presenting art
TRANSCRIPT
AIMS & OBJECTIVESTo understand how meaning changes with presentation and how you might apply this to your own work.To see what happens when you crop, or frameTo see how colour effects meaning
DOROTHEA LANGE & THE FDA - CROPPING
During the 1930s in the USA, due to poor farming techniques and drought the American Mid-West was experiencing poor harvests.
This combined with an economic depression, means that many people in the Mid-West were starving, travelling around from farm to farm looking for work.
Dorothea Lange was employed by the Farm Security Administration – FSA.
Lange’s first crop
DOROTHEA LANGE – IN HER OWN WORDSI saw and approached the hungry and desperate mother, as if drawn by a magnet. I do not remember how I explained my presence or my camera to her, but I do remember she asked me no questions.
CONT/..2I made five exposures, working closer and closer from the same direction. I did not ask her name or her history. She told me her age, that she was thirty-two. She said that they had been living on frozen vegetables from the surrounding fields, and birds that the children killed.
CONT/…3She had just sold the tires from her car to buy food. There she sat in that lean- to tent with her children huddled around her, and seemed to know that my pictures might help her, and so she helped me. There was a sort of equality about it. (From: Popular Photography, Feb. 1960).
ORIGINAL TITLE“Destitute pea pickers in California. Mother of seven children. Age thirty-two. Nipomo, California” (note that the main page gives “Destitute peapickers in California; a 32 year old mother of seven children. February 1936.”
FRAMINGArtistically it gets the eye ready to see what is inside the frame – preparation
Symbolically it can suggest that what is inside is important worth looking at
It also calls a halt to wondering what is going on either side of the frame (pointillist exceptions)
HOW IT’S MARKETED AROUND THE WORLD
Korda gave the portrait "an ageless quality, divorced from the specifics of time and place
MINI TASKTake one image (your own)Create a new crop and savePut a frame around itCreate a monochrome version as well as colour.
STAND UP SURVEYStand up if you feel clear on the Portfolio Module.Stand up if you feel worried about the amount of work you have to do.
Stand up if you don’t understand what you need to do in Portfolio.
Stand up if you are stressed about this module?Stand up if you are relaxed about completing this module.
HOW THIS FITS INTO PORTFOLIO – UNIT 4 – IDEAS IN ART AND DESIGNP1 explain how media and materials are used in the work of others to convey ideas and meaning
P2 create own visual language by working with materials, media and processes
P3 describe ways in which visual language is used to communicate ideas and meaning
M1 evaluate how media, materials and processes are used diversely to convey ideas and meaning, drawing on own experiments to make effective comparisons
HOW DOES THIS FIT INTO PORTFOLIO – UNIT – UNIT 6 – APPLICATION & EXPLORATION IN ART AND DESIGNP3 select and experiment safely with specialist media, materials and techniques to develop visual communication skills
UNIT 10 – PERSONAL AND PROFESSIONAL PORTFOLIOP4 develop personal presentation and communication skills.
GROUP ACTIVITYLook at the resources on Moodle and in book form in the classroom.
Take some of the images provided and create a gallery piece for the studio wall based on today’s learning.
Present to the rest of the group why you made the decisions and how you will apply this to your own work.
EXTENSION ACTIVITYIf you have time, you can look at adding video or sound clips (some sound clips provided on Moodle). You can do this using your phones or tablets.
OVER EASTER - TASKOnce you have decided the nature of your personal project you will need to select the work of at least 2 other practitioners and create a presentation which outlines their work and how you intend to use these sources to inform your own work (U6: P1, M1, D1)
STAND UP SURVEYStand up if you feel clear on the Portfolio Module.Stand up if you feel worried about the amount of work you have to do.
Stand up if you don’t understand what you need to do in Portfolio.
Stand up if you are stressed about this module?Stand up if you are relaxed about completing this module.