plan 309 final report

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Plan 309/646 Site Planning and Design Studio 2010

Global VillageKing Street, Waterloo

Professor: Dr. John LewisSubmitted By: Melissa Broad, Lisa Hong, Zoey Leung, Divyesh Mistry, Wilson Shek


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PLAN 309/646 Uptown Global Village Winter Term 2010

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TABLE OF CONTENTS

PAGE1.0 Introduction 3

1.1 Project Overview 31.2 Design Brief 41.3 Global Village, Dubai 41.4 Global Village, Uptown 5

2.0 Design Program 72.1 Goal Statement 72.2 Urban Studio 92.3 Objectives 10

3.0 Constraints Analysis 113.1 Specification Standards 113.2 Performance Standards 11

4.0 Site Plan 134.1 Implement a Fusion of Arts and Culture 134.2 Create More Opportunities for Social Interaction 154.3 Incorporating Historical Context with Mixed Use Intensification 164.4 Promote Pedestrian and Transit Oriented Movement 17

5.0 Perspectives 186.0 Elevations 197.0 Planting Plan 19

7.1. Global Greenhouse 197.2 Plant Types 21

8.0 Conclusion 22Works Cited 24List of Figures 25Appendix I 26

Waterloo Official Plan Policies 26Appendix II 29

Planting Plan Design 29Planting Plan Chart 29

Endnotes 34


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1.0 INTRODUCTION

Uptown Waterloo has enormous potential to become the leading attraction in the City of Waterloo for

students, local residents, businesses, and tourists. Uptown, in its current condition, does not present itself as a vibrant

downtown core because of the lack of amenities, monotonous streetscape, minimal commercial/retail shops, and

limited opportunities for social interaction. Overall, Uptown lacks the presence of an arts and cultural district.

Without doubt, the City of Waterloo is known for its continuing accomplishments in technology and innovation,

however, this city is lacking the physical and social environment that promotes vibrancy and the opportunities for

diverse social interaction, which ultimately attracts and retains young and talented individuals (i.e. The Creative

Class). According to Richard Florida, a community that facilitates a strong sense of arts and culture in the

physical and social environment will flourish in attracting and retaining talent, which in turn will create strong

sustainable future growth within the local community. Having a strong sense of arts and culture within the

community will complement the existing industry of technology - technological and economic creativity

are nurtured by and interact with artistic and cultural creativity."(Florida, 2002)

1.1 Project Overview

This report is created to state our proposal of the Global Village and how it will revitalize Uptown Waterloo

into the vibrant urban core that the City of Waterloo strongly needs. Hence, the purpose of this report is

two-fold: 1) Describe the concept of the Global Village and the design philosophy that guided us to our


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proposed ideas with regard to the current condition of Uptown Waterloo and 2) Describe our proposal ideas for revitalizing Uptown Waterloo

into an arts district that will attract young and talented individuals, students and residents; and stimulate investment into the area.

1.2 Design BriefOur design philosophy is based on various concepts of reputable authors such as Richard Florida, Allan Jacobs, and Jane Jacobs. The primary

focus of our design is based on Floridas concept of attracting and retaining The Creative Class in to the local community which in turn will

stimulate investment and encourage businesses to relocate within the community. Florida mentions that the physical and social environment

within the local community must facilitate an atmosphere of tolerance for creativity, self-expression and diverse cultures i. Members of The

Creative Class are attracted to communities where they can connect with like-minded people-highly-educated, creative, talented, and skilled- as

Florida states that *The Creative Class] gravitate to stimulating creative environments-to places that offer not only opportunities and amenities,

but openness to diversity, where they feel they can express themselves and validate their identities." (Florida, 2002)

Uptown can be revitalized into a vibrant community that would attract The Creative Class by implementing various amenities, interactive public

art, revised transit lines for public transit and private automobiles, and mixed use intensification. Attracting The Creative Class to the community

will stimulate investments and attract businesses to relocate within the proximity which in turn, the City of Waterloo will gain a competitive

economic advantage as there will be more highly-qualified candidates seeking employment within the city. ii

1.3 Global Village, Dubai

Our design philosophy draws inspiration from the successful Global Village in Dubai that attracts millions of visitors annually from across the

globe. The Global Village in Dubai was developed with the goal of promoting and encouraging the arts industries from diverse cultures across the


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globe. They have held shows and festivals from countries such as the US, France, Bulgaria, Hawaii, Philippines, South Asia, Brazil and many more

that attracted millions of visitors ea ch season. This development concept started in 1996 which started simply as a small site along the Dubai

creek with small kiosks selling products and handicrafts from different countries. More than 500,000 visitors graced the Village during its first

year ., then over the years, the number of visitors increased to more than 4 million and more than 39 countries participating (Village, 2009).

Furthermore, this Global Village offers dramatic pavilions where pedestrians can purchase various merchandise from across the globe. The

pavilions offer various retail and commercial shops for pedestrians while they take part in international events and cultural activities.

Although the City of Waterloo is a mid

-sized city compared to the

large high density of Dubai, an Uptown Global Village will draw a

significant number of visitors relative to the limited facilities and

space currently available. Despite the lower density and scale

of Waterloo, the concept of the Global Village in Uptown will

still be successful as an arts and culture district will be in

high demand in the City of Waterloo.

