portfolio committee on agriculture, fisheries & forestry: old assembly ms sharron marco-thyse...
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PORTFOLIO COMMITTEE ON AGRICULTURE, FISHERIES & FORESTRY:
OLD ASSEMBLY
Ms Sharron Marco-ThyseChairperson
17 SEPT 2010
Transformation in the Wine Industry
THE CREATION OF A TRANSFORMED WINE INDUSTRY THAT IS
SUSTAINABLE AND VIBRANT, POPULATED BY AN EMPOWERED
WORKER COMMUNITY THAT SHARES EQUITABLY IN THE GROWTH AND PROSPERITY OF THIS INDUSTRY.
Sawit’s Vision
Key Milestones:2003 – 2009
Economic Development: Support to +20 BEE wineries
Social Development – Grants to numerous community initiatives/organisations
Education and Training for black leadership; technical skills
Marketing & Export Promotion of Black Wineries
Key Milestones:2003 – 2009
Where are we?
Growth of Wineries 1991 2002 2005 2006 2007 2008 2009
Number of primary wine producers
4786 4346 4360 4183 3999 3839 3667
Number of wine cellars which crush grapes
212 427 581 572 560 585 604
Producer cellars 70 66 65 65 59 58 57
Producing wholesalers 6 11 21 17 20 23 23
www.wosa.co.za
Where are we?
2009/2008 2010 (Jan-June)UK 111 82Netherlands 99 101Sweden 118 105Germany 99 150Far East 150 156Canada 111 110Belgium 95 112USA 100 132Denmark 95 95Total 107 104
TOTAL PACKAGED WINE (Litres) EXPORT GROWTH TRENDS
www.wosa.co.za
ownership (business & land) in wine industry still majority white very few successful commercial black farmers tenure security and on-farm housing for workers Working conditions on farms (job shedding; increase in short-term contract labour)
Where are we?
Underpinning Context and Legislation:
Land Reform Act not the expected change – less than 8% of 2014 target achieved
Global Recession
350 years of wine-making legacy
Growing rural population that is poor, low skilled and under-resourced.
Where are we?
Future Priorities
•Track impact of Transformation Monitoring tool for implementation and compliance Collective reporting
• Advocate for Increase in Resource flow from Urban to Rural
•All stakeholders have political responsibility to place Wine Charter back on the agenda
•Call for establishment of the Wine Charter council.
Challenges: 2010 - 2015
Transformation
in the
Wine
Industry
Look in - monitoring of key priorities, stimulating partnerships to facilitate change and transformation, and reflecting the impacts/challenges.
Look out - provide strategic direction to the industry (needs, challenges, risks, strengths and opportunities). To assist the Industry to identify actions needed to facilitate its transformation agenda.
Look ahead - towards creating shared goals supported by the setting of clear targets for the industry.
SAWIT ORGANISATIONAL STRATEGY: An Integrated Overview
Our IMMEDIATE GOALS are:
To engage and strengthen
stakeholders i.t.o. transformation and
a farmworker agenda
Our IMMEDIATE GOALS are:
To engage and strengthen
stakeholders i.t.o. transformation and
a farmworker agenda
TASK THREE
Wine Transformation
Charter and Seminar Series
W!ND
TASK THREE
Wine Transformation
Charter and Seminar Series
W!ND
TASK TWO
Baseline Studies and Status Quo
analysis
TASK TWO
Baseline Studies and Status Quo
analysis
TASK ONE
Inform ReformCHANCEBridging the Skills GapLEAD
TASK ONE
Inform ReformCHANCEBridging the Skills GapLEAD
Sharron [email protected]: 082 4903675
Charles [email protected]
Cell: 082 5607779
Thank You
www.sawit.co.za