printed electronics & thinfilm: en-route the mass commercialization
DESCRIPTION
Find out how Thinfilm Electronics has built the groundwork for the mass commercialisation of ultra low-cost Printed ElectronicsTRANSCRIPT
Imagine Memory Everywhere™
Thin Film Electronics ASA (“Thinfilm”)
Printed Electronics & Thinfilm: En-route to Mass Commercialization Presentation at the Annual General Meeting
10th May 2012
Imagine Memory Everywhere™
Agenda
Printed Electronics Industry Trends
Thinfilm’s Position & Roadmap
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Industryinvestment &participation
Industryinvestment &participation
Industryinvestment &participation
Continued strong momentum in the PE industry, observed by three key trends;
Source: IDTechEx; SEMI Emerging Markets; Yole Développement; Press clippings
Industryinvestment &participation
Technical &commercialprogress
Market holdspotential
1
2
3
►Number of participants growing by 15% per year
►Positioning by large strategic/industrial companies
►New national PE initiatives and government funds
2,2503,000
2009 2011
Industry participants2009-2011
+15%
44
2
2011 2021
Market forecast 2011-2021; $ billions ►Today’s market lead by OLED display/modules (~50%
of market), conductor ink (~20%) and OPV (~15%)
►Memory, logic and sensors among the largest- and fastest growing segments towards 2015 and beyond
►Rapid technical progress across all areas
►PE industry moving from lab to fab
►First real commercialization wave underway
Companies offeringcommercial-ready products
EXAMPLES
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Similar trends also observed in Thinfilm’s ecosystem of partners
► Raised ~$25M in series C funding (April 2012)► World-record organic solar cell performance (Feb 2012)► Expanded presence, doubled number of employees (2011)
► Share price up ~34% last year (April 2011- April 2012)► Significant investments in R&D and lab equipment
► Set to double work force during 2012 ► Prototypes and product samples made available
► Commercializing transparent conductive films ► Continued strong support from owner (Kurz Group)
► Technical progress in developing other sensor applications, including force/strain-, optical sensors and capacitive sensing
► Successful launch of printed display technology for use in books (April 2012)
► Continues momentum, new partnerships► Development of mass produced printed temperature sensors
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Thinfilm uniquely positioned for success;
► Critical enabling technology and industry leadership
► Strong ecosystem of partners
► Industry momentum
Imagine Memory Everywhere™
Agenda
Printed Electronics Industry Trends
Thinfilm’s Position & Roadmap
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Summary of achievements in 2011 andopportunities in Thinfilm’s three focus areas
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Commercializingstand-alone memory
1
► Launch of Oba game, Inventables
► Deliveries to leading toy companies
► Dedicated factory for production (Inktec)
► First public application featuring Thinfilm memory
► World’s first printed passive array memory
Thinfilm revenue scenario2011-2020; $ millions
► Successful prototype of printed CMOS memory
► FlexTech and IDTechEx Awards, industry leadership
► Initiated development of the first integrated system prototype
► Significant interests from prospective customers
► Technology agreements with component and material suppliers
► Significant interest from various strategic and commercial parties, several ongoing discussions
Enabling integrated systems and smart tags
Building an ecosystem of partners and alliances
2
32020
1,590
2016
310
2013
3.9
2011A
0.3
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First public application featuring Thinfilmmemory (at Exploratorium, March 2012)
1
• Interactive event • More than 1000
memory cards used• Exceptional
participation
► Demonstrates the unique “touch and feel” characteristics of memory cards (exceptional participation among ~1300 visitors)
► Demonstrates ease of customization for similar applications and concepts
► Demonstrates robustness of Thinfilm’stechnology (zero card failures at the event)
Commercializing stand-alone memory
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Thinfilm is working focused towards commercialization in toys & games
1
► Lowest system cost
► Unique and attractive “touch & feel” characteristics
► Ease of personalization
Thinfilm value proposition
ASIC ($0.4-0.551)
0 5 10 15 20
0.6
0.4
0.2
0.0
System cost per memory, $
# memories per system
Thinfilmsweet spot
Memory (~$0.05)
+
Prototype & TDK customers
Company
1 Price depending on bit count of memory (and volumes)
Handful of world’s leading toys & games companies are evaluating concepts with Thinfilm memory
Status and outlook
► Very positive feedback received
► Timeline and possible hurdles for receiving large quantity orders:
• Development cycle typically 12-16 months
• Thinfilm memory a product component
• Vigorous and comprehensive “toy playing tests” (card insertion, scratch, abrasion etc.)