1.4 Global Village - Uptown

Our design concept is derived from the term Global

Village coined by Marshall McLuhan, which states

that communities are becoming more connected

Figure 1 - Global Village, Dubai


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through the presence of the internet and emerging technologies (Zingrone, 2010). From our perspective, our concept of the Global Village is

intended to create a vibrant community that celebrates diverse cultures from across the globe through the arts and technology. Since the City of

Waterloo has a competitive economic advantage in technology and innovation, it would be very beneficial to infuse a strong sense of arts and

culture into a high- tech community as Florida states Today, it seems, leading creative centers provide a solid mix of high -tech industry, plentiful

outdoor amenities, and an older urban center whose rebirth has been fuelled in part by a combination of creativity and innovative technology,

as well as lifestyle amenities. (Florida, 2002). Based on Richard Florida, the existing community would benefit from an infusion of arts and

technology and from creating more opportunities for social interaction between different cultures and amenities. Also stated in a recent article

from The Record regarding arts and culture, Communities need to invest in the arts to keep people. Thats going to make it a better place for us

and a better place to bring in that money. Cheryl Ewing, a Kitchener arts consultant at the Grand River Watershed heritage day conference in

Cambridge, informed nearly 200 people at the Cambridge Centre for the Arts that arts and heritage can blend to create a special place if you

nurture it. (Swayze, 2010)

Based on the perspectives from these reputable authors and local community officials, it is evident that Uptown would benefit greatly from an

infusion of arts and culture into the existing technology-oriented community. As mentioned by Tim Jackson of the Waterloo Region prosperity

council, Cultural vitality is critical to attracting smart workers and investors to keep the local economy growing. (Swayze, 2010) and he further

explains that music, arts and theatre fires the mind and promotes innovation, but its still a hard sell to some of the new, high-tech companies

in the region (Swayze, 2010). Tim Jackson explains that such companies tend to have young employees and managers focused on the short

term, unlike conventional companies where there is a culture of employees encouraged to support the arts community. He further explains this


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is why it is nec essary that taxpayers need to fund cultural activities as an investment to strengthen the local economy

(Swayze, 2010). Overall, a Global Village represents the ideal concept for revitalizing Uptown as it will create a strong

environment that would promote arts and culture, attract and retain The Creative Class and stimulate investment.

2.0 DESIGN PROGRAM

2.1 Goal Statement

To create a vibrant Global Village that attracts The Creative Class byimplementing the fusion of arts and culture into a high-tech community.

Our design philosophy for the Uptown revitalization involves creating a vibrant community that celebrates

diverse cultures from across the globe through the arts and technology. By implementing a Global Village

concept, the area will be identified as an arts district where there will be rich opportunities for social

interaction among various diverse arts and cultural activities, festivals and events from across the globe.

Uptown will have its own distinctive sense of place while preserving heritage buildings and enhancing the

visual appearance of the streetscape through mixed use intensification.


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8Figure 2 - Public Street Art

The proposed site will promote pedestrian-oriented movement and the increased use of public transit as opposed to private automobile. The

width of the sidewalks will be widened, with interactive street art and street furniture that will promote walkability and social interaction.

Furthermore, there will be attractive redevelopments within the site that will contain an anchor building and an indoor open greenhouse. The

anchor building will serve multiple purposes as an arts exhibition hall, studios, and also as the new facility for the Univer sity of Waterloos

Faculty of Fine Arts, with residential units connected to the building from behind. The indoor open greenhouse will serve multiple purposes as a

small performance hall for artists and musicians; an open space for the general public for relaxation and social interaction; and also as a

greenhouse that will have various plants and trees from across the globe. Overall Uptown s Global Village will provide a physical and social

environment that facilitates diverse arts and cultural activities and opportunities for social interaction that will appeal to the general public and

The Creative Class. The proposed site will have a distinct street-level culture and rich opportunities for social interaction and activities which will

certainly attract The Creative Class as Florida mentioned. iii


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Figure 5 Museum Subway Station, Toronto

Figure 3 and 4 - Public Street Art

2.2 Urban Studio

To supplement our design philosophy of the Global Village, we have proposed the

theme of the Urban Studio. Although the Global Village is sufficient in providing more

opportunities in social interaction through arts and cultural activities, much of the activities are

strictly within the boundaries of indoor space. The purpose of the Urban Studio is to promote

more active uses of outdoor amenities that will enhance street-

level culture. Urban Studio will consist of various design elements such as a public graffiti wall, sidewalks that

allow for public art as well as specific sections that will allow for more permanent street

art in the form of company, community or organization logos in an artistic form (see Fig.

3), street furniture and design materials that express multiculturalism. Furthermore, one

major design element would be the "Cultural Columns" which will be installed along the

sidewalks of King Street. Inspired by the decorative columns at the Museum Subway

Station in Toronto (see Fig.5), our version of the "Cultural Columns" will be public street

art in the form of columns on each lamp post, which will enhance the aesthetics of the

streets and will be representative of the diverse cultures that exist within this community. These elements will promote opportunities for social

interaction in arts and cultural activities and enhance street-level culture. A mosaic mural will be displayed in the foyer of the Waterloo Fine Arts

building combined of photographs contributed by students and the surrounding community to bring identity and kinship to the area, as well as


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an interactive art experience for the community to share and bring together as a whole (see Fig.4). The theme of the Urban Studio supplements

the design concept of the Global Village as it provides more pedestrian interaction not only within indoor space but also on street-level.

Overall, the revitalized Uptown will be based on a higher degree of pedestrian-oriented design that facilitates rich diverse arts and

cultural activities. Uptown will have an enhanced sense of place that will strongly represent the image of the City of Waterloo as a global leader

in technology and innovation and also as an art district that is a desirable place to live, work, and play.

