PSOI Club, Nehru Park, Chanakyapuri 14th, 15th & 16th December 2018

Snapshot

On-ground

Digital

Print (Ads and Edit)

Radio

PR

Partners

Contents

Print Ads: ~15,000 sq.cm Extensive phase-wise print campaign across English Print - HT

Mainbook, HT City DG

Editorial: ~9,000 sq.cm HT Main and HT City Special coverage on premium

positions – Double Spread

Bursts: Distribution of 25,000

pamphlets in TOI households in

Lutyens & South Del

Poster activity in 15 DU colleges

Radio: ~10,000 seconds of on-air promotion on Fever & Nasha with RJ integrations

Digital: Reach: ~6 mn Total Engagement: ~2 mn

Video views: ~1.8 mn

Bursts & External Media Coverage on channels like NDTV Good Times

PR: 40+ Websites Coverage in 40+ websites

across News, Business, Food etc. including competitors like TOI

A highly promoted property across HT Media’s assets as well as external media

Snapshot

On-ground: 1.25L + footfall in 3 days

80+ food stalls

World cuisines & gourmet food

Customized Integrations for Clients Print Ads Edit Coverage

Digital On-Ground

Engagement through activities & contests

Snapshot

On-ground

Digital

Print (Ads and Edit)

Radio

PR

Partners

Contents

4700 BC Popcorn Al Yusuf Amara Ami's Food Café Amici Amy's Bakehouse Andreas Eatery Baking Bad Beruska Desserts

British Bakers Street Bun Intended CHICK this out Cravings Dimsum Vs. Sushi Dolce Gelato Dragon Wagon Emami Enoki Fat Lulus Fratelli Vineyards

Gelato Vinto Giani Green Snack & Co. Haldiram’s Havells Healthcare at Home House of Candy House of Tigers HT ICE Imagine Cold Pressed Instapizza ITC Master Chef Italiano Jom Jom Malay Kaffa Cerrado Keventers Kofuku Koyla Kebab Krispy Kreme

Kylin Lite Bites Mahesh Candies Maka Maka Mandara Orchard Monginis Movenpick Muskotia Farms Neung Roi Nooshe Joon Ooh La La Palate Juice Parvatiya Preserves Pita Pit Pretty Baked Pudding& Pie Roseate Royal China Sain Milks Sandoz

Shalini's Kitchen Sinful Bites Sleepy Owl Sugar Loft Sugarama Sushi Junction Taj Teacupsfull The Butternut Company The Great Kabab Factory The Hillcart Tales The Lalit Trend Uncle Jack’s

Vadapav Junction Vamos Momos Veda Whole Foods Wok Man Wonderland Foods

Food Stalls at Palate Fest

80+ Food Stalls

1.25 Lac+ Footfall over 3 days

Day 1 – Chef Harpal Singh Sokhi

Demo class and audience interaction by Harpal Singh Sokhi

Celeb Session with Taapsee Pannu on food & health.

Day 2 – Taapsee Pannu

Day 3 - Chef Aditi Govitrikar

Vikas Khanna talks about food, recipes & interacting with fans

Master Chefs at Demo Zone

Chef Vicky Ratnani Chef Nishant Choubey

Daler Mehndi Jasmine Sandlas

Live Band Performances

Various genres across 3 day

Live Band Performances

Tulsi kumar

Tarkash

Entertainment Zone/Stage

Snapshot

On-ground

Digital

Print (Ads and Edit)

Radio

PR

Partners

Contents

Digital KPI Scorecard: Reach: 6 mn

Engagements*: 2 mn Video views: 1.8 mn *Likes, shares,comments & video views on posts Engagement

Dedicated Social Media Platforms

Celebrity Posts

Posts from Jasmine Sandlas, Daler Mehndi, Aditi Govitrikar & more!

Snapshot

On-ground

Digital

Print (Ads and Edit)

Radio

PR

Partners

Contents

Promotion: Ads & Coverage

KEY DS - Double Spread FP - Full Page

HP - Half Page QP - Quarter Page

BA - Block Ad

Size in sq.cm

DATE 1st Dec 6th Dec 7th Dec 8th Dec 9th Dec 10th Dec 11th Dec 12th Dec 13th Dec 14th Dec 15th Dec 16th Dec 19th Dec DAY Sat Thu Fri Sat Sun Mon Tue Wed Thu Fri Sat Sun Wed

