WHAT IT TAKES TO CREATE A

WORLD-CLASS PRODUCT

Deepak Goel www.karmacircles.com/deepak

MY JOURNEY

➤ Sr. Product Manager at

Microsoft

➤ Director Product Management

at Coupons.com

➤ Chief Product Officer at

IndiaHomes

➤ Chief Product Officer at

Packback

➤ CEO at KarmaCircles

➤ Experience across product

types (consumer, enterprise,

mobile, social & platform)

WHAT IS A PRODUCT?

➤ Solves a specific problem

➤ Has success metrics

➤ Scalable

PRODUCT MANAGER

➤ Builds and launches new

products

➤ Refines existing products

➤ Partners with design and

engineering

➤ Accountable with little to

no authority

SKILLS IT TAKES

➤ Understands human

psychology

➤ Knows what’s the next big

thing

➤ Dreams big but feet on the

ground

➤ Decisive

➤ Data-driven

➤ Leadership skills

➤ Technical skills

HOW TO CREATE?

➤ Form strong opinion about

various market trends

➤ Understand your

customers

➤ Leverage your core

competence

➤ Satisfy demands of

existing customers

(internal and external)

➤ Learn from competition

< = >

BE MINDFUL

➤Are you truly creating

value?

➤You may or may not be

user of your product

➤Launching a product isn’t

success

➤Adding new features

doesn't necessarily mean a

better product

THINK PURPOSE

➤ Think Hard

Don’t think incremental.

➤ Think Failure

Great products may fail.

➤ Think Death

All we can leave is what

we can pass on.

deepak@karmacircles.com www.karmacircles.com/deepak

www.karmacircles.com

@karmacircles

fb.com/thekarmacircles

linkedin.com/company/karmacircles

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