2.3 Objectives

1) Implement a Fusion of Arts and Culture

2) Create More Opportunities for Social Interaction

3) Incorporating Historical Context with Mixed Use Intensification

4) Promote Pedestrian and Transit Oriented Movement

To implement the Global Village, our design philosophy has four main objectives. Each objective is aimed at incorporating the historical

and future context of the city, emphasize interaction, encourage creativity and innovation, and also to infuse a sense of diversity in artistic and

cultural expression. Overall, the objectives are aimed at creating a distinctive sense of place and in essence, the objectives act as place-making

principles. The objectives are in compliance with the policies in the Waterloo Official Plan. With these design elements, there would be a good

mixture of different cultures and activities that would attract local students and pedestrians to the area. More specifically, these amenities

would attract The Creative Class, which in turn will strengthen the local economy and create a distinct sense of place for the community. All the

objectives are well suited to comply with the policies in the Waterloo Official Plan, specifically with policy 3.2.2.10 iv


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3.0 CONSTRAINTS ANALYSIS

3.1 Specification Standards

A few major concerns regarding specification standards affected our design process, specifically the policies regarding the building line set back

on King Street (see Appendix I, policy 8.9). Due to this policy, we have limited the number of new buildings and instead most of the existing

buildings will be revamped with new facades and intensified.

In regards to our proposal of the anchor building at the corner of King Street and Bridgeport Road, there were policies under Section 14 under

Zoning By-Law No. 1418, specifically policies 14.4, 14.5, and 14.8 (see Appendix I) that came to our concern, which affected our design of the

anchor building. Lastly, we had to consider proposing residential units behind the anchor building and had to refer to policies under Section 27D,

which essentially allows the addition of mixed use residential units with commercial and institutional use as stated in policy 27D.1 (see Appendix

I).

3.2 Performance Standards

In our design process, there were several performance standards within the Waterloos Official Plan that we considered in our design. These

policies did not restrict our ideas but in fact helped guide our design philosophy of the Global Village. According to policies under the Urban

Design section 2.8.3 (see Appendix I), the design principles in nodes and corridors shall encourage an enhanced streetscape that encourages

pedestrian movement, interconnectivity between other nodes and corridors, appealing facades and streetscape, and also public art. Section

2.8.3 encouraged us to incorporate design elements that would enhance the streetscape through interactive public art and improved facades

which in turn would promote pedestrian movement.


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In terms of our objective to incorporate historical context with mixed use intensification, we found policies 2.9.2.1, 2.10.1, and 2.10.4 (see

Appendix I) relevant to our design philosophy. As part of our design philosophy, our initial decisions were to preserve the heritage buildings as

these buildings proved to reflect the historic character of the city and also because they act as retail and commercial amenities for the general

public. Aside from preserving these heritage buildings, our design philosophy was based on revitalizing the entire site, through mixed

intensification, to be more visually appealing and contain more opportunities for social interaction which in turn would reflect our theme of the

Global Village in celebrating a diversity of cultures. These two policies allowed us to propose our initial plans of preserving heritage, implement

mixed use intensification and also to enhance the overall appeal of the streetscape.

Our initial decision in our design process was to propose an anchor building that would serve multiple purposes as an institutional facility, arts

exhibition hall, with social and cultural facilities within the building with a mid-density residential apartment building attached to it from behind.

Under the Major Institutional section 3.2.2, the policies enabled us to propose such an idea with all aspects of this policy accounted for (see

Appendix I). In addition, we found policy 2.8.2.3 (see Appendix I) under the Urban Design section to complement our design philosophy as the

existing site contains a relatively large asphalt parking lot that is visually unappealing.

In terms of our objective of promoting pedestrian movement within our site, we found the policies under the Transportation and Land Uses

section to be supportive of our plan to reduce the flow of traffic and to promote public transit and in turn, promote pedestrian movement.

According to policies 4.2.2 and 4.4 (see Appendix I), public transit is to be promoted as the alternative to private automobile use where higher

densities of employment and offices are located along primary and collector roads.


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However, there were some discrepancy within the policies as section 4.7.1 (see Appendix I) states that adequate parking areas or facilities are to

be provided for new developments or redevelopments. Whereas policy 4.7.4 (see Appendix I) states that parking areas or facilities are to be

eliminated where, in the advice of the city council, that there are adequate parking facilities are available within the area. With our design

philosophy of revitalizing the site into a pedestrian-oriented vibrant core, we believe that providing adequate parking areas for the new

residential developments and our proposed idea of having designated lanes for buses and private automobiles would be prove to be a sufficient

argument against policy 4.7.1. In addition, w e believe that our proposals are aligned with the Regions goal in reducing the share of auto travel

from 84% to 77% by 2016, according to The Region of Waterloo Transportation Master Plan. v

4.0 SITE PLAN

4.1 Implement a Fusion of Arts and Culture

For interactive public street art, we are implementing distinct artwork installations along both sidewalks throughout the site where the artwork

acts as a whole to portray a story that is universal to all cultures and society. The story will be about the morals of family, friendship, hard work,

and home. Each artwork will portray a moral, whether a pedestrian walk from either end of the street to the other end, the art pieces will still

be able to portray a story in a logical sequence. The reasons for implementing this artwork are to enhance the image of the streetscape in terms

of aesthetics and also to promote the diversity of cultures through the arts.

