presented by eleanor & amy knie tdmta show & tell, 20 th may 2015
TRANSCRIPT
P r e s e n t a t i o n S u m m a r y
Terminology
Goals (what I want to know)
About the Data
Significant Film Data
Results
Internet resources (for interest)
Te r m i n o l o g y
Box Office: Revenue generated while
screening at cinemas
Production Budget: expenditure on film
production
Domestic: revenue generated within the USA
A b o u t t h e d a t a
Top 50 worldwide grosses of 2014
Captured 5 May 2015
Collected from Box Office Mojo (& Wikipedia)
Figures represented in millions of USD$
Limitation: figures rounded to millions
To p 5 0 Fi l m s
1. Transformers: Age of Extinction
2. The Hobbit: The Battle of the Five
Armies
3. Guardians of the Galaxy
4. Maleficent
5. The Hunger Games: Mockingjay -
Part 1
6. X-Men: Days of Future Past
7. Captain America: The Winter Soldier
8. The Amazing Spider-Man 2
9. Dawn of the Planet of the Apes
10. Interstellar
11. Big Hero 6
12. How to Train Your Dragon 2
13. American Sniper
14. Godzilla (2014)
15. Rio 2
16. Teenage Mutant Ninja Turtles (2014)
17. The LEGO Movie
18. Lucy
19. Penguins of Madagascar
20. Edge of Tomorrow
21. Gone Girl
22. Noah
23. Night at the Museum: Secret of the
Tomb
24. The Maze Runner
25. 300: Rise of An Empire
26. 22 Jump Street
27. The Fault in our Stars
28. Divergent
29. Mr. Peabody & Sherman
30. Neighbors
31. Exodus: Gods and Kings
32. Annabelle
33. Hercules (2014)
34. RoboCop (2014)
35. Non-Stop
36. The Imitation Game
37. Dracula Untold
38. Fury (2014)
39. The Expendables 3
40. Into the Woods
41. Need for Speed
42. The Other Woman (2014)
43. The Equalizer
44. The Grand Budapest Hotel
45. Dumb and Dumber To
46. Unbroken
47. Into The Storm
48. The Monuments Men
49. Ride Along
50. Planes: Fire & Rescue
A n d t h e a w a r d g o e s t o …( T o p 3 H i g h e s t G r o s s i n g F i l m s )
#1 - Transformers: Age of Extinction
Box Office: $1.0914 bil ; Budget: $210 mil
Release Date: June 27, 2014
Rating: PG-13 (US), M (AU)
#2 - The Hobbit: The Battle of the Five Armies
Box Office: $955.1 mil ; Budget: $250 mil*
Release Date: December 17, 2014
Rating: PG-13 (US), M (AU)
#3 - Guardians of the Galaxy
Box Office: $774.2 mil ; Budget: $170 mil
Release Date: August 1, 2014
Rating: PG-13 (US), M (AU)
*biggest budget
R a t i o o f D o m e s t i c & O v e r s e a s B ox O ffi c e S a l e s
0.00%
10.00%
20.00%
30.00%
40.00%
50.00%
60.00%
70.00%
80.00%
90.00%
100.00%
OverseasDomestic
An average of 40.6% of Total Box Office revenue is generated in the US
G o a l s
Distribution of:Film ClassificationsWorldwide box office figuresProduction budgets
Is there a relationship between:Box office & genreBox office & budgetBox office & release date
B ox O ffi c e & Fi l m C l a s s i fi c a t i o n s
G3%
PG15%
PG-1368%
R15%
US film classifications are different to AU
B ox O ffi c e D i s t r i b u t i o n
Min = $151.2
Q1 = $212.73
Median = $334.45
Q3 = $538.9
Max = $1091.4
Range = $940.20
IQR = $326.18
130-
160
160-
190
190-
220
220-
250
250-
280
280-
310
310-
340
340-
370
370-
400
430-
460
460-
490
490-
520
520-
550
610-
640
640-
670
670-
700
700-
730
730-
760
760-
790
940-
970
1090
-112
00
1
2
3
4
5
6
7
8
9
Histogram of Worldwide Box Office Earnings
Worldwide Box Office (Millions US$)
Num
ber
of
Film
s
P r o d u c t i o n D i s t r i b u t i o n
0-10
10-2
0
20-3
0
30-4
0
40-5
0
50-6
0
60-7
0
70-8
0
80-9
0
90-1
00
100-
110
110-
120
120-
130
130-
140
140-
150
160-
170
170-
180
180-
190
200-
210
210-
220
240-
250
0
1
2
3
4
5
6
7
8
Histogram of Production Budgets
Production Budget (Millions US$)
Num
ber
of
Film
s
Min = $6.5
Q1 = $52.5
Median = $87.5
Q3 = $133.5
Max = $250
Range = $243.50
IQR = $81
B ox O ffi c e & G e n r e
2%
2% 1% 1%
23%
15%
5%8%2%
9%
1%
1%2%
17%
3%
2%5%
1% 1% Action
Action Comedy
Action Drama
Action Horror
Action/Adventure
Animation
Comedy
Drama
Family Adventure
Fantasy
Horror
Musical
Period Action
Sci-Fi Action
Sci-Fi Adventure
Sci-Fi Thriller
Thriller
War
War Drama
Action
Sci-fi
B ox O ffi c e & B u d g e t( i n c l . o u t l i e r s )
Exponential
r = 0.7648*
R2 = 0.5849*
Moderate association
Budgets do not guarantee large box office sales
*includes outliers
B ox O ffi c e & B u d g e t( e x c l . o u t l i e r s )
Exponential
r = 0.7191
R2 = 0.5171
Moderate association
Budgets generally do not exceed $200 mil
Box office generally less than $800 mil
B ox O ffi c e & Re l e a s e D a t e
Janu
ary
Febr
uary
March
April
MayJu
ne July
Augus
t
Sept
embe
r
Octob
er
Novem
ber
Decem
ber
0
1
2
3
4
5
6
7
Number of films released per month
Month Released
Num
ber
of
Film
s R
ele
ased
• Most of top 50 are PG-13 films so holiday periods are targeted
• Peak towards end of year as award season is in February (for the previous year)
B ox O ffi c e & Re l e a s e D a t e
Transformers: June ; Hobbit: Dec ; GOTG: AugAmerican summer break, Thanksgiving for big box
office films
S u m m a r y( W h a t w e ’ v e l e a r n e d )
US contribute an avg. of 40% box office revenue
Make PG/PG-13 films
Don’t expect a Zillion dollars (median is $334 mil; moderate association between box office and budget)
‘Big’ films are released in May/June, Nov/Dec
I n t e r n e t l i n k s f o r I n t e r e s t
Statista.com
Grace Randolph (YouTube) Beyond the Trailer & Movie Math videos
The Numbers
Unesco - Cinema Statistics
Boxofficequant.com – interesting article on the use of colour in trailers
BFI.org.uk
Screen Australia