Optimizing Your Online Persona

Presented by:

Kent Lewis (@KentLewis)

President & Founder, Anvil, Formic & MindShare

www.pdxMindShare.com

Online Persona

1. Get Into The Game

2. Build Your Network

3. Be A Writer

4. Be An Artist

5. Be A Thought Leader

6. Stand Out

7. Pay It Forward

8. Follow The Rules

9. Utilize the E=MC² Process

Engagement =

Monitoring & Measurement x

Creation & Communication

10. Be Smart & Safe

Resources

AnvilMediaInc.com

answers.yahoo.com

Bloglines.com

FriendFeed.com

Google.com/alertsGoogle.com/alerts

HootSuite.com

Klout.com

pdxMindShare.com

Reputation-Watch.com

SocialSearchMarketer.com

WordPress.com