mart Table of content

THE ‘SMART HOME’

INDUSTRY

BY 2018,

$71BillonOwns

0

2

4

6

8

10

12

Strategic Canvas

Smarthings

Competitors

Key Partners Key Activities Value Propositions Customer Relation Customer

Segment

Alliance &

Partnerships Ubi,

Instacube, Wattvion

A community of

freelance developers

SmartThings

community

E-commerce

platforms Amazon

and ???????

Suppliers ?????

Managing a community

of developers and

users

Producing

interconnected

software

Inter-connection

between house

equipment and

numerous

devices

Time saving,

practical, useful

software and

hardware

Increase in

physical and

psychological

safety

Web-based

community (blog,

forum, social

networks)

House owners

Middle, upper

class

Technology,

innovation

oriented

Male and

secondly

female

K30 to 50

years old

Key Resources Channels

Human resources

developers,

community managers

Intangible resources:

Name SmartThings and

brand image

SmartThings

Website

E-commerce

Platforms

Cost Structure Revenue Streams

????????? Sales of hubs and devices directly to consumers through the

website or through marketplaces

A product that

evolves to

always meet

consumers

needs

Crowd Based

Company

Early feedback

Backlash Avoidance

Customer Loyalty

Understand customer

needs

SmartThings

Community

MAKERS

Smarthings

Tool Kit

Questions &

Feedback

SmartThings

Website

Smarthings Tool Kit

Questions &

Feedback

Seemsless Products

InformationStore

WebsiteInformation

Product

USERS

*Connect Samsung to Smatthings

*Add Samsung distribution channel - banks /

phones companies – Samsung corners

*B2B – password - sustainable