podcamp 08
Post on 14-Sep-2014
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DESCRIPTION
At Podcamp Boston 3 we discussed business models and how to sustain the funTRANSCRIPT
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How Do You Think About Money?
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Inspiration From Information
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New Way of Thinking
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traction v. friction
3x overvalue of your own product
-3x value of your product v. installed base
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The Right Thing
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Forces on your Business Model
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Basic Business Model
Start with the value you offer your customers
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Quadrants Rule to Assess Many Options
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Consider Your Big Picture for Ideas
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Distractions - Competitors - Partners - Customers
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Evolution of Online Advertising
• 1996 - Web Sites• 1998 - Display• 2000 - Search• 2002 - Contextual• 2004 - Exchanges• 2005 - Lead Gen• 2006 - Behavioral• 2008 - Social …?
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Crowd Sourcing With Revenue $haring
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What does Lego make?
Little plastic bricks, right?
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The lesson:
• Lego found smart people outside their organization who would do their work for free
• Lego encouraged and incentivized the best of those people, bringing them inside
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Remote access app support marketplace
www.HelpGuest.com
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Inspiration From Information
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Thank You!
Find This atEatmedia.com
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HelpGuest