags


St ickers and drops are appl ied in the package. S t i c ke r s c a n a l s o s e l l independently.

Reusable bags divide into folder bags and bind bags with the size of small, medium and large, which are suitable for different products in the shop.

Donation shop divides into two parts, online and offline, which can be used for charity activities. People can visit recent charity activities through online shop, or APPs, or websites, and apply to be volunteer, to buy char i ty products or to donate.

Online shop

丨丿丶

一

One Stroke at a timeProject 2

Project Elaboration

I concentrate to find their generality in different cultures and linguistics and to discover any possibilities after the collisions in order to create something new.

Strokes in Chinese characters, as well as alphabets in English, are the basic units of writing system. Therefore, I emerged an idea of comparison between Chinese strokes and English alphabets. I split strokes of Chinese character components to compare with English alphabets so as to recombine them.

Strokes are lines written unremittingly when writing Chinese characters. Strokes are the minimum units for Chinese characters, including horizontal stroke ( ), vertical stroke ( ),left-falling stroke ( ) and dot ( ) etc.

One Stroke at a time One Stroke at a time

Research Project on Chinese CharactersTime:

Tutor:

2014.05

Tim Fang

In my investigation, I cutting out Chinese characters and English words from the magazines to compare their generality and differences.


Comparison Table between Chinese and English.

The corresponding of strokes and alphabets in characters.

According to the comparison table, I further spl i t , disorganize and recombine strokes of Chinese character components.


Chinese characters are evolved from hieroglyphics, many of which represent the meaning of the characters. For example, characters with‘ ’normally mean the words related to our foot, such as the proper names, the activities or the status.

After grasping this characteristics, I detached the component of Chinese characters and combined them with pictures of people in daily life, in which way can give more visual understanding for people having less understanding of Chinese characters, and can also raise their interest.

Application

Rain

Heart

Ear

Sun

Moon



THINKING SPEAKRUN WALK

BUILDINGLIGHTILLNESS TREESEA

FLOWER JAPONENSIS CAT DOGSNOW

Project Elaboration

Diplopia Project 5

There are lots of reasons caused diplopia. Most of them cause by eye diseases, by nervi cerebrals diseases, or by brain diseases. People having diplopia suffer a lot in everyday life.

This project selects this for the entry point. In modern life, people face the computer and the mobile phones for a long time. Fast rhythm and high pressure life and work tire people’s eyes a lot. Through investigation, I collect a series of diseases caused by diplopia and try to simulate the experiences of patients in order to call for attention for them and to make more people understand their feelings.

In the precondition of normal retina, one image lands up on the too much separate non-corresponding points of retina cannot form the binocular single vision. It will regard one object as two objects, which will cause the slur, the diplopia

People, as well as animals, perceive the size, the light and shade, the color and the movement of outer objects by visual sense. 80% of outer information are gained by visual sense, which is the most important sense.

Research on Visual Disturbance Crowd

Time:

Tutor:

2014.11

Tim Fang

Diplopia Diplopia

The world in their eyes are like this, blurry friends, blurry street, unascertainable object amounts. All of these cause trouble for diplopia patients.

Diplopia Diplopia

Four Points of WorthMedically, they are used to diagnose diplopia.

When watching with two eyes simultaneously, you can see four points in correct position, one red point, two green points and one white point, which means both eyes are normal. Just as Picture 1.

When testing, to wear special glasses

When watching with two eyes simultaneously, you can only see three green points, which means your right eye is diplopia. Just as Picture 3

When watching with two eyes simultaneously, you can only see two red points, which means your left eye is diplopia. Just as Picture 2.

When watching with two eyes simultaneously, you can see three green points and two red points, which means your eyes are double vision.

Brain CT, cervical vertebra CT and some brain diseases can cause diplopia for some circumstance.

Diplopia Diplopia

Use double images and degraded images to simulate the feeling of diplopia patientsHowever, the content of posters is diseases caused diplopia.

On one hand, we can simulate the feeling of patients to normal people. And on the other hand, it introduce diplopia to more people.

Diplopia Diplopia

Diplopia Diplopia

I See -Collage

Is this the same world in different people’s eyes?

What will be the differences of the worlds in the eyes of people in different careers, different ages and different groups?

This project selects three persons from three different groups to simulate the world in their eyes with the method of collage.

Project Elaboration

Project 3

Time:Tutor:

2014.10Xiaoyu Lv

I See -Collage I See -Collage

Series 1What I am thinking determines what I can see.

Concept:

I f w e h a n g o v e r o u r camouflage temporari ly a n d a c c e p t o u r m i n d without pretending, what will be our life? No matter what others think, we should face ourselves honestly.

W h a t I a m t h i n k i n g de te rmines what I can see. All my true ideas and desires is the signet of our life.


Series 2

Sanitation worker

Concept:

With the increase of population, cities are surrounded by garbage, which pollute air and soil and influence city landscape, especially after holidays. In the view of a sanitation worker, this is the normal world. It is not only the city that needs clean, but also the whole universe and people create garbage.


