private cloud space for microsoft

8/16/2019 Private Cloud Space for Microsoft

1/11

Private cloud

space for MicrosoftSudhir Kamble


2/11

ContentExecutive summary

Defning the cloud

Private cloud introductionOverview – Private cloud market

arket !rends

Drivers and inhibitors

Com"etitive landsca"e

O""ortunities

Conclusion


3/11

Executive summary Private cloud com"uting is a large and growing market that is "articularly

attractive #or large and medium businesses which o$ers signifcant

"otential #or "layers o# all si%es

!o stay com"etitive& icroso#t should #ocus on managing the to" andbottom line& use traditional and creative means to do both

Over the coming years& customers will move toward the cloud in a

multitude o# ways' !he one(si%e(fts(all a""roach that has brought "roviders

this #ar will "rove unsustainable'

)n contrast& the next generation o# cloud com"uting winners will be #ocusing

on their "roduct develo"ment "i"elines& marketing strategies and sales

a""roaches on the segments that they are best e*ui""ed to address' )n the

"rocess& they will widen their lead against the com"etition'


4/11

Defning the cloud)nternet(

based dataaccess +

exchange

)nternet(based

access tolow cost

com"uting

+a""lication

s

TheCloud

,undamental "rinci"les

Highlyabstracted

-ardware andrelated

in#rastructure ishighly abstracted

#rom the users

Immediately scalable

.sage and costcan be scaled

according to theneeds without any

additionalcontracts or

"enalties

Multi-tenantulti(tenantarchitecture

enables numerousenter"rises to have

com"uting

ca"abilities

Pay-as-you-goPayment is

variable based onthe actual

consum"tion o# theusers

Source/ Deloitte& KP0 re"ort ( !he Cloud Changing the 1usiness Ecosystem

http://www.google.co.in/url?sa=t&rct=j&q=&esrc=s&source=web&cd=1&cad=rja&uact=8&sqi=2&ved=0CBwQFjAA&url=http://public.deloitte.no/dokumenter/2_Cloud_Computing%5B1%5D.pdf&ei=fG9sVO7oBMuqgwSut4HgDQ&usg=AFQjCNEdkWCmqTD-NqkHzV5gxwtwuEJ1Og&sig2=pzhttp://www.google.co.in/url?sa=t&rct=j&q=&esrc=s&source=web&cd=1&cad=rja&uact=8&sqi=2&ved=0CBwQFjAA&url=http://public.deloitte.no/dokumenter/2_Cloud_Computing%5B1%5D.pdf&ei=fG9sVO7oBMuqgwSut4HgDQ&usg=AFQjCNEdkWCmqTD-NqkHzV5gxwtwuEJ1Og&sig2=pz


5/11

Private cloud introduction Private cloud com"uting model is a model based on a consolidated

in#rastructure dedicated s"ecifcally to a "rivate enter"rise

Private clouds are either set on or o$ "remises o# the com"any and are

managed either internally or by third("arty service "roviders Private cloud environment enables com"anies to centrali%e their )!

resources instead o# working with se"arate environments'

Private clouds o$ers highest level o# security and control but are ex"ensive

Over 234 o# the res"ondents in a survey have indicated that they

use5intend to use Private Clouds

6arge organi%ations would like to im"lement Private Clouds to deal with

issues such as data security and "er#ormance' Smaller com"anies are less

interested in Private Clouds "robably due to costs concerns'

Source/ https://www.signalalliance.com/wp-content/uploads/.../ Private-cloud .pptx

https://www.signalalliance.com/wp-content/uploads/.../Private-cloud.pptxhttps://www.signalalliance.com/wp-content/uploads/.../Private-cloud.pptxhttps://www.signalalliance.com/wp-content/uploads/.../Private-cloud.pptxhttps://www.signalalliance.com/wp-content/uploads/.../Private-cloud.pptxhttps://www.signalalliance.com/wp-content/uploads/.../Private-cloud.pptxhttps://www.signalalliance.com/wp-content/uploads/.../Private-cloud.pptxhttps://www.signalalliance.com/wp-content/uploads/.../Private-cloud.pptxhttps://www.signalalliance.com/wp-content/uploads/.../Private-cloud.pptxhttps://www.signalalliance.com/wp-content/uploads/.../Private-cloud.pptxhttps://www.signalalliance.com/wp-content/uploads/.../Private-cloud.pptx


6/11

Overview – Private cloud market !he "rivate cloud market is ex"ected to be more than double #rom its current

market in 7388' Private Cloud arket to 9each :;< 1illion by 738=' ,or this

"rivate cloud market is ex"ected to grow with a C>09 o# 774 #or the "eriod o#

738? – 738='

>""lication virtuali%ation tools is the leading segment in the "rivate cloud with

around ?@4 market share in 7388 #ollowed by in#rastructure virtuali%ation and

business "ur"ose virtuali%ation tools' )n market si%ing terms >""lication

Airtuali%ation !ools& )n#rastructure

Airtuali%ation !ools and 1usiness Processes

Airtuali%ation tools is ex"ected to nearly

double its market by 7382

On the other hand iddleware Airtuali%ation

!ools is ex"ected to grow nearly 83 times

#rom its 7388 market

Source/ Slideshare& htt"/55fnance'yahoo'com5news5research(markets(global("rivate(cloud(838833B


7/11

arket !rends )ncreased ado"tion o#

hybrid cloud com"utingmodels

)ncreased "roductivity o#the network in#rastructure

aor challenge ismigrating legacy

a""lications on a "rivatecloud com"uting "lat#orm

•Enter"rises are increasingly usinghybrid clouds because they can hostcritical a""lications on "rivate cloudsand a""lications with relatively lowsecurity concerns on the "ublic cloud'•>lso com"uting resources can beaccessed #rom the "ublic cloudin#rastructure as and when re*uired'

