production & planning multimedia applications 1.idea generation 2.market definition &...

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Production & Planning Multimedia Applications 1. Idea Generation 2. Market Definition & Segmentation 3. Planning the Skills 4. Building the Team: 5. Project Planning: PERT & CPM 6. Time Estimates & Cost Estimates 7. Pilot Projects & Prototyping 8. Production Design & Development 9. Alpha & Beta Testing

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Page 1: Production & Planning Multimedia Applications 1.Idea Generation 2.Market Definition & Segmentation 3.Planning the Skills 4.Building the Team: 5.Project

Production & Planning Multimedia Applications

1. Idea Generation2. Market Definition & Segmentation3. Planning the Skills4. Building the Team:5. Project Planning: PERT & CPM6. Time Estimates & Cost Estimates7. Pilot Projects & Prototyping8. Production Design & Development9. Alpha & Beta Testing

Page 2: Production & Planning Multimedia Applications 1.Idea Generation 2.Market Definition & Segmentation 3.Planning the Skills 4.Building the Team: 5.Project

1. Idea Generation

“Every Multimedia Project starts with an idea or concept”

•Possibly Take up a new idea.•Decide the idea according to the targeted market.•Let not the individual interest and perception come into the picture.

•Idea based on the past experience.•Idea must suit available skills and limitations.

Page 3: Production & Planning Multimedia Applications 1.Idea Generation 2.Market Definition & Segmentation 3.Planning the Skills 4.Building the Team: 5.Project

2. Market Definition & Segmentation

“Market segment refers to the group of people with certain basic tastes who may be interested in the

projects.”

Page 4: Production & Planning Multimedia Applications 1.Idea Generation 2.Market Definition & Segmentation 3.Planning the Skills 4.Building the Team: 5.Project

3. Planning the Skills

Page 5: Production & Planning Multimedia Applications 1.Idea Generation 2.Market Definition & Segmentation 3.Planning the Skills 4.Building the Team: 5.Project

4. Building the Team:

• Project Manager• General Content Designer & Developer• Copy Writer• Media Content Designer• Interface Designer• Graphics Designer or Artist• Audio Developer• Animator 2D & 3D• Videographers• Multimedia Authors or Programmers

Page 6: Production & Planning Multimedia Applications 1.Idea Generation 2.Market Definition & Segmentation 3.Planning the Skills 4.Building the Team: 5.Project

5. Project Planning

• Network Representation

• Programme Evaluation & Review Technique

• Critical Path Method

Page 7: Production & Planning Multimedia Applications 1.Idea Generation 2.Market Definition & Segmentation 3.Planning the Skills 4.Building the Team: 5.Project

6. Time Estimates & Cost Estimates

“In any given multimedia project the time and the cost has inverse relationship.”

Direct Cost: The cost spent on technical manpower, rental charges.

Indirect Cost: The standard overheads associated with the projects such as loss of revenue due to delay of projects.

Page 8: Production & Planning Multimedia Applications 1.Idea Generation 2.Market Definition & Segmentation 3.Planning the Skills 4.Building the Team: 5.Project

7. Pilot Projects & Prototyping

• In case the projects in new it is better to go for a prototype of the project.

• The prototype should include all functionalities of the project as far as possible.

Page 9: Production & Planning Multimedia Applications 1.Idea Generation 2.Market Definition & Segmentation 3.Planning the Skills 4.Building the Team: 5.Project

8. Project Design & Development

1. General Content Design & Development1. Data Collection2. Data Analysis & Filtering3. Data Arrangement & Sequence4. Data verification

2. Navigation Structure Design1. Linear2. Hierarchical 3. Non Linear4. Composite

3. Media Content Design4. Interface Design & Development

1. Backdrops2. Button & Icons3. Background Music or Voice

5. Storyboarding 6. Multimedia Programming & Authoring

Page 10: Production & Planning Multimedia Applications 1.Idea Generation 2.Market Definition & Segmentation 3.Planning the Skills 4.Building the Team: 5.Project

9. Alpha & Beta Testing

• Alpha Testing:

• Beta Testing: