Internship Experience @

Presented by: Ng Jing Ping

Contents About United BMEC

Project Handled

What I have gained

About United BMEC Established since 1988 in Singapore

25 years of experience in selling rehab equipment

Started out as selling only rehab equipment e.g. wheelchairs, hospitals beds and walking frames

Transformed from a training company to one of the major companies to supply medical equipment and sports science equipment

Project Handled

AIC Tender HealingFromHome

Brochure

Agency for Integrated Care (AIC)

Restructured as an independent corporate entity under MOH Holdings in 2009

Became as National Care Integrator

Introduction of Senior’s Mobility Fund to low-income elderly needing mobility aids in April 2011

Timeframe for AIC Tender

AIC Briefing

10th May

13th May Reading through of document14th May

Sourcing for suppliers

20th May

22nd May

Project costing

28th May Summarization of tenderSubmission of tender31st

May20th Jun

Preparation for AIC Visit (Follow- up)25th Jun

AIC Visit26th Jun

AIC Tender Role as a “Project Manager”

Purpose of this project:• To supply a total of 62 products to AIC

Walking Aids• Foldable and adjustable walking frame• Foldable and adjustable walking frame with front wheels• Aluminium walking frame (fixed)• Reciprocal walking frame• Wide base quad stick• Adjustable walking stick• Adjustable walking stick• Rollator• Rising walker• Quadruped cane tip• Rising Cane• Adjustable Dual Purpose Umbrella Walking Stick• Auxilliary crutches (S)• Auxilliary crutches (L)• Elbow Crutches

Basic Wheelchairs/Pushchairs & Accessories• Standard wheelchair• Standard detachable wheelchair• Basic Wheelchairs/ Pushchairs & Accessories - Standard wheelchair with

elevating footplates• Standard lightweight wheelchair• Standard detachable lightweight wheelchair • Standard reclining wheelchair• Standard lightweight reclining wheelchair• Standard pushchair• Standard detachable pushchair• Standard pushchair with elevating footplates• Standard lightweight pushchair• Standard detachable lightweight pushchair• Standard reclining pushchair• Standard lightweight reclining pushchair• Anti-tippers• Seat Belt

Pressure Relief Cushion• Foam• Gel• Foam + Gel• Air

Commode & Shower Seat• Standard detachable height adjustable stationery-chrome/aluminum/stainless

steel• Standard non-detachable height adjustable stationery

-chrome/Aluminium/Stainless steel• Mobile detachable commodes-Chrome/Aluminum/Stainless steel• Mobile non- detachable commodes-Chrome/Aluminum/Stainless steel

Motorized Wheelchairs, Scooters & Accessories• Standard motorized wheelchairs• Motorized Wheelchairs, Scooters & Accessories - Premium range motorized

wheelchairs• Motorized Wheelchairs, Scooters & Accessories - Positioning motorized

wheelchair with tilt and recline• Motorized Scooters• Replacement battery for motorized device (beyond battery warranty of 6

months)• Repair/ Replacement of Power Add-on remote control (for motorized devices

only)

Hospital Beds• Manual 1-crank bed• Manual 2-crank bed• Manual 3-crank bed• Automatic 2-crank bed• Automatic 3-crank bed

Pressure Relief Mattress• Foam• Foam (overlay)• Gel (overlay)• Air (overlay)

Special Equipment• Oxygen Concentrator 5Lpm• Suction Pump• Special Equipment - Electric Hoist• Special Equipment - Manual Hoist (hydraulic)• Transfer Board• Transfer Belt• Leg Strap

Geriatric Chair (height adjustable) Seat Assisted Lifting Cushion Long Handle Reacher

AIC TenderProcedures:

Source for suppliers online• Identify suppliers capable of supplying the rehab products

Checking of the background information:o Valid contact information & addresso Country & year of origino Number of years in the businesso Financial Status

Galaxy Medical Drive Medical

Type

Country of origin China, Guangdong Port Washington, New York

Business Status with the company

New Current

Years of establishment

Manufacturer in Medical EquipmentManufacturer in Medical Equipment

20 13

Types of products available

All kinds of electric & manual medical beds, electric and manual

wheel chairs, mattress, pillows, etc.

Mobility products, beds, wheelchairs, and

pressure prevention products, power

wheelchairs, power scooters, rehabilitation

products, etc.

