Product DevelopmentProduct Development“a market driven approach”“a market driven approach”

Product Development The MABS Approach follows a clientfocused demand-driven approach to designingmicrofinance products, instead of the supplydriven, “one-size fits all” approach. The product development module will takeparticipants to the step by step process ofdesigning a product based on results of marketstudy.

Training ObjectivesAt the end of the five-day course, theparticipants shall have:1. Fully understood the product development process and

all the activities undertaken in developing a new product;

2. Learned how to design a microfinance loan product, and prepare a product manual, MIS gap analysis report, and financial projections.

Course DesignDay 1

Session Topic Duration Methodology1. Product Development

Module2. Product Development

Process3. Loan Product Features4. Effective Interest Rate

TOTAL

0.5 hr.

1.0

4.01.57.0 hrs.

Lecture

Lecture

Lecture-WorkshopLecture Workshop

Course DesignDay 2

Session Topic Duration Methodology

1. Focus Group Discussion

2. Lending Procedures & Controls

TOTAL

3.0 hrs.

4.0

7.0 hrs.

Lecture- Role play

Lecture-Workshop

Course DesignDay 3

Session Topic Duration Methodology

1. MFU Organization and Management

2. Zero Tolerance of Loan Delinquency

TOTAL

2.0 hrs.

5.0

7.0 hrs.

Lecture-Workshop

Lecture-Case Study

Course DesignDay 4

Session Topic Duration Methodology

1. MIS GAP Analysis

2. MIS Reports

TOTAL

3.0 hrs.

4.0

7.0 hrs.

Lecture-Exercise

Lecture-Exercise

Course DesignDay 5

Session Topic Duration Methodology

1. Financial Projection

MODULE TOTAL

7.0 hrs.

35.0 hrs.

Lecture-Exercise