There will be adequate provision of art galleries, concert halls, theatres and a diversity of commercial/retail shops and restaurants as well as an

outdoor theatre space to enhance the theme of the Urban Studio .


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Site Plan

N

1:750

40 20 0 40 80 120 160ProposedBuildings

ExistingBuildings

Median

Residential

Mixed Use

Trees

GlobalGreenhouse

Outdoor

TheatreAnchorBuilding


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With the presence of artists and musicians, the community will have an enhanced sense of the arts and aesthetics that will attract The Creative

Class. With more unique retail shops and restaurants as well as the unique cultural columns , people will be more attracted to experience the

Global Village and its attractions. We have designated different sections of our site to portray different cultural

architecture and public art styles to help promote the Global Village atmosphere. The sections will be themed

as follows; 1) European, 2) Modern, 3) Oceania, 4) African, 5) Latin American, and 6) Asian and Middle Eastern.

(see Fig. 6).

4.2 Create More Opportunities for Social Interaction

The anchor building will contain a large arts exhibition, large studios and workshops and will be connected to a

mid-density residential apartment with adequate parking spaces on the main level. The site of the current post

office located at the corner of Bridgeport Road and King Street will be demolished and redeveloped into this

anchor building. The anchor is chosen for this location as the current site has a large asphalt parking lot which is

unattractive for the streetscape. This anchor building will be zoned as a major institutional building which will be

permitted to have residential units and also contain commercial uses and parking facilities. Furthermore, this anchor building is located adjacent

to a major arterial road (King Street) and also planned transit is located within close proximity. The large studios and workshops will provide

adequate space for a variety of uses such as dancing, fine arts, music, and performances. The anchor building will act as the primary site that will

facilitate the activities and events related to arts and culture. The primary function of this facility is to serve as the new campus building for

University of Waterloos Faculty of Arts as their current buildings seem to lack emphasis in attracting and e ncouraging the arts. Overall, this

Figure 6 Global Village Cultural Sections


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anchor building will serve multiple purposes in holding lectures, classes and workshops in the arts, music and dance, and also serve as a major

venue for arts exhibitions, concerts and related events.

The indoor greenhouse will be an open space that will act as a large opportunity for public social interaction and relaxation. This open space will

have a diversity of trees and plants that are from across the globe in essence that it will promote cultural diversity and meanwhile promoting

green space in the community. There will be an Oak tree approximately 50 feet tall that will serve as the focal point of the greenhouse. Also,

this greenhouse will have a secondary function in providing a small scale concert hall for musicians for performances and shows. There will be a

small performance stage, adequate tables and sitting spaces for a small crowd.

4.3 Incorporating Historical Context with Mixed Use Intensification

All the redevelopments will not exceed a height of four stories. Current uses of some buildings within the site will be redeveloped to residential

units. With reference to Allan B. Jacobs, To the ex tent that incremental building and change

do bring the diversity and sense of history that can give body and substance to a street, it

may be argued that smaller, rather than larger, building parcels help (Jacobs, 1995), the

new redevelopments will be designed accordingly to incorporate the presence of the

heritage buildings and also to enhance the public appreciation and visibility of the

surrounding environment. We propose that the University of Waterloo consider

purchasing the current Perimeter Institute Building on King Street that will soon be

vacant, as it would be the perfect location for the University of Waterloos planning

Figure 7 Perimeter Institute King Street Location


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department studios to be located (see Fig. 7). Having the Planning Studios in the Uptown Waterloo Core would allow

for the community to view the current projects students are working on which may not only help to involve the

community but may also help to bring new and innovative ideas from the students to the citys attention.

4.4 Promote Pedestrian and Transit Oriented Movement

To achieve this objective, the current sidewalks on both streets will be widened to 3 meters wide to allow

pedestrians to comfortably walk through the corridor. As for vehicle movement, there will be designated lanes

for public transit and private automobiles. The designated lanes will in essence reduce traffic congestion,

allowing public transit to operate more efficiently and ultimately promote the use of public transit and

pedestrian movement in the King Street corridor. There will be a median in the middle of King Street to

enhance the image of the streetscape and act as an opportunity to add green space. These design elements

are in essence to discourage residents to travel to the Uptown core with their private automobiles and

travel by public transit as the alternative.

To further promote pedestrian movement and the use of public transit, the designated lanes for private

automobiles around the King Street corridor will be closed off on all weekends. To note, the surface

material on the roads will be the same as the sidewalks to promote continuity on weekends when used

as a public walk. Also, if necessary, the bus routes can be rerouted around King Street for special street

festivals and events.


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5.0 PERSPECTIVES

Figure 9 Anchor Building at the Corner of King Street and Bridgeport

Figure 10 Global Greenhouse along King Street North

Figure 8 Princess Twin Theatre along King Street North


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This design element will be effective in promoting the concept of the Global Village as this would allow the possibility of attracting large street

festivals and events in terms of physical feasibility. On the other hand, this will allow pedestrians to experience a greater degree of arts and

culture as the corridor will be designated to pedestrians and public transit.

6.0 ELEVATIONS

Figure 11 Elevation of West Side of King Street North

7.0 PLANTING PLAN

7.1 Global Greenhouse

The Planting Plan in Figure 12 shows the concept of a Global Greenhouse that will provide

horticulture from all around the world. The Global Greenhouse is intended to attract an artistic

multi-cultural population in a harmonious gathering place. It will be divided into sections

designated for the six main cultures chosen to be represented in our community. The Sections

will be divided as shown in Figure 13.

