personal presentation - robert eberhard

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Robert Eberhard Leading through collaboration and honouring excellence in innovation

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Seeking a career in Marketing and Communications with a personal strength in Strategic Planning and Brand Management

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Page 1: Personal Presentation - Robert Eberhard

Robert EberhardLeading through collaboration and honouring excellence in innovation

Page 2: Personal Presentation - Robert Eberhard

Top 10 New Ventures of 2007BC Ventures Society

PROFESSIONAL

Most innovative VR Player of 2007International Professional VR Photography Association

Rob is a visionary creative... His forward thinking has allowed him to see through the short term views adopted by others to create the most robust multi-media platform on the web. I highly recommend Rob for both his creative genius and his incredible work ethic.

Greg Murtha - CEO at XplorIt

Page 3: Personal Presentation - Robert Eberhard

Member of the Delta Mu Delta

International Honours Society in Business

Masters of Business Administration

3.95 GPA (Grade Point Average)

Top Strategic Plan & Presentationas voted on by my peers in the MBA program

Robert Eberhard has been an outstanding student... He has a passion for business and the strategies that lead to success. He was the... team leader ...[and] I would recommend him...for a management position in almost any field although he excels in emerging technologies.

Timothy deLong - Professor UOPX

Page 4: Personal Presentation - Robert Eberhard

I BELIEVE THAT SUCCESS EVOLVES FROM TACTICS

• Ongoing Education

• In addition to my MBA I have 13 Marketing and SEO Certificates

• I am an avid reader of Business and Career Skill Books

• Personal Time Management• I detail 50% of my calendar with very specific and prioritized tasks to achieve my goals

• Work Ethic • I believe that work is an extension of who I am and achieving goals gives me the credibility

and integrity I seek to portray in my relationships, because in the end I believe that it is our relationships which ultimately define us

I consider these three PERSONAL work tactics to be central to my own success

Page 5: Personal Presentation - Robert Eberhard

BUILDING A CAREER IN MARKETING

• Strategic Planning

• Inbound marketing means little without an objective and a specific target market

• Multi-media Communications• I started my visual design career in Video Production. During this stage of my career I came

to recognize that each individual media type offers unique benefits to different target markets. Using a variety of mediums intelligently will ultimately deliver a greater ROI.

• Brand Management • As an Art Director I have overseen the development of several brands building upon

simplicity and consistency. As a marketeer, my creativity integrates visuals with the strategic message to build the perception of increased value.

I believe there are a multitude of key success factors (KSF) in marketing, each with its own benefit. Every member of a marketing team is required to specialize in at least one KSF while the leader needs to understand the importance of each

as the thought leader. The following represents my individual areas of expertise beyond the requirements of management.

Page 6: Personal Presentation - Robert Eberhard

Thank you for your time