Pitch Deck

Vision / Elevator Pitch

There is clearly a MASSIVE need for locally vetted on-demand childcare, in every city!

Traction / Validation

We have full ‘proof of concept’ in just 18 months. Our fully ‘tech driven’ local babysitting and nanny business, using

the best software, did over $100K in revenue overnight in 2015, and is on target for $500K in 2016.

We vetted 100+ sitters and have 300+ families registered.

Market Opportunity

● 1,000s of local nanny agencies and babysitting services are still using spreadsheets, calendars, and doing

manual invoicing.

● Bringing all of the tech tools on to one software platform will simplify their operations, allow them to scale and

meet the massive need for locally vetted on-demand childcare!

The Problem

● Currently no software platform that encompasses all of the cool tech tools, that also integrates with other

software, to run an efficient local ‘tech driven’ nanny agency or babysitting service

● Parents are overwhelmed by the likes of care.com which has no local oversight

● Parents prefer locally vetted childcare, and cool technology like on-demand scheduling and auto-payment…

(that’s how we scaled our ‘proof of concept’ tech driven nanny agency and sitter service overnight!)

Product / Service

Franchise & Software features for nanny agencies / babysitter businesses

Register Clients Accept Payments Automatically

Recruit Staff

Background check Families & Staff Pay Staff Automatically By Direct Deposit

Set Hourly Pricing Create Promotions

Set Hourly Pay Group Text Staff

Schedule Staff E-sign Legal Contracts

Manage Appointments Map Staff in Real Time

Retention Referral Program (Staff & Families!) Business App (Clients , Staff, Metrics)

Features for families (clients) Features for sitters / nannies (staff)

Scheduling Online Set Availability & Accept Appointments Online

Text Message Notifications Text Message Notifications

Retention Reward Points Program Basic App to Clock In / Clock Out

Advanced App Retention Referral Bonus Program

(geo-tag, request, confirm arrive & depart, review) Advanced App

(availability, geo-tag, confirm, clock in/out, review)

Revenue Model

We will capture massive market share globally in two ways:

1) NannyPod branded franchise locations - $20K franchise fee + $299/month software + 30% profit share

2) SitterSuite white brand clients - 5% fee on transactions

Marketing & Growth Strategy

● Nanny agencies and babysitting businesses can apply online to get going.

● NannyPod Franchises are turnkey, so they can literally scale overnight.

● Clients find NannyPod through our third party strategic partnerships and inbound digital marketing.

● Outbound sales team who follow up with all leads.

● Spider’s web approach, reaching cities that are geographically close to each other.

Team

Katie Tumbleston, CEO & Founder (Masters Degree, Veteran Nanny, ACLU, City of Charleston)

Kev Hedges, CFO Consultant (Merrill Lynch, Citi, Morgan Stanley, AXA)

Ken Haigh, CTO Consultant (PeopleMatter, Blackbaud, Intellisync, Lotus, Radioactive.IO)

Financials

NannyPod franchises and the SitterSuite software are game changers for the childcare industry.

● 1000 NannyPod franchise locations, doing $500,000 in revenue each year, making $100,000 in profit, and

paying a 30% profit share fee of $30K, would generate $30,000,000 per year in recurring revenue.

● 1000 SitterSuite white brand clients, doing $500,000 in revenue each year, paying a 5% fee on all

transactions, would generate $25,000,000 per year in recurring revenue.

● Potentially, that is $55,000,000 per annum in recurring revenue with only 2000 clients. If we had 50,000

clients in over 130 countries, our annual revenues would be in the region of $1.4 billion.

*SitterSuite is the ‘MindBody of the babysitting & nanny agency industry’ (NASDAQ: MB). MindBody which is similar software, but only for

gyms/spas, did $101million in revenue in 2015, (expecting $132million for 2016). They have 51,000 clients in over 130 countries, servicing 28

million consumers and did $1.4 billion in payments last year.

Competition

● Direct Competition: There are some basic scheduling software services out there like ScheduleThing, Acuity

Scheduling and AppointY but they have very limited features and are not client centric. SitterSuite is

specifically designed for nanny agencies and babysitting businesses.

● Indirect Competition: We must consider care.com, sittercity.com and urbansitter.com as indirect competition.

None of these firms have a ‘local presence’ and do not provide software to local babysitting businesses or nanny

agencies to operate. NannyPod franchises are locally operated and are turn-key.

Investment ‘Ask’

Seeking $1M in order to build and market the NannyPod platform and reach $30M+ in recurring annual revenues.

- Round Size: $1M

- Structure: Convertible Note into Preferred Shares

- Discount: 20%

- Interest Rate Per Annum: 5%

- Valuation Cap: $5M

- Floor: $2M

- Maturity: October 31st 2018

- Use of Proceeds: $350K to build the software platform and $650K to market across the USA over 2-3 years.

- Exit Strategy: Years 5-8