Commercializing stand-alone memory
Size Concept
A Music game$3-5bn
B HH card game$1-2bn
C Board games$1-2bn
D Figurines$3-5bn
E Monetizing Online Game
Inventor/Game Dev.
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Thinfilm Passive Array MemoryTM
provides additional market opportunities 1
Thinfilm Passive Array MemoryTM
16-bit PA design
► Scalable printed memory (up to 100+ bits)
► More compact design and lower costs
► Reduced number of contact points, lower cost of integration
► Enabling component in printed integrated systems and smart tags for the “Internet of Things” (IoT)
16-bit PA printed
► Suitable for a range of additional applications, including use in secure documents, ticketing and stored value cards
► Significant interest received from various industries and parties
► Engineering orders received, demonstrating commercial market opportunities
“Delivery of engineering quantities of Passive Array Memory to customer Q2 2012”6 March, 2012
Thinfilm Receives First Order for Scalable Array Printed Memory
“Passive Array Memory will further increase the amount of parts information that can be stored in a very thin profile”12 April, 2012
Thinfilm Receives Contract for Parts Identification using Printed Memory
Market opportunities
Commercializing stand-alone memory
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The “building blocks” of printed integrated systems Example of tag types (integrated systems)
Sensor tag(temperature)
Dynamic price display
RFID tag(contactless rewritable tag)
Battery
Display
• Co-development agreement with PST Sensors
Antenna
• Thinfilm proprietary
Logic
• Co-development and exclusive license
Memory
Sensor
• Licensed leading low-cost display
• Secured privileged access to custom battery
• Internal development and numerous external options
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2Enabling integrated systems and smart tags
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Combine components to increase value and progressively unlock new markets
Application
2-5
Monitoring of perishable goods
Personal health care
5-10
1-2
Interactive packaging
~0.5
Dynamic price display
Market size ($ bn)
NFC & "Internet of Things"
10+
Personal health care
Logistics (RFID)
2-5
Anti-theft/ brand protection
2
~0.5+
System
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Commercial break-through expected around 2013; ~$1.5bn in revenues by 2020Revenue scenario, 2011-2020; USD millions
Other (both contactless-and closed systems)
Interactive packaging (FMCG/retail)
Monitoring of perishable goods/drugs (temperature sensor)
Dynamic price displays(retail)
Ticketing (transportation)
RFID (retail/logistics)
NFC & “Internet of things” (smart tags)
2020
~1500
2011A
0.3
2016
~300
2013
3
Contactless tags/systems
Closed systems
Key applications:
# tags sold(millions)
~0 40 5,000 22,000
Applications Market estimates (global) Thinfilm mkt. share
• ~$12bn in 2019 (source: IDTechEx: Printed/chipless tags)
• ~8% (2020)
• ~$500 in 2010, ~$2.5bn in 2020 (source: ODIN, VDC Research)
• ~5% (2020)
• LU tickets issued: ~9bn in 2009 (source: Innovision R&T)
• ~7% volume share (2020)1
1 Assuming no growth in number of LU tickets issued worldwide from 2009 to 20202 Time-Temperature Indicators (used in transportation/packaging, i.e., excluding other industries, e.g., automotive, HVAC/refrigeration etc.)
• TTI market2: ~$1.4bn in 2010, ~$3.2bn in 2020 (source: Frost & Sullivan, Freedonia, BCC+)
• ~4% (2020)
• Other applications/products: 20-bit memory, diaper humidity sensor, anti-theft , calibration sensors etc.
