I FOUND MY MOJO* Professor Stephen Quinn The University of Nottingham Ningbo, China

* Mojo = mobile journalism

Apologies to movie Austin Powers: The Spy Who Shagged Me

About Stephen Quinn •  1975-95: reporter, producer and editor in 5 countries •  1996-now: university journalism professor •  published 16 books and 3 teaching manuals

–  Another book due out this year –  Since 2000: >170 presentations in 33 countries –  Trained journalists in 11 countries

•  former consultant with WAN/Ifra, Newsplex and Innovation International

•  Online News Association’s international committee •  Return to journalism in November

8,000 word mojo report

•  2008 report for IFRA and World Association of Newspapers

•  Title: From backpack to pocket journalism

My latest book

•  Mojo: Mobile Journalism in the Asian Region (Konrad Adenauer Foundation: Singapore)

•  First edition December 2009 •  Second edition January 2011 •  Third edition November 2011 •  Available as a free pdf download

Remember the Linotype?

What is the termite holding?

From an electron microscope

Reuters a pioneer

Reuters’ mojo kit 2007

Massive change since 2007 •  Moore’s Law and

Hwang’s Law •  Show BBC mojo

examples, Sep 2007 –  Introduce Robert Hall

•  Compare 2007 with now … and imagine what could happen in next few years, based on Hwang’s Law

Remember Hwang’s Law The computer in your mobile phone today is a million times cheaper and a 1,000 times more powerful than the one built at Massachusets Institute of Technology (MIT) in 1965. It is also about a 100,000 times smaller. What used to fit in a building now fits in your pocket.

“What fits in your pocket now will fit inside a blood cell in 25 years.” US futurist Ray Kurzweil

Some theory and history •  My PhD: Relationship between

innovation, journalists and tools they use (technology)

•  2 key adoption factors: speed & ease-of-use

•  Deadlines: journalists appreciate tools that accelerate ways to get the story

•  Tools need to be easy to use so they do not get in way of telling the story (journalists still see themselves as storytellers)

•  Early mojos: New York 1999 (top); Hanover 2000

Why is mojo important? •  Mojo delivers multi-media forms of breaking

news almost live (delay of few seconds) … •  From the field to the TV newsroom or web sites •  Multi-media builds audiences online •  Bigger audiences mean higher advertising

revenues … •  85% online news sites use video (33% rise since 2010) •  Source: DS Simon web influencers’ survey, May 2011

Quinn is a mojo …

•  September 2008: I got the only individual interview with player

•  Minders thought I was just chatting …

•  I streamed live video to newspaper web site seconds later

•  It was an exclusive

MOJO R/EVOLUTION

Welcome to the

Getting visuals for television … Big outside broadcast vans

VJs with hand-held cameras

Moblogs (reporters send still photos via MMS)

Outside broadcast vans •  Expensive to operate •  Require a crew •  Limited number

VJ=video journalist Mojo=mobile journo

Backpack reporting kit Mobile phone reporting kit

Iran June 2009: major turning point Mobile+Facebook

“Hamed” is an Iranian refugee living in the Netherlands. From there he put video of the death of 27-year-old Nada Khan on Facebook.

“I am no hero,” Hamed said. “The real hero is my friend* who risked his life taking the video.”

This video won a Polk journalism award

* A Facebook friend, that is. “Hamed” never met the person who shot the film except on the social networking site.

Video of death of Nada Khan Warning: Images of violent death

We are all online journalists now

•  Anyone in room NOT have a mobile phone?

•  With mobile phones anyone can get video, stills and audio of breaking news online almost live …

•  How many mobile phones on the planet?

TWO WAYS TO GET MOJO

FREE AND PAY. FREE FIRST

Summary: free versus pay

•  FREE (“basic”) •  Mojo via Qik, etc •  Free software •  Can use wi-fi or 3G •  Works on most phones •  Video goes to web so

anyone can watch •  Easy to use/minimal

training needed

•  PAY (“full”) •  Mojo with 1st Video •  Pay for apps ($4-60) •  Can use wi-fi or 3G •  Only on iPhone •  Video sent to dedicated

server so exclusive •  Day of training needed

to learn software

But always remember

•  Tools like those mentioned today put powerful newsgathering equipment in your pocket or handbag …

•  but pointless unless a good brain is using the technologies.

