portfolio segmentation – milestone on the way to more ... · portfolio segmentation – milestone...
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Portfolio segmentation – milestone on the way to more sustainability
Partnership Conference – Steering a Portfolio towards Sustainability, January 28th, Berlin
Margret Suckale Member of the Board of Executive Directors of BASF SE
BASF’s sustainability journey
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Society
Environment
Economic
1865 1960s - 1970s
1970s - 1980s
1990s - 2000s
Safety
+ Emission
control
+ Climate
protection
+ Social
responsibility
Business and portfolio
integration
Beyond 2010
(Founded by
F. Engelhorn)
2000s
Our company purpose
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We create chemistry
for a sustainable future
If the world were a village …
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2014 (100 inhabitants) 2050 (134 inhabitants)
Asia
Africa
Europe
South America
North America
Australia + Oceania
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60 15
10
9 5
1
73
33
10
11 6
Source: Datenreport der Stiftung Weltbevölkerung 2014
We translate megatrends into products - our contribution to sustainability needs
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Industry / Market Needs / Chemical Industry Megatrends
Middle class
growth
Population
increase
Aging
population
Urbanization UN Millennium
Development Goals
Health and
safety
Water Resource
efficiency
Emission
reduction Energy
Climate
change Renewables
Biodiversity Cost savings
downstream
Chemie hoch 3 – joint sustainability initiative of German chemical industry
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German Federation of
Chemical Employers’
Associations
Mining, Chemical and
Energy Industrial Union
German Chemical Industry
Association
Chemical initiative ‘Together for Sustainability’ – focus on supply chain
Founding members: BASF, Bayer, Evonik, Henkel, Lanxess, Solvay
Common industry approach focused on suppliers performance (e.g. environmental protection, health and safety, labor and corporate governance)
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An audit for one is an audit for all
Suppliers Customers Suppliers Customers
One
approach
for
assess-
ments
and adits
We categorized all our products into four categories
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Our goal: Increasing the sustainability contribution of our solutions
21.6%
73.4%
4.5% 0.5%
Substantial sustainability
contribution in the value chain
Meets basic sustainability
standards in the market
Specific sustainability issue
which is actively addressed
Significant sustainability concern identified
and action plan in development
We constantly improve the sustainability performance of our portfolio
Example:
1. Identification of “Challenged” polyfluorinated substances (environmental concern)
2. Development of action plan: start of research project
3. Launch of “Accelerator” recyclable Epotal® SP-101 D and biodegradable ecovio® paper coating
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Renewables
Resource efficiency
Customer needs are met with our Accelerators
Fuel additives
Catalysts
Lightweight plastics
Integrated coating processes
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Partnership conference – benefits
Common understanding: Discuss different tools, approaches and needs regarding portfolio segmentation
and steering
Partnering: Opportunity to cooperate with leading companies for further common activities in
Portfolio segmentation
Agenda setting: Opportunity to shape sustainability topics
Relationship building: Strengthen relationships with front running and trendsetting stakeholders
Business opportunity: Lay foundation for long-term business success
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