1 2 3 4 5 6European Latin

AmericanAsian Middle

EasternOceania African

Figure 13 - Global Greenhouse Cultural Sections

Figure 12 - Global Greenhouse Cultural Sections


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The entire building will be well lit from the outside and inside and will be made of glass with a height of 16 m and a curved roofline. The side

glass walls and back wall will be a mirrored glass to give the illusion of a larger green space within the enclosed space. The glass wall at the front

of the building will be entirely translucent and may be opened in the hot summer months but will have strict regulations as to time, length and

maintenance. Some of these regulations may include the following; the doors may only stay open for a maximum of 5 hours at a time to reduce

the possibility of invasive species. The doors may not be opened on days with extensive winds exceeding 25 km/h as this would increase the

chance of invasive species spreading as well as cause a potential concern for tropical species within the Greenhouse. The property will be

monitored and maintained by the city and locked from midnight until 7am to discourage the use as a shelter or to promote unwanted illegal

activities.

A stage is provided in the far right corner to promote concerts, coffee houses and other musical or artistic occasions and community ev ents. At

the back of the stage is an interactive digital graffiti wall (see Fig. 14) that can be used during the day as interactive entertainment for children,

adults, artists and anyone interested in experimenting with this new technology in

an artistic way. This screen can also be used to show movies and cinematography.

The space can be booked out by community members at various times for

meetings, gatherings or social events.

Figure 14 - Digital Graffiti Wall


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7.2 Plant Types

Because we are dealing with an indoor greenhouse, we have the

ability to use invasive tropical plants that will help to achieve the

global concept of our design. There will be heat lamps provided

throughout the greenhouse that can be used as needed in colder

months as well as for plants that prefer a more tropical climate. In

the back of the greenhouse we have placed the tropical, warmer

climate species as they prefer warm, dry, enclosed areas. And the

plants that prefer a slightly cooler climate are located closer to the

front. Fans will be installed to ensure the environment is

maintained to the best suitable environment for optimum growth

productivity. To ensure the feasibility of the various plants species,

we have provided a detailed analysis of each section (see Appendix

II).

Figure 15 - Planting Plan

Figure 16, 17 and 18 - Tropical Trees


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8.0 CONCLUSION

By revitalizing Uptown Waterloo into a Global Village, the area will be identified as an art district and therefore

create a more vibrant community for students and local residents of diverse cultures. With the City of Waterloo

recognized as a global leader in technology and innovation, the concept of the Global Village will enhance the

character of the city as the concept infuses a diverse sense of arts and culture together with the already existing

background of advancing technology. According to the ideals of Richard Florida, the Uptown Global Village will

attract the young and talented demographic, which in turn will stimulate investment and attract businesses to

relocate within the area. As Florida states, The Creative Class is strongly oriented to large citi es and regions that

offer a variety of economic opportunities, a stimulating environment and amenities for every possible lifestyle.

(Florida, 2002) The Creative Class are attracted to reside and work in communities that contain physical and

social environments that are tolerant of diverse cultures, creativity and technology. It would be in the interest

of the City of Waterloo to implement the concept of the Global Village as it will stimulate economic growth as

Florida states that, " economic growt h was occurring in places that were tolerant, diverse and open to

creativity-because these were places where creative people of all types wanted to live" (Florida, 2002).

Furthermore, The Global Village will fulfill the Citys vision statement within Project 2007 and Beyond viand

also the policies within the Waterloos Official Plan (see Appendix I) in creating a distinct and vibrant

Uptown that incorporates the historical context of the city and also stimulate economic growth.


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The design elements in our proposal of the Global Village concept create the physical and social environment that will facilitate a district of

diverse arts and cultural activities. The major design elements in our proposal that fulfilled our goal statement is the anchor building, and the

indoor open greenhouse primarily because they are able to facilitate numerous opportunities for social interaction. The anchor building is the

primary attraction within the site as it facilitates the University of Waterloos Faculty of Arts and as Florida states, In short, the university

comprises a potential and, in some places, actual creative hub that sits at the center of regional development. It is a catalyst for stimulating

the spill over of technology, talent, and tolerance into the commu nity. (Florida, Gates, Knudsen, & Stolarick, 2006) Also, other design elements

such as mixed use intensification and the enhanced streetscape with interactive public art, widened sidewalks and designated bus lanes

contributed in fulfilling the concept of the Global Village as altogether they create an interesting physical and social environment that would

attract pedestrians to interact within our proposed amenities. Overall, the design elements that we are proposing enhance the image of City of

Waterloo; incorporate the historical context of the site with mixed use intensification; emphasize social interaction through arts and cultural

activities; encourage a culture of creativity and innovation; and also to promote pedestrian and public transit movement. As Richard Florida

states, "As the great urbanist Jane Jacobs pointed out long ago, successful places are multidimensional and diverse-they don't just cater to a

single industry or a single demographic group; they are full of stimulation and creativity interplay." (Florida, 2002) The concept of the Global

Village is the ideal proposal for the City of Waterloo to revitalize Uptown as this proposal will incorporate the characteristics of the city and

infuse it with a diversity of arts and cultural activities from across the globe, making Uptown into a pedestrian-oriented multidimensional urban

core.


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Works CitedCafferty, S. (Ed.). (2005). Firefly Encyclopedia of Trees. Buffalo (NY): Firefly Books Inc.

Farrar, J.L. (2007). Trees in Canada. Ottawa (ON): Fitzhenry & Whiteside Limited.

