Plant-a-Tree Rewards

Develop a positive relationship with your customers and

employees by doing something great for the planet —

together! Plant-A-Tree Rewards are an affordable,

easy and effective way to make a meaningful

connection. This eco-friendly reward gives recipients

the ability to plant a tree in their choice of over 50

reforestation projects around the globe, including the

United States.

Powered by Treecycler, the platform is a fun and

inviting site that combines branding, social media

and sustainability in one cross-channel promotion that

actively engages the user. Consumers can feel good

about preserving the planet by planting a tree in one of

the many global reforestation projects available.

Give the ability to give back with Plant-A-Tree Rewards.

Plant-a-TreeSeed a Successful Promotion

An incredibly valuable reward, the gift of a tree planting

can be used to target a wide demographic and works for

customers, employees, prospects and beyond.

•Show a brands’ commitment to sustainability and is a

simple way to help customers “Go Green.”

•Consumers will feel good about helping the Earth by having

a tree planted in their name in the reforestation project of

their choice.

•With an interactive redemption experience, users are

engaged and feel empowered by discovering a project and

helping those in need.

•Since users can choose the location to plant a tree, they

have a deeper, emotional connection to the action.

*Cone Cause Evolution Study

Why Choose Plant-a-Tree Rewards?

Plant-a-TreeSeed a Successful Promotion

What is a Plant-a-Tree Card?

The Reward

The back of the reward card clearly displays the reward

the user will receive.

The Design

The front of the card features your logo and custom

artwork printed in full color.

The Code

Users enter their unique reward code on the website and

follow the on-screen instructions to redeem their reward.

The Website

This is the website address that users will visit to redeem

their reward.

Plant-a-TreeSeed a Successful Promotion

Customers receive your offer

via a branded card or

product.

They visit the website

provided and enter their

reward code.

They select a project from

the map where they would

like to plant a tree.

How It Works

A tree is planted courtesy

of your brand.

Plant-a-TreeSeed a Successful Promotion

In a connected world, branded user experience is

everything. By carrying branding throughout the

process to redeem the reward, you can extend your

brand’s presence in every detail of the promotion.

By incorporating a fully skinned accompanying

redemption experience, your company can easily

implement cross-channel touch points in a

creative, layered campaign.

• The redemption website can be branded with

your logo and messaging.

• Redemption process can be optimized for most

mobile devices and tablet computers.

Branded User Experience

Plant-a-TreeSeed a Successful Promotion

Digital Rewards work anywhere and everywhere. Super

versatile, all you need is a code to deliver a successful

solution for your brand.

Online Campaigns – Cut costs even further and include

reward codes in emails or provide them for completed online

purchases or desired actions.

On Packaging – Easy and inexpensive to implement, codes

can be printed within packaging, as a label on packages and

beyond.

At The Register – Reach customers at the transaction level

by delivering codes on receipts or via Catalina coupons at

the register.

Direct Mail – When you print codes on direct mail, the total

cost of a rewards campaign could be less than the cost of

shipping any other item.

Beyond Cards

Plant-a-TreeSeed a Successful Promotion

Use Studies

Plant-a-TreeSeed a Successful Promotion

Treecycler codes were an easy way for Kellogg’s® to help

give customers the ability to take a small step toward

making the world a better place. After the Treecycler code

was redeemed, recipients could share that they planted

their tree courtesy of Kellogg’s on their choice of social

networks, greatly extending the brand’s reach.

•Easy integration — no complicated tech

requirements

•Works with programs of any size and scope

•Offers instant gratification upon redemption

•Customers enjoy being able to give back on behalf of

a brand

Brand Reward Program

Use: Customer Rewards Industry: CPG

Plant-a-TreeSeed a Successful Promotion

Sierra Nevada® was looking for an easy, fun and eco-

friendly giveaway for attendees of Earth Day San Diego,

the largest free annual environmental fair in the world.

They chose to provide cards with Treecycler codes to

visitors of their booth because it was a simple way to

distribute cards to the thousands of Earth Day attendees.

•Cards are compact and lightweight

•They are a cost-effective way to distribute rewards

•Eco-friendly materials are available

•Easiest way to deliver rewards for many promotions

Event Giveaway

Use: Event Handout Industry: Distilled Spirits

Plant-a-TreeSeed a Successful Promotion

Distributing Treecycler codes digitally was an easy way for

Protection 1® to thank members who switched to the

company’s Auto-Pay service. This service reduces the use

of natural resources, so giving customers the ability to

plant a tree in a reforestation project as a thank you

reward for switching over was a natural fit.

•Easy execution and fast implementation

•Zero delivery costs

•Easily incent buyers with instant gift-with-purchase

•Flexible solution to reward consumers for completing

an action 

eBilling Conversion

Use: eBilling Enrollment Industry: Security

Plant-a-TreeSeed a Successful Promotion

Digital Reward Cards have powered promotions for some of the world’s most well-known and respected

brands spanning all industries.

In Good Company

Plant-a-TreeSeed a Successful Promotion