•  These tools give journalists new ways to connect with their publics … and publics new ways to connect with journalists

All software I mention in this first section is a four-letter word starting with “f”

FREE

How to get started •  Register (mobile

number, user name and password)

•  Download software •  Allocate buttons •  Start reporting …

USA •  http://qik.com/ •  http://www.livestream.com/

http://www.shozu.com/

CANADA •  http://www.kyte.com/

SWEDEN •  http://bambuser.com/

ISRAEL •  http://flixwagon.com/

Go to Qik.com web site

Check if phone is supported

Find list of supported phones

Go to Qik.com web site

Register online (password!)

An example from Africa

DEMONSTRATE “BASIC” MOJO

http://qik.com/mojo1

WARNING, WARNING !!

•  Streaming video involves lots of data and you will be charged for those data

•  Option: Use free wi-fi

•  Where to find wi-fi?

NOW THE PAY METHOD This approach better for newsrooms because stories sent to dedicated server … means you can have exclusives …

Vericorder a Canadian company that creates sophisticated software for iPhones (soon Android)

Create radio reports or podcasts; slideshows or video news stories on iPhones, with multi-track sound editing. 1st video app launched at NAB in Las Vegas April 2010, and updated since then …

1st video by Vericorder

Vericorder software

Three options in one app:

1.  Radio reporting 2.  Slideshows 3.  Video/TV reporting

Students at University of Missouri

Erica Zucco and Brian Pellot, April 2010

Erica and Brian in Vancouver

2010 Winter Olympics •  Brian Pellot

reports with a slideshow from Whistler Mountain, a two-hour drive from the newsroom in Vancouver, February 2010

Practical mojo research, March-April 2010

•  Covered city-wide elections for radio

•  Filed from field •  Observed and trained

new users •  Determined mojo’s

value for newsroom

Quality critique: Audio Sara Wittmeyer, news director at KBIA, Columbia – Listened to audio in

newsroom –  Impressed with level of

audio quality

Quantitative research

•  Time •  Cost

Production time: Slideshow

Cost comparison: Slideshow

NB: Prices in $US

How slideshow was made

•  Ashley and Nick’s video about making slideshow at 2010 Winter Olympics, Vancouver:

Vericorder software

Three options in one app:

1.  Radio reporting 2.  Slideshows 3.  Video/TV reporting

iPhone video quality varies

•  iPhone 3GS = SD (standard definition) quality •  iPhone 4 = HD2 (high definition) quality

Now high definition (HD) video

•  Meet Ivo Burum, one of my PhD students. He trained indigenous mojos in Australia’s Northern Territory

•  They created mojo packages and put them on YouTube in HD

Tools of the trade video

MOJO course UNNC June 2011

Vericorder’s advantages •  Editing platform •  Ease of use •  Exclusive content

Hardware: OWLE Bubo

The OWLE Bubo means steady video & sharper pictures

Feature movie filmed with iPhone

Link to video

Lens improves image quality

Now high definition (HD2) video •  Meet Ivo Burum, one

of my PhD students. He trained indigenous mojos in Australia’s Northern Territory

•  They create packages and put them on YouTube in HD

•  Also trained at schools and my university

iPhone video quality varies

•  iPhone 3GS = SD (standard definition) quality •  iPhone 4 = HD2 (high definition) quality

Good versus bad of iPhone

GOOD •  Compact/discreet •  Convenient •  Connected always •  Easy to use

BAD •  Battery life •  Data charges

Battery options: Digipower

Spare battery: Mophie Juice

Holding your iPhone Gorillapod

HandGrip

WARNING STILL NEEDED

•  Streaming video involves lots of data and you will be charged for those data

•  Option: Use free wi-fi

•  Where to find wi-fi?

Finding/getting wi-fi

Personal wi-fi router Apple AirPort Extreme

Huawei mi-fi device

•  Huawei E5830 mi-fi •  Weights 90gm. Add

3G enabled SIM card and you have a roving wi-fi spot

•  2Gb of data a month costs about $US 12*

•  Device costs about $US 80

Latest development

•  iPhone for newsgathering in the field

•  iPad 2 for editing

What mojo costs … •  Phone: $600* •  OWLE Bubo: $160 •  Microphone: $20 •  Software: $10 (1st Video; 1st Video Net = $60) •  SIM card: $2 •  Mi-fi device: $80 •  Data charges = free is using wifi •  Battery charger: $100 Total: under $1,000

Prices in $US

* iPhone 4 but iTouch or iPhone 3GS cheaper

To learn more •  Mojo tools guide:

http://www.rjionline.org/fellows-program/sullivan/stories/mobile-tools/index.php

•  Vericorder site for training videos: http://vericorder.com/training-videos

•  Quinn’s book (free pdf online from November)

•  Quinn’s mojo blog: http://Globalmojo.org

Thank you for your time

•  Questions

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