posit rim training module
TRANSCRIPT
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Healthy Living
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What makes Healthy Living
so difficult today?
OUR LIFESTYLE….
• Unhealthy diet
• Lack of exercise
• Stress
• Excess Alcohol
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Half of Delhi’s populationis overweight
• …49.4% of Delhi is
overweight… as per WHO BMI
Index of 25
• On the Asian BMI parameter
of 23,the percentage rises
to 65%TIMES OF INDIA…reports
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Prevalence of OBESITY …
Continues to increase in INDIA
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A Major Cause ofconcern…
OVERWEIGHT …OBESITY
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• Heart Problems
• High Blood Pressure
• Stroke
• Diabetes
• Cancers
• Joint Pain
Obesity accelerates …
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“ In a historic first, there are now as many
OVER NOURISHED
People as undernourished around the
world.”
…Reports
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Globally, there are more than 100 crores
overweight adults, at least 30 crores
of them obese.
WHO REPORTS…
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GLOBESITY
EPIDEMIC OF THE MILLENIUM
Virtually every country has or will have
an overweight problem
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This amounts to 4-5 crores overweight Indians
Nutrition Foundation Of India
1/3rd of males and more than
1/2 of the females belonging
to upper middle class in India
are currently overweight
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WHO Estimates…
By 2020 more people will die
of weight related illness like
Heart attacks than of tuberculosis…
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Causes OBESITY
ENERGY INTAKE >ENERGY EXPENDITURE
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How do we measure
Obesity?
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BMI CATEGORY
<20 Under weight
20 - 25 Healthy
25 – 30 Overweight
>30 Obese
Body Mass Index
BMI (Body Mass Index) = Weight (Kgs) / Height x Height(mts)
E.g. Weight = 75kgs, Height = 1.67 meterBMI = 75 / (1.67) x (1.67) = 27.0 ( Overweight)
As per WHO Index
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Knowing Your Shape
Obesity around waist creates Apple Shape
Obesity around hips or thighs creates
a Pear shape.
An apple shape causes
more health risks
than a pear shape
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Gender WHR associated withhealth risks
Men > 1.0
Women >0.85
Waist to Hip Ratio
WHR (Waist to Hip Ratio) = Waist (cms) / Hip (cms)
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•Reduces the longevity
•Deteriorates the quality of life
•Results in Hypertension, Diabetes, Heart problems,
Arthritis, Cancer
Psychological consequences
Disrupted self image - Depression
Lack of confidence
Obesity/ Overweight -Increases Health Risk Factor
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Health care trends
In response to health fears –
consumers are looking for
HEALTHY LIFESTYLE OPTIONSSource: WHO, CII-McKinsey study, 2000
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WEIGHT MANAGEMENT…..A
New Mantra
Improves quality of life
Improves self esteem and confidence
Better control of any health risk
Feel fit and more energetic
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MOTIVATIONEXERCISEPRODUCTFOOD
Four Pillars ofWeight Management
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Healthy WEIGHT MANAGEMENT
PHILOSOPHY
Decreasing the amount of Caloriesin Food
Increasing physical activity
Calories in Food < Calories Used=Weight Loss
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POSITRIMIS A BIG OPPORTUNITY!
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POSITRIMMeal Replacement - Low Fat Drink Mix
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Delicious, Complete
Nutritionally Balanced
Weight Management Drinkin Chocolate ,Vanilla &Strawberry flavors
POSITRIM
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POSITRIMNutritionally Balanced Drink
A balancedratio of 2:1
= carbs:protein
18 amino acids
6 grams ofdietary fiber
No artificial colors, flavors or preservatives added
1/3 of the dailyvalue for 24
essential vitaminsand minerals
170 caloriesand only 2grams of fat
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POSITRIMMeal Replacement - Low Fat Drink Mix
Pricing :
MRP : Rs 1699/- per carton (Each carton to carry15 sachets of Positrim Drink Mix).
DAP : Rs 1416/-
BV : 1253
PV : 25.06
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Healthy Weight Loss …
does not only mean
Eating low calorie foods,
but also to maintain
A HEALTHY LIFESTYLE
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POSITRIM
Healthy Living Weight
Management Program
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POSITRIMHealthy Living Weight Management Program
• Offers you with everything that will meetYOUR specific needs
• Enables you to reclaim your life byLosing Excess Weigh
• Then Maintain it
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POSITRIMHEALTHY LIVING WEIGHT MANAGEMENT PROGRAM
• Easy to follow, comprehensive and scientificprogram
• Provides weight loss by replacing meals withPositrim drink
• Program offers weight loss with eating varietyand flexibility
• Variety enables more people to stick for a longerperiod of time
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Begin with a Realistic Goal
Say… 5- 8 kgs in
2 months time
POSITRIMHEALTHY LIVING WEIGHT MANAGEMENT PROGRAM
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Intensive Weight Loss (Phase I)- for first 2 weeks
Controlled Weight Loss (Phase II)- next 10 weeks
Maintenance
POSITRIMHEALTHY LIVING WEIGHT MANAGEMENT PROGRAM
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Choose any 2 meals amongst Breakfast,Lunch & Dinner (preferably not twoconsecutive meals)
Replace with POSITRIM drink twice a day
POSITRIMIntensive Weight Loss (Phase I)
Begin the weight loss program with Phase I
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Total daily calorie should add up to
1200 calorie
Follow this phase for 2 weeks and thenmove to phase II
Intensive Weight Loss (Phase I)
POSITRIM
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Replace 1 meal with POSITRIM drink andeat two other meals
Total daily calorie should add up to 1500calorie
Follow this phase for remaining 10 weeks
POSITRIMControlled Weight Loss (Phase II)
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Once you have achieved your ideal weight
Maintain it !
by following Phase II along with regular exercise
POSITRIM
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•Just empty the contents of 1 sachet
into a shaker.
• Add 200 to 250 ml of cold water.
• Cover and shake for 30 seconds.
POSITRIM
USAGE:
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• For a special treat , pour200ml of cold water andcontents of 1 sachet intoa blender.
• Add ½ cup of ice.Blend for 30 seconds
POSITRIMUSAGE:
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Number of Packs for 10 weeks
(Three Months)
Week 1 : Two pouches a day
( Intensive Weight Loss) – 1 carton
Week 2 : Two pouches a day
( Intensive Weight Loss) – 1 carton
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Number of Packs for 10 weeks
(Three Months)
Week 3 to 10 : One pouch a day
( Controlled Weight Loss) – 5 carton
Total Number of cartons
in 10 weeks (3 months) : 7 cartons
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The Secret of Managing Weight
• Commitment
• Discipline
• Honesty
• Flexibility
• Consistency