ADS

Main book FP

QP

QP

FP

POP

1726

400

400

1726

612

City

FP

FP

FP

,

1726

1726

1726

COVERAGE

Main book

QP 400

QP 400

City

HP HP

HP

FP HP FP DS

830 830

830

1726 830 1726 3452

Coverage pegs

Palate is Back

Entertainm ent

& Music

Palate Overview

Must do see

at Palate

Day 1 @ Palate

Day 1 & 2 Fullpost- event

Jacket

Main Book 03-Dec-2018

Palate Ads Week 1: Launch

Quarter Page

Main Book 04-Dec-2018

Palate Ads Week 2: Burst

Half Page

Main Book 07-Dec-2018

Quarter Page Main Book

09-Dec-2018

Palate Ads Week 2: Burst

Full Page

HT City 08-Dec-2018

Quarter Page Main Book

11-Dec-2018

Palate Ads Week 2: Burst

Quarter Page Main Book

10-Dec-2018

Full Page

HT City

13-Dec-2018

Palate Ads Week 2: Burst

Quarter Page Main Book

12-Dec-2018

Jacket

Main Book 14-Dec-2018

Palate Ads Week 2: Burst

Full Page

HT City

15-Dec-2018

Palate Ads Week 2: Burst

Quarter Page HT City

14-Dec-2018

Palate Ads Week 2: Burst

Full Page

Main Book

16-Dec-2018

Brand Integration Sponsor Ads

Half Page HT City Veeba

06-Dec-2018

Quarter Page HT City

Aashirvaad

05-Dec-2018

Brand Integration Sponsor Ads

HT City

Inox 08-Dec-2018

Half Page HT City

California walnuts

09-Dec-2018

Brand Integration Sponsor Ads

Half Page HT City

Too Yumm

09-Dec-2018

Half Page

HT City

Mother Dairy Cheese

09-Dec-2018

Brand Integration Sponsor Ads

Half Page

HT City

Mother Dairy Cheese

11-Dec-2018

Quarter Page

HT City

Aashirvaad Select

11-Dec-2018

Brand Integration Sponsor Ads

Quarter Page

HT City

INOX

12-Dec-2018

Quarter Page

HT City

Aashirvaad Select

12-Dec-2018

Brand Integration Sponsor Ads

Half Page

HT City

Mother Dairy Cheese

13-Dec-2018

Quarter Page

HT City

California Walnuts

12-Dec-2018

Brand Integration Sponsor Ads

Half Page

HT City

Too Yumm

13-Dec-2018

Quarter Page

HT City

INOX

12-Dec-2018

Brand Integration Sponsor Ads

Quarter Page

HT City

Aashirvaad Select

14-Dec-2018

Quarter Page

HT City

INOX

12-Dec-2018

Brand Integration Sponsor Ads

Quarter Page

HT City

Hershey’s

15-Dec-2018

Quarter Page

HT City

Mother Dairy Cheese

15-Dec-2018

Brand Integration Sponsor Ads

Half Page

HT City

Veeba

15-Dec-2018

Quarter Page

HT City

INOX

15-Dec-2018

Brand Integration Sponsor Ads

Quarter Page

HT City

Hershey’s

16-Dec-2018

Half Page

HT City

Veeba

16-Dec-2018

Brand Integration Sponsor Ads

Editorial Coverage

Half Page

HT City 08-Dec-2018

Editorial Coverage Pre-Event

Half Page

HT City 09-Dec-2018

Half Page

HT City 12-Dec-2018

Editorial Coverage Pre-Event

Editorial Coverage During Event

Full Page

HT City 14-Dec-2018

Half Page

HT City 15-Dec-2018

Editorial Coverage During Event

Full Page

HT City 16-Dec-2018

Editorial Coverage Post-Event

Double Spread

HT City 19-Dec-2018

Brand Promotions Sponsor Coverage

Brand Promotions

Half Page HT City

Too Yumm

08-Dec-2018

Half Page HT City

Too Yumm

12-Dec-2018

Brand Promotions

Half Page HT City

Too Yumm

14-Dec-2018

Quarter Page

HT City

California Walnuts

19-Dec-2018

Brand Promotions

Half Page HT City

Veeba &

Too Yumm

19-Dec-2018

Half Page

HT City

Aashirvad Select, Inox & Mother Diary

19-Dec-2018

Snapshot

On-ground

Digital

Print (Ads and Edit)

Radio

PR

Former partners

Contents

Radio

Palate Promo Spot 1 Palate Promo Spot 2

~ 10,000 seconds of on-air promotion

RJ mentions & show integrations (morning & evening prime time shows)

FEVER & NASHA 10 to 20 spots per day spanning across 10 days

Live Nasha station at HT Palate fest

RJ Akriti hosts live evening drive-time Nasha show from 5 to 7 pm at Palate including bytes from audience, restaurants, chefs and performing bands

Radio

Snapshot

On-ground

Digital

Print (Ads and Edit)

Radio

PR

Partners

Contents

The Times of India

Business Standard

India Today

The Sunday Guardian

Outlook

DNA

Statesman

PTI

Mid Day

LBB

So Delhi

The Hindu Business Line

The New Indian Express

First Post

Party Owl

The Asian Age

Nerve.in

Shafaqna

Rozana Spokesman

News Mobile

Window To news

Ketchup

EventStreet

Indian Show Biz

TNH Global

Hotel Times

Press Release

40 top websites across categories (Business, Entertainment, Lifestyle etc)

Our competitors also covered HT Palate Fest!

Desi Martini

Whats Hot

Bollywood Trending

Web India 123

WN.com

Travel Mail

Daily World

NRI Press

Punjab Update

India News

Techtenarena

Nyooz.com

Go City Guides

Snapshot

On-ground

Digital

Print (Ads and Edit)

Radio

PR

Partners

Contents

Presented By

Nutrition Partner

Goodness Partner

Partners 2018

Multiplex Partner

Proud partners of HT Palate 2018 from various categories

Powered by Delight Partner

Sauces & Dressings

Partner

THANK YOU!