portafolio san antonio media kit

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Media Kit Your passport to business. DEC.2010

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Media Kit PSA mes de marzo de 2011

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Page 1: Portafolio San Antonio Media Kit

Media Kit

Your passportto business.

DEC.2010

Page 2: Portafolio San Antonio Media Kit

Useful

After identifying the primary business and communication

needs between San Antonio and other business capitals

like Monterrey, Mexico, we have designed a magazine full

of high quality content with a modern, attractive look.

With the help of a survey and interviews conducted

among the business leaders of Monterrey, we have

identified the key factors needed to customize a magazine

whith affluent and discriminating business people in mind.

SANANTONIO

Tool

Page 3: Portafolio San Antonio Media Kit

It serves as a trusted resource and communication link between business communities.

Portafolio San Antonio contains information and testimonials from business people, originally from Mexico, who have successfully moved to San Antonio.  These testimonials convey accounts of individuals who expanded their businesses and in some cases, launched new ventures; made solid investments; and/or secured important jobs. The magazine also offers substantial information and advice from a range of high level business specialists, including attorneys, accountants, financial consultants, etc.

Thisexclusive magazine

SANANTONIO

is a tactical tool designed, written and distributed to the most influential business peoplein Monterrey.

Page 4: Portafolio San Antonio Media Kit

• Real Estate

• Hotels

• Malls

• Amusement Parks

• Hospitals

• Schools

• Golf Courses

• Airports

• Specialized Counseling

• Finances and Investments

• Insurance Advisory

• City/Government Services

Inside the magazine,you will find

SANANTONIO

relevant information on different subjects to help easedecision making.

Page 5: Portafolio San Antonio Media Kit

while living and doing businessin San Antonio.

Through personal testimonials, we

will show you examples of

Mexicans who have had much

success

SANANTONIO

Another focus of the magazine is the

promotion of the City and its institutions in

a unique and effective way. This will

convey the quality of life of the local

community through its sports, arts, fashion,

and culinary sophistication, among others.

Page 6: Portafolio San Antonio Media Kit

Contents

This is a magazine that has different high interest sections such as:

• Entrepreneurs

• Success stories

• Fine examples

of Mexican women

• A typical day in San Antonio

• Social life

• Investment allies

• Campus life

• Real Estate Top 10

• Tourist shopping

• Professional guide

• Excellent, quality education

• Did you know?

• Science and culture

• Yellow pages

• Gourmet specials

SANANTONIO

Page 7: Portafolio San Antonio Media Kit

Real EstateOur yellow pages sectionis dedicated to real estate matters such as:

new homes, property, offices,

and investment projects.

SANANTONIO

Page 8: Portafolio San Antonio Media Kit

An extensive overview of fashion, attractions and quality.

• A comprehensive guide to San Antonio’s best shopping.

• The top brands and where to find them.

• Authoritative recommendations for choosing the best in San Antonio.

• The top-ranked places in San Antonio to get really good food.

SAN ANTONIO

SANANTONIO

Page 9: Portafolio San Antonio Media Kit

65MEN

% %35WOMEN

TARGET: A+, A and B+People from 30 to 60 years old

Reader Profile

SANANTONIO

Page 10: Portafolio San Antonio Media Kit

• Focus on financially sound individuals

• Free and selective distribution

• This magazine was created to fulfill today’s

needs in Mexico

• Magazine is high quality

• Collectible item has more impact

• The magazine contains pertinent information

and in-depth content.

SANANTONIO

Competitive

This magazine is a bridge that connects San Antonio with thousands of Northern Mexicansof economic means.

Advantages

Page 11: Portafolio San Antonio Media Kit

SANANTONIO

We have expert and extensive knowledge of Mexico’s business sector and how to provide the best that San Antonio has to offer to this audience.

Thanks to two decades of providing professional service in communications, marketing, graphic design, and public relations to the state of Nuevo Leon and Mexico, we have established good relations with the Chambers of Commerce, business networking organizations, business enterprises, and have access to all their distribution and communication channels.

We have a very selective distribution to businesses and enterprises that places our magazine in the hands of the ideal reader. This approach optimizes the distribution of Portafolio San Antonio and results in the highest impact.

Our best assetDistribution:

Page 12: Portafolio San Antonio Media Kit

SANANTONIO

With a circulation of 15,000 magazines, advertisement impact is high with at least 60,000 qualified and affluent prospects seeing the magazine.

95%sonejecu*vosdealtadirección.

Reader Profile:

• Own or manage enterprises that belong to the Chambers of Commerce, Trade, Food, Textile, Industrial and Manufacturers Associations, such as CANACO, and CAINTRA.

• Provide or request business advice and consulting.• Belong to sports clubs, social and professional societies.• Attend high quality conferences on finance and management at the most prestigious private universities in Monterrey.• Participate in philanthropic activities that are supported by the highest quality brands and top companies.

95%highlevelexecu*ves

100%havedocumenta*ontotraveltoU.S.

100%havehigherleveleduca*on

90%speakEnglishasasecondlanguage

86%aremarriedwithtwoormorechildren

55%arebusinessownersorinvestors

Page 13: Portafolio San Antonio Media Kit

Advertising

Select

SANANTONIO

Full page:

$ 3.105 USD

Half page

$ 2,300 USD

1/4 page:

$ 1,725 USD

Double page:

$ 6,325 USD

Second fold:

$ 3,450 USD

Third fold:

$ 3,450 USD

Back fold:

$ 5,750 USD

the most appropriate ad space.

Rates

Ask for ourSpecial Promotions

Page 14: Portafolio San Antonio Media Kit

Design

Page 15: Portafolio San Antonio Media Kit

Design

Page 16: Portafolio San Antonio Media Kit

Sections

Page 17: Portafolio San Antonio Media Kit

Sections

Page 18: Portafolio San Antonio Media Kit

SANANTONIO

Your passportto business

Ph:[email protected]