perspectives on the growth of data science

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Three Perspectives on the Growth of Data Science Todd Holloway [email protected]

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Page 1: Perspectives on the Growth of Data Science

Three Perspectives on the Growth of Data Science

Todd [email protected]

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Thinking a bit lately about how the data science community

has grown in the last four years…

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`

As a Hiring Manager

As a Community Organizer

As a Teacher

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As a Hiring Manager…

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Started Trulia’s team four years ago

Colleagues asked: What’s a data scientist? And why would we need a team of them?

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Trulia

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Trulia

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Trulia

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Trulia

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Trulia

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Trulia

Earthquake Threat

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Trulia

Crime Threat

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Trulia

Married People

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Team Goals

1. Transform data into new content 2. Improve content relevance3. Improve monetization

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We received around 500 applicants for each data scientist opening • Many computer scientists light on stats and machine learning • Many physicists, mathematicians, biologists, and social scientists

light on coding skills

Applicants

Who would you hire?

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Hiring: Skills

Machine LearningHacking Text Mining Image Mining Network Science Data Visualization

Desired Team Skills

‘Data Scientist’ Skills on LinkedIn

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Hiring: Academic Communities

AAAI

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Hiring: Why so many applicants?

• Offered interesting data and data science problems• Good brand and successful company • Presence in the data science community • Solid team

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Team: How We Work

understand problem

process data experiment productionize integrate

In line with an applied research lab0-6 months

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Team: How We Work

Everyone on the team should be able to code.

• Same individuals creating and engineering a predictive model is proven strategy

• Ability to code minimally means familiarity with computational complexity, data structures, and programming language concepts

• We want to use statistical-oriented languages such as R and Stata, not be limited to them

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Example Project: Deep Learning for Image Recognition

https://wiki.qut.edu.au/display/cyphy/Student+project+topics+proposed+by+Frederic+Maire

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Example Project: Real Estate Knowledge Base

We compared the language used on Trulia to the language of Wikipedia, to build a model of the language of real estate.

vs.

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Example Project: Real Estate Knowledge Base

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In San Francisco, the language model shows agents most commonly describe homes in terms of proximity to a Whole Foods.

Example Project: Real Estate Knowledge Base

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Example Project: Location Graph

67 NeighborhoodsIn San Francisco

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Example Project: Location Graph

WealthyLow Crime

Clean

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Example Project: Location Graph

Near WorkRelatively Nice

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Example Project: Location Graph

EdgyYoungCheap

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Example Project: Location Graph

FogCheapest

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Example Project: Location Graph

Most universallyappealing

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Example Project: Voices Relevance

Two Topics in Trulia Voices (100+ topics total)

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Example Project: Recommendations

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Example Project: Search Ranking

Wanted to rank by likelihood to click on and then send a lead to a property.

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Constant• Only one offer ever rejected, and only one person ever left team (until me)• Remained as a centralized team situated in engineering and serving entire org• Hired only computer scientists turned data scientists

Change• At some point, it became: “Of course we have a data science team!”• Engineers throughout the company started dabbling in machine learning

Over four years…

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As a Teacher…

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Student Interests

Interest in studying data science, and machine learning in particular, is high…

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Over four years…

Many new options for learning data science

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Data Science Education: Local Organizations

Weeks 1-2 Years

Institute for Computational & Mathematical Engineering

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Data Science Education: Others

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Hiring Manager Perspective

• Biased towards full-time graduate programs • Cynical about bootcamps • Skeptical of Coursera as evidence of skills

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What would be your perspective?

Who would you hire at a tech company—a candidate with a 2 year MS from the Carnegie Mellon Machine Learning Department, or a 12-week data science fellow who was a biology PhD working as a lab assistant before that?

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Teacher and Mentor Perspective

Now I appreciate the options for different types of students and what the diverse backgrounds bring to the table.

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Berkeley MS Data Science

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Masters in Data Science

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Taught Online

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Applied Machine Learning

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Taught Online

2u.com

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Teaching in an Online Classroom

Biggest surprise: Not much different online(Other than a student occasionally attending in bed)

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Classroom vs Self-Guided

No matter how old, students are students• Wait until last minute to do assignments, attend office hours• Pay closer attention to materials tied to grades

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Constant• Benefits to external guidance and evaluation

Change• Many more resources for learning data science• Many transitional programs (PhD Biologist -> Data Scientist)• Many more and diverse people involved in data science

Over four years…

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As a Community Organizer…

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The Meetups

SF Data Mining • 8100+ members • 73 events • Held two job fairs

Bay Area Data Visualization • 5600+ members • 48 events

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Who shows up?

Wide assortment of attendees• Newbies• Senior scientists• Recruiters• Founders• Designers• Journalists• …

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Who shows up?

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Constant• Basic formats remain: speakers, workshops, hackathons• Little collaboration across meetups

Change• Many data science groups: SF Data Mining, SF Data Science, Women in Data

Science SF, Analytics Club SF, SF Big Analytics, Kaggle SF, SF Bay Area Machine Learning, USF Series in Analytics, Data Science for Sustainability SF, …

• Embraced by tech companies and educational groups: Started out buying beer and begging for venues. Now almost every tech company with space hosts meetups.

• Interest even from White House

Over four years…

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White House

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An Evolved Perspective

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Old: Skill Based Definition on Data Science

http://drewconway.com/zia/2013/3/26/the-data-science-venn-diagram

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Old: The Myth of Membership in the Data Science Community

Many conversations about who belongs and how to ‘get in’…

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New: The Resonance of ‘Data Science’

The fact is that ‘data science’—the name and the idea—have brought together interesting folks with diverse skills but similar fascinations. And that’s beautiful.

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A student asked in the last class…

Is the demand for data scientists just hype?

I don’t believe so. But it’s not that there are empty factories waiting to be filled up with data scientists. Almost any business can benefit from data science, but many don’t know it yet. The jobs need to be made, and made by the diverse community excited about data science.

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Thank You

[email protected]

Drop me a note…