positive performance off the field matters public
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Media Playbook: Positive Performance ProgramTRANSCRIPT
Positive Performance OFF The Field Matters
In a world where image matters, media rules and the ability to
positively communicate can make all the difference…
Player Team
Program Future
for the
Have teamed to offer a complete
Field to Future Player Development Program
In association with
PositivePub.com
and
In association with
PositivePub.com
and
Building a Pool of Talent for
In association with
PositivePub.com
and
Benefits For the Team & School
In association with
PositivePub.com
and
Benefits For Benefactors
PositivePub.com
• I
Positive Performance Program
Introduce the
In association with
and
Communication & Performance
Media Savvy & Personal Marketing
Mentoring & Career Acceleration
I
Positive Performance Program
Positive Performance Program
Ensuring Athletes Present
Positively… today and tomorrow
Speaking & Writing Skills
Performance Coaching
Media Playbook™
Training
One-on-One Mentoring
ongoing
Personal Brand
Development & Promotion
Social Media Management
& Support Services
Career Acceleration/
Media Placement
ThisProgram brings it all together
Training for each athlete involves tangible media career & brand
marketing assets.
Positive Performance Program
Digital Video Segments & Interviews
Blog & Fan Sites Digital & Broadcast
Video Segments/Programs
Social Media Sports
Commentary & Analysis
On Air Experience
Webcasts/Podcasts
About Gil
• Nearly than 25 years of Television Sports Broadcasting experience, including 7 as Sports Director WGCL.
• A lifelong leader and passionate mentor to young athletes and founder of PositivePub to promote and highlight positive contributions of athletes and coaches.
• A long list of honors and accomplishments, including two Emmy awards, AWRT Sportscaster of the Year, Best TV Sports Anchor by readers of Atlanta Magazine.
Gil leads the Mentoring-Sports Media Training
About Michael
• 25+ years of Television News Producing, Management, Training.
• CNN Producer, Executive Producer CNN Prime/Early Evening.
• News Executive -- WHDH-TV and WCVB-TV Boston
• Senior Broadcast Consultant advising major networks and affiliates on news production, marketing, performance
• Founded leading news syndication/content service with NBC.
• Now managing partner CWI, Social Media Leader.
Michael leads the media, marketing and brand development
About CWI
Recent client work includes:
•Michelin North America•Georgia Federal Credit Union•Salus Behavioral Health•Real Professionals•Real CRE TV•Furniture Brands International•Ice Caters•Common Thread Vintage Designs
Susan leads the writing, and corporate media training
About CWI
CWI is behind www.kelinjohnson.com
About Talent Dynamics
What does each Athlete Receive?
Positive Performance Program
Communications and Performance Skill to achieve
success in broadcasting, media and community
Individual Brand Development and Promotion– showcased on
web site/social media/blogs/followers
Talent Recruitment and Media Client Introductions directly to top
media outlets and organizations
In association with
PositivePub.com
and