Series 3

Fashion disaster

Concept:

Ev e r y o n e t a l k s a b o u t fashion and spends lots of time and money to be more fashionable, to adapt surrounding environment and our friends. Our life are stuck in fashion. Ironically , it doesn’t matter what you like or whether you like. The thing that really matter is dropping into ‘fashion’ all at once.


POINTProject 4

My major in my undergraduate programme is costume design. Hence, I proceed with clothing, draw up my brand, and to practice from costume design, production, VI and so on.

Brand Title: Point

Key words: simple, feature extraction, symbol

Crowd: fashion women with economic capability

VI System for Fashion Brand

Time:

Tutor:

2013.12

S.Jin chengyi

POINT POINT

Concept:

Usual ly, we memorize people

through their characteristics. For

example, nevus in the face will

make people more impressive.

In this project, I selected very

typical people. I tried to restore

compl icated th ings in l i fe by

s i m p l i f y i n g , e x t r a c t i n g , a n d

s i g n i f y i n g r e p r e s e n t a t i o n a l

characters and by transferring to

bright outer contour and simply

dots.

John W ins ton Lennon

(October 9, 1940 – December 8,

1980)

W a s a n E n g l i s h music ian, s inger and songwriter who rose to wor ldwide fame as a founder member of the rock band the Beatles, the most commercially successful band in the history of popular music.

Zaha Hadid

(Born 31 October 1950)

I s a n I r a q i - B r i t i s h

architect. She received

the Pritzker Architecture

Prize in 2004—the first

woman to do so—and the

Stirling Prize in 2010 and

2011.

Marilyn Monroe

(June 1, 1926 – August 5, 1962)

W a s a n A m e r i c a n

a c t r e s s , m o d e l , a n d s inger , who became a ma jor sex symbo l , starring in a number of commercially successful motion pictures during the 1950s and ear l y 1960s

Chairman Mao Zedong

( D e c e m b e r 2 6 , 1 8 9 3 – September 9, 1976)

W a s a C h i n e s e

Communist revolutionary and the founding father of the People's Republic o f C h i n a , w h i c h h e governed as Chairman o f t h e C o m m u n i s t Party of China from its establishment in 1949 until his death in 1976.

POINT POINT

Simplify human face to the outer contour to remain the nevus. So we can clearly recognize this person. Therefore, I wish to apply this simple outline into clothing design.

Use human facial outer contour to make clothing outer contour. So we can recognize human from the silhouette of clothing.

When clothing is simplified to the outline and nevus, I choose roundness to represent human face, for roundness is the perfect graph. It is closed, as well as full of flexibility .

POINT POINT

In logo design, I use golden cut rules to find the position for the points by calculation.

LOGO Design Description Design process

POINT POINT

Hand tag design

Design process

VI design follow the minimalism of the brand. Mainly, I use different gray level in color and match a little bright color.

Envelope

Letter paper Business card

Card

POINT POINT

Postcard

Apply four characters' outer contour in postcard.

POINT POINT

In this project, I tried to closely grip poster part with fashion style. Firstly, it should be attractive visually. The original intention of this set of clothing is to simplify the complicated things in l ife and to restore its original appearance. Therefore, in the process of poster design, I also base on the principle of minimalism.

Poster design

POINT POINT

In design element, I repeatedly used human outer contour, logo and lines, simple but not monotonous. I believe design should be interest, single-mindedness but not meaningless repetition.

POINT POINT

Art work

Kousa Dogwood

Concept: Bionics is the combination of Bion- (representing life) and –ics (representing technology).Plant bionics is the imitation for the nature.Based on the ecological phenomenon of Kousa Dogwood, I imitate its growing sculpt, color and texture, which is also my design inspiration.

Time: May 2014

Fingerprint

Concept: Normal people feel this world by eyes. However, to blind people, they feel this world by hands. Things they touched will leave unique marks, the fingerprint. As to me, this is not only the fingerprints, but also the trace they feel this world. Fingerprints have the characteristics of unique, invariable and identifiable. This series of production focuses on this special group to extract their fingerprints as the design inspiration .

Time: Dec, 2013

Shadow

Concept: For most people, the understanding of clothes stays in the level that clothes are human’s decoration and protection, which is superficial, figurative and substantial. As for me, clothes are far from these. Clothes represent the spiritual outlook, the inward world and the emotional appeal of the wearers, which is the reveal of their spirit. Clothes are not just materials, but the shadow of human beings. The relationships between clothes and the wearers are not only dressing, but the reflection of inner ideas as well. This series use shadow as the pattern of manifestation to narrate the relationship between human beings and clothes.

Time: Oct., 2013

Modern Times: use filmstrip and paperboard.

Three-dimensional Cutting

Fashionable Dress Painting

GirlJuly, 2013

Photograph

Shaoxing Opera: Shuang Yu Yan Oct., 2013

YouthMarketApril, 2014

Painting: Sunset, Outside the B a l c o n y , A n c i e n t Architecture, Haystack

Experiment:

Pink dream. (appl icat ion of dress patterns in other fields) Materials: hair felt, paper, cloth

Poster design

Goodbye: Poster Design: 2013 Graduate Evening Party.

Amibition: Recruitment Poster. In Chinese, ‘ ’ represents ambition. So I focus on this in the hope of recruiting ambitious talents.

志

Thanks for watching.

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