Contact Information &

Website

86-755-8156953http://www.gmeok.com/

(877) 224-0946https://www.drivemedical.com/

Required Specifications:- Detachable armrest & footrest- Heavy duty

Price

Quality

Met

$75

Steel frame

Met

$120

Steel frame

Standard Detachable Wheelchair

Galaxy Medical, FS901

Drive Medical, Rebel

Project Costing• Identify “hidden” cost to set the price

Foreign Exchange riskShipping costWarehousingManpowerProduct Handling & Knowledge trainingTransportation

• Excel Template for costingTabulate all the costTo determine:

Selling price of the productsProfit margin for each productTotal Average Profit margin for all products

Calculate the projected revenue earned from this project

No. Description Qty Unit Price (USD)

Shipping Cost

(USD)

Exchange rate

(SGD)

Total Amt

(SGD)

Quoted price (SGD)

Total Amt

(SGD)

Profit Margin (%)

1.1

Foldable and adjustable walking frame

10 12.60 12.60 * 1.15= 14.49

14.49 * 1.35= 19.56

19.56 * 10=195.62

26.50 26.50 * 10= 265

26.2

1.2

Foldable and adjustable walking frame with front wheels

10 15.00 17.25 23.29 232.88

35.00 350.00

33.5

Project Costing

Next to work out the average profit margin…

No. Description Total Cost ($)

Total Sales ($)

Profit Margin (%)

1. Walking Aids 2,120 3,470 38.9

2. Basic Wheelchairs/ Pushchairs & Accessories

XXX XXXX XXX

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Total: 85,000 140,000 40

Work-out of Total Ave. Profit Margin

Pricing• Setting the prices of products to AIC

Not all products with standard profit marginsE.g. The profit margin for Basic Wheelchairs/Pushchairs &

Accessories is 58%, The profit margin for Motorized Wheelchairs & Scooters is only 37%

Follow-up (after submission)• Interest by AIC for company visit & product evaluation

• Identify what AIC expects from the visitThe company’s response to orders from customerso Order placed by customerso Arrangement of deliveryo Installation of productso Methods of payment

The types of services that would be provided:o After-sales serviceo Warrantyo Exchange policy

Product Demonstration• Decide on the products for showcase

WheelchairsCommodesWalking Frame

• Borrowing products from the warehouseStandard procedure:o Indicate the type of products requiredoAssurance of the return of products within a given period

Assembling of the products

HealingFromHome Brochure

HealingFromHome One of the company brands, which started out

since February 2011

Website: www.healingfromhome.com

Online shopping portal• Enabling consumers to know about company products• Allowing consumers to purchase products

Healthcare Specialist in:• Distribution & rental of medical equipment• Provides home physiotherapy for patients with medical

conditions

However… HealingFromHome is not popular

HealingFromHome Brochure

Purpose of this brochure:• To promote the HealingFromHome website

• To inform the consumers of the company products available

• To remain competitive in the medical industry

Who will be getting the brochures?• People who require rehabilitation products

Where to distribute the brochures?• Hospitals• Letterboxes of HDB estates

HealingFromHome Brochure

Procedures:

Planning• Identify the key competitors

Lifeline Medical SuppliesDNR Wheels

• Reference to competitors’ brochuresThe types of products they sellThe design of their brochures

Pricing• Consider the possible cost involved

Shipping costForeign Exchange risk

• Comparison of products

HealingFromHome DNR Wheels

Features:• Support up to 110kg of

load• Max. spped: 6.4 km/h• Travel distance up to 12

km• For indoor & outdoor use• Comes with large carry

basket

Features:• Support up to 114kg of load• Max. speed: 6.4 km/h• Travel distance up to 16 km• Sleep-mode: Auto power

cut-off if left unattended to conserve battery

• Easy dissemblement of parts for convenient transport & storage

$783.00$1350.0

0

Design of brochure• Categorizing the products

Mobility Aidso Manual & Motorized Wheelchairso Walking Canes/Frameso Scooters

Toiletries Aidso Commodeso Bath Seat/Bencho Auto Bath Lifter

• Decide on the theme of the brochureUse of the colours from HFH logoo Light Greeno Turquoise

Consultation• Discuss with supervisor for improvements

Whether the brochure fulfills the requirements:oClear and understandable for readersoPhotographs of products to be distinctoOrganized table of contents

Submission of brochure for review• To seek approval from supervisor for printing• To contact printing company

What I have gained Exposure to handle tasks which I have not

done before• Project Costing

Helped me to understand why costing is required in Project Management, which I had learnt in the previous semester

Keep track of the expenses used by the company

• Designing a brochureEquipped me with skills and techniques of using it on future

projects involving making of catalogues Expanding my network

• Building relations with suppliersHelped me to understand Principles of Marketing (POM), learnt

in Year 1 that maintaining good relations with other companies is important

Thank you for your kind attention!