product development: how to involve users - simplybetter
TRANSCRIPT
HOW TO INVOLVE YOUR USERS IN PRODUCT DEVELOPMENT
What do Startups need more than anything?
CUSTOMERS
how?
Cold emails Stalking people Customer acquisition Biz Dev Earn Media Customer Development
for
MVP Validation Customer Interviews Customer Development Features Roadmap Product Development Get Startup Funded Revenue
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How can Customers/Users be involved in achieving Startup goals?
The User - Startup relationship and feedback loop is vital for all Startup processes
Customer Interviews
Customer Development
Customer Feedback Loop
Pay for focus groups
User testing services
Incentivize users
www.SimplyBetter.io
There are multiple feedback, product management, support and chat apps out there
free for 3 mo $499/mo Basic !beta to small
product teams
• user feedback • ideas management • roadmap
free trial starts at $39/mo !unlimited users
• ideas management • persona management • roadmap • spec & mockup
collaboration
free for 14 days starts at $49/mo !from 250 users
to 50k users
• user feedback • support • live chat • marketing automation
free for 50 items $75/mo/ProdMngr !
micro to enterprises
• ideas management • roadmap • product strategy • feature designer • Agile/Scrum planning
board
free for 14 days starts at $49/mo !from 250 users
to 50k users
• live chat • CRM & Helpdesk
Integrations
free trial from $200/mo !for 50 users
• ideas management • Academy & Best
practices
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The best solution though should be easy to install and setup, easy on the budget and very effective
therefore we created SimplyBetter our Ideas and Innovation Management Tool for user-driven product development success
www.SimplyBetter.io
Easy 1 script installing
Mini Pricing (starting at $9/mo)
SimplyBetter is designed for Startups that need to move fast and efficient
No extra login
Notification system
Widget icon customization
Hosted Database & Storage
and more…
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Straightforward Feature Request with Autocomplete
Feature Voting & !Commenting
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Feature Status and Moderation
Comment moderation
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FAQ & Support Functionalitieswww.SimplyBetter.io
How to convince your users to use SimplyBetter
• Setup and customize SimplyBetter the way you need. !
• Identify the core of users you want to start communicating with
!• Send them an email and let them
know about this new tool !
• Explain the benefits of using this tool and getting their voice heard in shaping the very product they use
• Setup some ad campaigns if you need to gather more users. !
• We would recommend retargeting ad campaigns as they are very cost-effective!
!• Get ready to receive and moderate
your users’ ideas and feedback !
• Next: Take the priorities list, test, measure, repeat, scale.!
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Let us know how it goes and!how we can help.
simplybetter.io
Get SimplyBetter free for 6 months from F6S here
or
Try SimplyBetter Now