profitable long-term business relationship
DESCRIPTION
This is my old presentation with some key slides on relationship handling and business relationships. What was new here? There are a few things, f.e. concept of syncretic quality created by prof. Casimir Rogozinski, my concept of of (free) business partnership and what are conditions to start it up. Then, I looked at concept of "loyalty" as 2 sides of one coin - as keeping customers (customer bonding) and not loosing them (buiding barriers and swichning costs). I didn't find any reliable solutions to get informed in advance that my customer is about to leave (to foresee relationship termination). So I developed my own radar, based on business friendship concept. This radar works only as warning, and imediate action lets one to prevent customer leaving (if one wants that). Let me know, if you are interested in this topic. I can put some more slides on this on slideshare. Cheers/ MartinTRANSCRIPT
Profitable Long-term Business Relationship – How to Turn Dreams Into Reality
An Explanatory Study on Services
@ Marcin Chlodnicki 2004
Constellation of Value
Defining the Quality...
Determinants of Partnership
bilateral trust & reliabilityequilibrium of forcesbilateral respectpossibility of negotiations & concisionsability to forgive little mistakes expressions of satisfaction
Symptoms of Relationship Termination
indications of lack of trust (controlling the process, stages etc.)lack of balance (domination of ”payer” or ”expert”)take no cognizance of arguments of the other part – forcing ones viewslack of concessions without possibility of negotiateevery mistake is been exposed negative judgment of the relationship