Broad, M. Greenhouse Sections. Global Village. University of Waterloo, Waterloo.

Florida, R. (2002). The Rise of The Creative Class. New York: Basic Books.

Florida, R. (2002, May 1). Washington Monthly. The Rise of The Creative Class , p. 7.

Jacobs, A. B. (1995). Great Streets. Cambridge: The MIT Press.

Swayze, K. (2010, February 16). The Record. Arts and Culture Key to Boosting Local Economy, Conference Told , pp. 1-2.

Village, G. (2009, Dec. 1). Global Village . Retrieved March 25th, 2010, from Global Village: http://www.globalvillage.ae/Home.aspx

Waterloo, C. o. (2004, April 30th). Official Plan Review Documents. Retrieved March 30th, 2010, from City of Waterloo:http://www.waterloo.ca/Portals/57ad7180-c5e7-49f5-b282-c6475cdb7ee7/DS_COMMUNITYPOLICY_documents/OP1990.pdf

Waterloo, C. o. (2009, April 20). Zoning By-Law 1418. Waterloo, Ontario, Canada.

Waterloo, R. o. (2007). The Region of Waterloo Transportation Master Plan. Waterloo: Region of Waterloo.

Waterloo, T. C. (2007). Project 2007 and Beyond. Waterloo: City of Waterloo.

Zingrone, F. D. (2010, Jan. 1). Herbert Marshall McLuhan . Retrieved March 30, 2010, from The Canadian Encyclopedia:http://www.thecanadianencyclopedia.com/index.cfm?PgNm=TCE&Params=A1ARTA0004993


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List of Figures

Figure 1 - http://4.bp.blogspot.com/_Hq0IJdSo9-4/SUoFLjL5a2I/AAAAAAAABw0/Mu2z38KaJWo/s1600-h/Global+Village+i.jpg

Figure 2 - http://www.newwr.ca/SiteCollectionImages/Content/49RegWaterlooCitySet2-049.jpg

- http://commons.wikimedia.org/wiki/File:Hydraulophone_water-pipe-organ-flute_as_public_interactive_art.jpg

- http://www.moreland.vic.gov.au/arts-and-festivals/public-art/morelands-public-art-collection/public-art-coburg-moreland.html

Figure 3 - http://www.european-street-painting.com/images/street%20art.jpg

Figure 4 http://www.thedisplacedafrican.com/2008/08/in-what-areas-do-we-as-african-immigrants-need-to-record-and-share-our-successes/

Figure 5 - http://joeclark.org/appearances/atypi/2007/TTC/inscribed/images/MuseumRenaissance_Museum_III.jpg

Figure 7 - http://maps.google.ca/

Figure 14 - http://www.eventspotting.net/pictures/YrWall/2.JPG

Figure 16 - http://images.mooseyscountrygarden.com/mooseys-garden-tour/driveway-garden/

Figure 17 - http://www.biodieselsmarter.com/archives/2008/10/moringa_the_new_jatropha_1.php

Figure 18 - http://gislab.fiu.edu/treesofmiami/trees/scientific_names.html


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Appendix I

Waterloo Official Plan Policies1.7.3.18 To foster the development of a built environment which incorporates and utilizes heritage resources.1.7.3.35 To minimize vehicular traffic impacts.

1.7.3.36 To promote the development and revitalization of the City Commercial Core/Uptown Area and improve its identity as the majorbusiness and commercial centre in the City.

1.7.3.37 To provide and maintain adequate social, recreational, open space and cultural facilities and services.

1.7.3.39 To encourage the development/reuse of vacant lands or buildings to accommodate activities of value or benefit to the community.

2.8.2.3 to reduce the visual impact of parking areas and asphalt within the City Commercial Core/Uptown Area through efforts to "Green" orsoften the urban landscape;

2.8.3 It shall be policy of the City of Waterloo to encourage development in designated Nodes and Corridors that is consistent with the followingdesign principles:

2.8.3.1 design that encourages pedestrian movement;

2.8.3.2 design that promotes connectivity between Nodes;

2.8.3.3 design that creates visual interest and interesting spaces in Nodes;

2.8.3.4 design that creates an interesting city skyline; and

2.8.3.5 design that incorporates public art.

2.9.2.1 to encourage mixed use development where complementary with existing uses, higher density compact development whereappropriate, and infilling of existing urban locations as a means of conserving energy;


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2.10.1 The City of Waterloo supports the identification and sensitive management of local heritage resources. Further, the City of Waterlooencourages the restoration, protection, maintenance, and enhancement of heritage resources which include, but are not necessarily restrictedto buildings, structures, artifacts, districts and archaeological sites of architectural or historical significance.

2.10.4 Council will encourage measures which enhance public appreciation and visibility of interesting buildings, structures, or landscapes ofhistoric, archaeological or scenic value.

3.5.1 The Major Institutional designation shown on Schedule 'A' is a category in which the predominant use of land is institutional. Lands shall bedesignated as such by virtue of a concentration of institutional uses in one area, a large area of institutional uses, or the impact such uses mayhave on adjacent uses. Major Institutional uses include public buildings, universities and colleges, social and cultural facilities, hospitals, andother institutional uses of a major nature.

3.5.2 Complementary uses of land may be permitted provided their function will not conflict or interfere with the satisfactory operation anddevelopment of areas for institutional purposes. Such uses may include convenience commercial uses, residences, and park and recreational

facilities accessory to the institutional use. Commercial uses will be permitted only if they directly serve the institutional use. Residential useswill be permitted where they are intended to provide accommodation for persons associated with the Major Institutional uses.