•Organi%ations which have ado"ted"rivate clouds are increasingly usingvirtuali%ation& which is more ecient'•ost organi%ations "re#er "rivateclouds as it hel"s reduce hardwarein#rastructure costs' > virtuali%ednetwork increases an organi%ations"er#ormance and "roductivity'

•6egacy a""lications limit in#ormationto a certain number o# end(users' )naddition& the "rivate cloud im"osesrestrictions when managing andvalidating data& which #orcesorgani%ations to think twice be#oremigrating to a "rivate cloud'

Source/ htt"/55www'reuters'com5article5738B53


8/11

Drivers• Huicker "ayback• )ncreased 9O)• >ccelerated de"loyment• 6ower u"#ront investment• 0reater Iexibility and scalability• ,ocus on core com"etencies

)nhibitors• 9esistance to )! change• Security and com"liance issues• One si%e fts all a""roach

Drivers and inhibitors

Source/ Deloitte

http://www.google.co.in/url?sa=t&rct=j&q=&esrc=s&source=web&cd=1&cad=rja&uact=8&sqi=2&ved=0CBwQFjAA&url=http://public.deloitte.no/dokumenter/2_Cloud_Computing%5B1%5D.pdf&ei=fG9sVO7oBMuqgwSut4HgDQ&usg=AFQjCNEdkWCmqTD-NqkHzV5gxwtwuEJ1Og&sig2=pzhttp://www.google.co.in/url?sa=t&rct=j&q=&esrc=s&source=web&cd=1&cad=rja&uact=8&sqi=2&ved=0CBwQFjAA&url=http://public.deloitte.no/dokumenter/2_Cloud_Computing%5B1%5D.pdf&ei=fG9sVO7oBMuqgwSut4HgDQ&usg=AFQjCNEdkWCmqTD-NqkHzV5gxwtwuEJ1Og&sig2=pz


9/11

Com"etitive landsca"eORAC! HP "M#are Microsoft

!argetsedium to 6arge

Enter"rise CustomersConsumers& S1& edium

and 6arge Customers

Consumers& S1&edium and 6arge

Customers

Consumers& S1&edium and 6arge

Customers

0o(to(arket Direct and Channel-eavy Channel& also

DirectDirect andChannel

-eavy Channel& alsoDirect

-ardware6ean "ort#olio targetingenter"rise solutions +

o"timi%ation

Aery large "ort#olio that is"oint "roduct #ocused&

increasing #ocus onconverged solution

bundles

Aware owns onlythe virtuali%ation

"lat#orm

icroso#t doesnJt ownhardware and

engineered systemsand relies on other

vendors

So#tware

Oracle()P 1est(in(class Enter"rise

Database& iddleware&>""lications& O"eratingSystems& anagement

-P()P -ardware centricwith very limited G and

D15DG L>utonomy&AerticaM& mainlyin#rastructure related

#ocus LOS& managementM

AwareJs o$ers

only the )aaS"lat#orm

icroso#t Gindows

Server 7387 Lincludes-y"er(AMicroso#t System

Center 7387

Solutions

O"timi%ed5engineered-GFSG Oracle()Psolutions to solve

com"lex com"utingneeds in the data

center

6ayered -GFSG andNConverged Solution

bundles Lwith re#erencearchitectures but lacking

dee" -G5SG cross(

o"timi%ationM

Aware vCloudSuite

Aware vS"hereO"enStack Airtual

>""liance

icroso#t "rovidescommon cloud

management& but stillre*uires management

com"onents #rom"artners since it

doesnJt own the #ull )!stack


10/11

O""ortunities !he "re#erence #or third "arty delivered& or managed& "rivate cloud will increaseover the next two years as hybrid integration& increased com"lexity o# clouds

and security concerns challenge enter"rise )! skills and ca"abilities& according to

a re"ort #rom !echnology 1usiness 9esearch'

!his migration is ex"ected to result in customers using a systems integrator or

"rivate cloud vendor to save time and reduce costsoverall the :B8 billion

"rivate cloud market in 738B will grow at a 8B "ercent com"ound annual growth

rate LC>09M to :;< billion vendor o""ortunity by 738='

!he cloud(based security services market will be worth :7'8 billion in 738?&

rising to :?'8 billion in 7382& and the to" three most sought(a#ter cloud services

moving #orward will remain email security& Geb security services and identity

and access management L)>M& according to a recent re"ort #rom )! research

frm 0artner'

Source/ htt"/55www'eweek'com5cloud5"rivate(cloud(market(to(reach(;


11/11

Conclusion icroso#t has been the most inIuential and dominant "layer in the technologyindustry #or many yearsQ however& it #aces numerous challenges as the PC world

dramatically changes' )t has a strong "resence in the data center and has

aggressively embraced cloud com"uting& but #aces signifcant com"etition #rom

other cloud in#rastructure and "lat#orm service "roviders'

icroso#t should aggressively invest in ex"anding the number o# its own data

centers and also "ush in "arallel its own "artners to ex"and their own ca"acities

icroso#t has been "laying catch(u"& with the obective to become a leader in

cloud "roductivity& social collaboration and storage markets' icroso#t is #acing

stronger com"etition #rom its "artners& making it more dicult to succeed' )t

should relook at its market a""roach once again'

icroso#t should "artner with leading technology frms to ex"and the addressable

market o# its cloud "ort#olio and grow the overall ecosystem o# ca"abilities and

end users on its cloud "lat#orm'

private cloud space for microsoft

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