Teaching K-12th grade student to value and sustain their natural world; inspiring the rest of us to do the same.

Contact: Mitch Barlas | Mitch@BagSpeak.Org | (831) 244-0925 | 214 3rd Ave. Santa Cruz, CA 95602 | www.BagSpeak.org | www.Bagito.co

Micro-stuffable full-sized reusable shopping bags and other useful and well designed products made from 100% recycled and reweable materials. 100% of the net proceeds go to the BagSpeak project.

Two Solutions to PlasticsFor Today and the Next Generation

Bagitos are produced and sold by BagSpeak. BagSpeak is the parent compan

of Bagito, and is a registered 501 (c)(3) non-profit orgnaization.

Issues:

Quick Mart

The Great Pacific

Garbage Patch is...

Bag shmag I'm in a hurry...I'll just take a plastic one...

Plastics have been helpful in our lives and have led to many useful and important ideas and inventions.

However, now we must reduce our reliance on petroleum-based plastic products, and increase our efforts to create and use more environmentally friendly and sustainable

solutions. We must also do a better job of educating the next generation in environmental stewardship and sustainable practices and empower these students to

make changes and seek solutions.

Is that a new

Ben and Jerry's Flavor!?

Yum!

Our Targets: Plastic bags, plastic packaging, plastic storage bags and wraps , plastic bottles and plastic storage containers, and enhancing and expanding K-12th grade environmental literacy learning across the US and abroad.

What's the big deal ?They recycle these anyways

right!?

How we help to fund ourselves:

Bagito Sponsorship Grants/Dona-tions

Sponsorship:

BagSpeak partners with organizations, businesses and corporations to sponsor it's projects in school districts.

Past sponsors have included: Whole Foods Markets, New Leaf Markets, Waste Management Inc. Green Waste Inc, Salinas Valley Solid Waste Authority, Merlone Geier Partners

Grants/Donations:

BagSpeak has actively been pursuing public and private grant opportunities since it's inception. To date, BagSpeak has received approximately 25% of it's operating budget through grant awards.

Past grant awards include: Whole Foods Markets, Green Waste Inc. and others

Bagito:

Bagito is a unique micro-stuffable full-sized reusable shopping bag designed to hang on a person's key ring. 100% of the net proceeds go to support BagSpeak.

Bagitos are currently available at: Whole Foods Markets, Select Walgreens, and local retailers throughout Northern California and online: Bagito.co, Amazon.com and eBay.com

50%

25%

25%

Income:

Customer base and outreach: The BagSpeak Project has expanded due in large parts to teacher, school and parent word-of-mouth. BagSpeak also utilizes a outreach coordinator, BagSpeak has a marketing and sales director. BagSpeak and Bagito have also built an an online and social media presence that is expanding. BagSpeak's and Bagito's partnerships with local governments and agencies have also helped us to reach out audience.

Technology we will use:100% recycled and non-petroleum based fabrics

Soy-based hard “plastics” Plant-based pliable “plastics”

Plus a variety of online learning tools for students,

along with student solar and wind energy kits

and other renewable and sustainable technologies for learning.

Marketing and Outreach:

Internet Targeted via search programs like Google AdWords Print ads Magazines, weeklies

Event sponsorship Example: Sponsoring the City of Mountain View's

new plastic bag launch festivities Schools Fundraisers, word-of-mouth Trade shows

Outreach coordinator BagSpeak employee reaching out to schools and districts to bring program to teachers and students/ Word-of-mouth Collaboration With local governments, waste haulers and state agencies Partnerships With businesses, organizations and corporations utilizing employee base and customer connections. Conferences

Currently available at: Whole Foods Markets, select Walgreens stores, Sprouts Markets,Goodwill Retail Stores, and other local retailers. Current projects: Monterey County, Santa Clara County,

Contra Costa County

The competition:Major reusable shopping bag

producers

Them: Bagito:

ChicoBag- High retail prices ($6.00- $14.00)- Large when stuffed- Made primarily with non-recycled or renewable resources.- Uses non-breathable fabric (promotes bacteria growth)- Large for-profit company.

- Low retail price point ($3.50)- Micro size when stuffed, can

attach to key ring- Made from 100% recycled plastic

fiber- Double stitched and breathable

(prevents bacteria growth)- Created with both men and women

(and kids too!) in mind.- 100% of net proceeds go to

support non-profit environmental ed. Project.

EnviroSax - Very high retail prices ($8.85 - $39.00)- Very large when stuffed- Designed with woman in mind.- Made from petroleum-based fabric product.- Uses non-breathable fabric (promotes bacteria growth)- For-profit company

Flip and Tumble - High retail price ($8.00 -$14.00)- Large when stuffed- Uses non-breathable fabric (promotes bacteria growth)- Made with petroleum-based fabric products.

There are less than five

other non-profit educational

organizations across

the US offering the same type of K-12

in-depth

learning that the BagSpeak Project

offers – However the

need for supplemntal environmental

literacy far exceeds the capacity of these

orgnaizaitons.