3.5.3.2 Major Institutional uses shall be encouraged to locate adjacent to Regional or City Arterial and Collector Roads; and

3.5.3.3 where possible, Major Institutional uses shall be encouraged to locate in close proximity to existing or planned transit routes.

4.4.1 Council supports the wider use of public transit as an alternative to the private automobile by encouraging the location of higher densities,offices and employment centres along Primary and Collector Roads, within convenient walking distance of major transit routes, transit stops, ortransfer points.

8.9 Street Lines The building line set back on the streets hereinafter set forth as required in the applicable zones, shall be measured from the street line which ishereby fixed for the purposes of this by-law as follows:

Street Street Line Measured from Centre Line of Street

Albert Street 12.0mBridge Street 12.0m B/L 3020,S.3, O.M.B. Mar.18/69


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Bearinger Road 12.0m B/L 3020,S.3,O.M.B. Mar.18/69Columbia Street 12.0m B/L 2160,S.2,O.M.B. Mar.18/69Erb Street 12.0mHallman Road 15.0m B/L 3020,S.3,O.M.B. Mar.18/69King Street 15.0mLexington Road 10.0mNorthfield Drive (Road 50) 12.0mWestmount Road 15.0m B/L 3020,S.3,O.M.B. Mar.18/69

By-Law No. 1505, S.4, O.M.B. Approval Dec. 14, 1961.(Waterloo C. o., Zoning By-Law 1418, 2009)

14.4 Lot Area There shall be a minimum Lot Area of nine hundred metres squared (900sq.m).

14.5 Lot Frontage

There shall be a minimum Lot Frontage of thirty metres (30m).

14.8 CoverageThe maximum Coverage of the Lot by all Buildings shall be thirty-five percent (35%).

27D.1 No person shall erect, enlarge or use any bui lding or structure in whole or in part, nor use any land in whole or in part within the MXRZone for any purpose other than one or more of the following:

27D.1.1 Commercial Uses27D.1.2 Residential Uses27D.1.3 Institutional Uses


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Appendix II

Planting Plan Design Section 1 was placed outside of the greenhouse as all of these plants are native to Canada and their ideal climate is already provided by

our natural environment and the Greenhouse would be too warm for the species to strive. A great white Oak tree is placed in the center of thespace in front of the Green house as a symbol to our German heritage. The Oak tree is the mightiest tree and represents strength and courageand is a symbol often seen in German military and cherished by German cultures. The black cherry trees and native garden mark the startingpoint to our heritage in Waterloo.

The large tree in section 2 is most prominent in South America as a street tree but is common in most warm climates. The tree alsoprovides pink blossoms that mimic and resemble the Japanese cherry blossom tree that carries great cultural meaning and significance for manyJapanese people and thus is placed next to section 3 to provide for both cultures and transition into the next section.

In section 3 an Asian pond has been incorporated into the layout. Behind the pond is an Asian garden including Bamboo, a Katsura Tree

and a Horseradish tree along with other flowers and native Asian plants.

The Padouk Redwood in Section 4 is a flowering tree used as an ornamental tree. The red dye this tree produces is widely used as a markof caste by Hindus. The Mesua Ironwood is often planted on sacred ground in Sri Lanka, India and produces tiny flowers that have somemedicinal properties.

The three palm trees provide unity through the layout but are a common species found in many warm and tropical areas around theworld including India, Africa and many Oceania countries.

In section 6 of the planting plan, the African garden provides some semi-tropical plants. The Bird of Paradise tree brings in large banana

like leaves emphasizing a jungle like feel as in some parts of South Africa. The proteas tree on the opposite corner of the African garden in a treethat produces a large Water-lily like flower. The shrubs in this area are tropical plants that prefer a water enriched soil and jungle like feel thatcoincides with section 5, although section 5 provides a slightly warmer environment.


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Planting Plant ChartPicture Botanical

NameCommonName

MaximumHeight

Form Climate Growing Conditions NativeCountry

Level ofDominance

Section 1: EuropeQuercus albaL.

White Oak 35-50 m Medium-largesized tree

CZ4 Grows in a variety ofsoils, moderately shadetolerant, grows wellwith black cherry

Canada Neutral

Prunusserotina

BlackCherry

22 m Oval crown,dense

CZ 3 Deep, moist, fertile soilFull sun to part shade,salt tolerant, grows wellwith White Oak

Canada Low

Amelanchieralnifolia

SaskatoonServiceberry

3 15 ft. Large shrub tosmall tree.

CZ 1 Prefers well drainedsoilsFull sun to Full shade

Canada Low

Buxussempervirens

Boxwood 1-9m Smallevergreenshrub

CZ 3-4 Prefers dry or well-drained soils

West andSouthEurope

Neutral

Section 2: Latin AmericaSaxegothaea Prince

Albert Yew13 m Conical

evergreenCZ 8 Prefers warmer, dry

climates or in sheltersChile Low
http://en.wikipedia.org/wiki/Buxus_sempervirenshttp://en.wikipedia.org/wiki/Buxus_sempervirenshttp://en.wikipedia.org/wiki/Buxus_sempervirenshttp://en.wikipedia.org/wiki/Buxus_sempervirenshttp://en.wikipedia.org/wiki/Buxus_sempervirenshttp://en.wikipedia.org/wiki/Buxus_sempervirens


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Picture BotanicalName

CommonName

MaximumHeight


Level ofDominance

Jacarandamimosifolia

Jacaranda 15 m Ornamentalpinkish purpleblooms

CZ 8 -9 Dry warm climate, oftenused as a street tree.