• 1-9% (2020)
• ~$5bn in 2020 (Thinfilmestimates)
• ~2% (2020)
• ~$10bn in 2020 (Thinfilmestimates)
• ~3% (2020)
• Change in product mix• Increased price as more
functionality is added
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1000250.40.080
400
3,000
6,000
Volume Units sold, 2010; millions
Price$ per unit, 2010
0
5
Source: Frost & Sullivan; BCC Research; Freedonia; Sensitech; Omega Engineering; Honeywell; ATI; Vitsab International; 2DI; ABB
ILLUSTRATIVE
“Labels”
• Price: $0.005-0.08• Volume: 3-6bn
“Time labels”
• Price: $0.1-0.4• Volume: 0.5-1bn
“Alarm tags”
• Price: $15-25• Volume: ~15mn
“Wireless & Integrated devices”
• Price: $250-1000• Volume: ~1mn
Share of market
10% 5% 25% 60%
Revenue potential driven by cost/functionality
($140mn) ($0.4bn) ($0.9bn)($70mn)
Example: Monitoring of perishable goods/drugs (Temperature Sensor/TTI market)
Total market of ~$1.4bn
(2010) Thinfilm TTI market size projections
Product/tagfunctionality
2013 2016 2020
Cost/tag
Addressablemarket, $bn
E.g., max/ min temp.(counter)
E.g., time-temp. exposure
E.g., wireless alarm tags
~$0.30 ~$0.20 ~$0.10
0.1 0.4 1.2
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Printed smart tags – Why now?The “Internet of Things”: a Megatrend
“….there has been an acceleration in the number and types of things that are being connected and in the technologies for identifying, sensing and communicating. These technologies are reaching critical mass and an economic tipping point over the next few years” October, 2011
Identifies Top 10 Strategic Technologies
“More objects are becoming embedded with sensors and gaining the ability to communicate. The resulting information networks promise to create new business models, improve business processes, and reduce costs and risks” McKinsey Quarterly, 2010
The Internet of Things
“The evolution of embedded systems from fixed function and disconnected systems to intelligent systems continues to gain momentum and puts intelligent systems on track to bring the Internet of Things to reality” September, 2011
Intelligent Systems: The Next Big Opportunity
2010
0.9
1.1
2011 2015
+19%2.0
20142013
1.8
2012
1.5
1.3
CAGR, 2011-2015
Market size projections1
Intelligent system & Internet of Things, USD trillions
1 Based on numbers from IDC (Intelligent Systems) , September 2011 14
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Printed smart tags – Why Thinfilm?
“…. Norwegian company Thinfilm has been making headlines for its unique technology…once Thinfilm’s tags are integrated with sensing technology, food can let us know when its spoiled, based on temperature and ammonia levels..”December 14, 2011
Thinfilm CEO Wants Your Stuff To Talk To You
“…. Thinfilm offers a cheap way to give almost anything a memory….working towards a world where virtually every item that we use is tagged with memory and sensors, harvesting information locally that can then be gathered at leisure” December 15 , 2011
Even Bananas Could Have Memory
“Thinfilm has joined forces with a number of partners to develop a low-cost printed electronic sensor platform that could be used to monitor the temperature of perishable goods such as food and pharmaceuticals”January 24 , 2012
Plastic memory firm signs partners for printed systems
“The smart tag, an electronics device with basic computing components printed on a strip of plastic, features Thinfilm's memory with printable transistors from research company PARC, a sensor, a battery, and display”January 24 , 2012
Smart tag lets you print electronics on plastic
October 2011:
Successful prototype of first scalable printed CMOS memoryDemonstrated that addressable memory can be combined with sensors, displays and antennas
November 2011:
Organic semiconductor inks developed for high volume printingHigh quality semiconductor inks available. Partner with Polyera to bring printed CMOS memory to market
January 2012:
Established partnerships for display, sensor and battery technologySecured remaining “building blocks” for enabling smart tags (with Acreo, PST Sensors and Imprint Energy)
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Q & A