So there is much room for BagSpeak

(and more K-12

environmental ed. projects!

Our Team:Founder and Director: Mitch Barlas, ME.D. - Former School Principal, teacher, instructional technology specialist, environmental educator Mitch was a teacher and school administrator

for 20+ years. Ever since he was a kid he had a strong connection with nature and the environment and went on to develop a passion for experiencing and preserving our natural world with others.

Board of Directors: David Meckler, MBA - Partner Merlone/Geier

Barbara Madick - School Nurse, educator, environmentalist

Abby Chrystal – Ph.D. Student in Environmental Studies, UCSC

Carole Barlas, Ph.D. - Organizational consultant, adult education specialist, environmentalist Ramon Flowers - Former Broadway actor and performer, educator, green realtor.

Science Advisory Panel:Suzzane Hebert - Education Director Seymour Long Marine Discovery Center, Santa Cruz, CAJennifer Salztman, Ph.D. - Education and Outreach Coordinator, Department of Earth Science, Stanford UniversityLacey Raak, Ph.D. - Director, Office of Sustainability, University of California at Santa Cruz.Jeff Rosaler Ph.D. - Scientist, educator Monterey Bay National Marine Sanctuary Exploration Center- NOAA.Richard Montgomery Ph.D. - Professor mathematics and the environment, University of California at Santa CruzEmily Coco, Teacher - Public School 86, New York, NYSharon Eshel Gloster, Parent – Coordinator of the Theukauff Elementary School Green Team, Mountain View, CANathan Powers, Owner Allterra Solar, Santa Cruz, CA

Plus 15 awesome interns!

Financials:

While no start-up capital is needed at this time, capital for program and business expansion is critical.

A significant number of schools and teachers have expressed interest in BagSpeak for the 2013/14 school

year we currently do not have enough resources to cover the need.

Reorder rates for Bagito are high. We are taking on new clients each month. Also we are in discussion with a major

national retailer to bring Bagito (and another product in development) into their retail outlets. Capital is needed to fund this increase staff, fund development projects and increase inventory to support growth – all to help BagSpeak to meet it's growth market.

Fundraising for program and business expansion will begin in May 2013. Target fundraising goal: $65,000 by September 2013 (This includes possible grant award from Think Beyond Plastic)

Year 1 (2011/12)

Year 3 (Projection)

Year 5 (Projection)

Revenue

Bagito $24,042 $120,000 $380,000

Sponsorship $16,450 $45,000 $85,000

Grants/Donations $5289 $75,000 $95,000

TOTALS $45,781 $240,000 $565,000

Customer Base (Bagito)**Conversion rate: 1 customer = averly sales of $1920

32 125 325

Number of Students Reached 5100 20,000 60,000

Number of Teachers Reached 152 740 2300

Number of Schools Reached 80 166 480

Sustainability:

Bagito:

1. Uses 100% recycled plastic fibers in it's products.

2. Is at work developing household products with 100% plant-based polymers (including soy, wood pulp, corn and bases).

3. Products are produced in ethical and environmentally sound factories.

4. Pays into a carbon offset program (to cover transportation and other carbon producing aspects of the business.)

5. Has a robust waste diversion policy in place (current diverting 75% of office waste.)

6. Gives 100% of it's net earning to non-profit environmental literacy project for K-12 students (BagSpeak)

BagSpeak:

1. Teaches students in grades K-12 concepts in environmental stewardship, environmental sustainability and personal responsibility for our natural world (Both in the US and abroad.)

2. Supports and empowers students to begin to think critically and deeply about the state of their natural world, and gives them opportunities to problem solve solutions for a more sustainable future.

3. Helps schools establish Zero Waste Lunch programs and whole-school waste diversion initiatives and provides support for maintianing the programs.

4. Use sustainable practices (including extensive recycling, rusing and reducing,composting, shared transportation and energy conservation) in our offices, on the way to a project and at all project sites.

Today:To date the BagSpeak project was reached over 6000 students. This Spring we have scheduled programs in 30 more schools with an additional 2600 students participating.

Bagitos are available in approximately 60 retailers in Northern California, New York and Arizona. Reorder rates have been consistent and we are on target of hitting our sales goal for the first quarter.

BagSpeak was a runner-up in the California Coastal Commissions Whales Tales Grant Series. BagSpeak has been recognized by the Speaker of the New York City Council, City of Santa Cruz and the Salinas Valley Solid Waste Management district. BagSpeak is currently partnering with the County of Santa Clara's Office of Sustainability for a major project in the Silicon Valley.

BagSpeak and Bagito recently partnered with the United States Department of State and it's mission in Mauritania Africa on a project that reached 700 school children in and around the capital of Nouakchott. (Mauritania is the fone of the first Countries in the world to entirely ban plastic bags.)

The Bagito team is working with several manufacturers to produce plant based “plastic” zip bags, wrap, storage containers and water bottles.