TheAmericas

Medium

Sotol Dasylirion 3-4 m Grass-likeleaves

CZ 8-9 Prefer dry soils, andwarm climate.

Mexicoand SouthAmerica

Low

Drimys Winters

Bark

8-15 m Small white

flowers

CZ 4-8 Dry warm climates South

America

Low

Section 3: AsiaBambuseae Bamboo Up to 85 m

can be cut&maintained

at any height

Hollowstemmedgrass

CZ 6-10 Warm climates, welldrained, Ideal nearwater sources (ponds,

river etc.)

Asian andMiddleEastern

Countries

Neutral

Moringa Horseradish tree

8 m Bloated whitetrunk

CZ 9-10 Warm climates, oftengrows near a watersource, seeds help topurify water. Preferrocky/sandy soils.

Asia Neutral


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CommonName

MaximumHeight


Level ofDominance

Cercidiphyllum

Katsuratree

Up to 30 min nativeenvironmentUp to 15 min cultivation

Heart-shapedleaves, growstall.

CZ 6 May grow in semi shadeor full sun. Prefers moistfertile soils. Hardy inwarm temperaturezones but can survivespring frost.

China andJapan

Neutral

Section 4: Middle EastBambuseae Bamboo Up to 85 m

can be cut&maintainedat any height

Hollowstemmedgrass

CZ 6-10 Warm climates, welldrained, Ideal nearwater sources (ponds,river etc.)

Asian andMiddleEasternCountries

Neutral

Pterocarpussantalinus

PadoukRedwood

12 m Ornamental orshade treewith yellowpea likeflowers.

CZ 9-10 Warm climates India Medium

Mesua Ironwood 10 m Large showyred/orangeflowers,tropicalevergreen

CZ 9-10 Ideal in tropical warmclimates

India, SriLanka andIndomalaysia

Low

Section 5: OceaniaAmhertsia Pride of

Burma10 m 1 m long

leaves, largetropical pinkflowers

CZ 9-10 Warm, dry climates TropicalIslandsand somecountriesin Asia

Low


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CommonName

MaximumHeight


Level ofDominance

Ficus elastica Rubbershrub

3-4 m Round rubberlike leaves

C8-10 Warm, frost-freeclimates, dry soils

Hawaii,Caribbeanand NorthEast India

Neutral

Section 6: AfricaStrelitzia Bird of

Paradise1-2 m Large banana

leavesCZ 8 Warm, Well-drained

soils.SouthAfrica

Low

Protea Proteas 4 m Water lilly-likeflowers

CZ 9 Warm climates SouthAfrica

Medium

Ensete AbyssinianBanana

10-12 m Banana likeleaves from1-3mNot trees

CZ 9-10 Warm, dry climatesideal in tropicalconditions

SouthAfrica

Low

Arengapinnatae

Sugar Palm 2-20 m Feather-likefoliage

CZ 9-10 Warm climate, dry soils TropicalCountries,Australia,Malaysia& part ofIndia

Low


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Endnotes

i "For now, our measures should be looked at as leading indicators of creative ecosystems-habitats open to new people and ideas, where peoplenetwork easily and offbeat ideas are not stifled but are turned into new projects, companies and growth. Regions and nations that have suchecosystems are likely to do the best job of tapping the diverse creative talents of the most people, and thus gain competitive advantage."(Florida, The Rise of The Creative Class, 2002)

ii "In this environment, it is geographic place rather than the corporation that provides the organizational matrix for matching people and jobs.Access to talented and creative people is to modern business what access to coal and iron ore was to steelmaking. It determines wherecompanies will choose to locate and grow, and this in turn changes the ways cities must compete." (Florida, The Rise of The Creative Class, 2002)

iii *The Creative Class+ favour active, participatory recreation over passive, institutionalized forms. They prefer indigenous street-level culture---ateeming blend of cafes, sidewalk musicians, and small galleries and bistros, where it is hard to draw the line between performers and spectators.They crave stimulation, not escape. They want to pack their time full of dense, high- quality, multidimensional experiences. (Florida, Washington

Monthly, 2002)iv This Plan shall reinforce and strengthen the City Commercial Core/Uptown Area by promoting the development of social and culturalactivities, tourist and entertainment facilities, and public amenity/open space areas. (Waterloo C. o., 2004)

v The Region of Waterloo Transportation Master Plan includes an objective of reducing the share of auto travel from 84% to 77% by 2016, whichrequires a more than doubling of transit ridership. Future high frequency service available through a rapid transit (RT) service would assist inreducing the demand for parking in the Uptown. In addition, new residential development on the Canbar, Seagram and Bauer properties willserve to provide the opportunity for improved live/work relationships and new Uptown customers who will not need Uptown parki ng spaces.(Waterloo R. o., 2007)

viProject 2007 and BeyondVision StatementThe City of Waterloo is committed to work in partnership with the community to:1) Create a distinctive Uptown that provides a safe, lively, accessible and attractive place to live, learn, work, shop and play in all seasons.2) Achieve a sense of place in which future growth develops in harmony with the Citys historic character and attributes. 3) Guide our actions by considering what is beneficial for people and their environment.4) Achieve this vision which will require the collective efforts of all its citizens to build consensus and create momentum toward a vibrant, peopleoriented, city core. (Waterloo T. C., 2007)