The Hoover Met • Hoover, Alabama

July 2013· © 2013 Art Roper

Lights at the Met

An Opportunity.Practically everyone loves Christmas and theholiday season. It's a time to share happinessand good times with our loved ones and friends.One of the most enjoyable experiences during theholiday season, is looking at the beautiful lightsand displays. Many families load up their carsand travel through the neighborhoods, trying tofind the most entertaining yard. Lights at the Metwill be the destination for people to experienceincredible, synchronized Christmas light shows.In doing so, we'll create life-long memories.

People of all ages will marvel at the sheer size of the 5 acre light show and its tens of thousands of lights.The lights will sparkle and dance to the rhythm of popular Christmas and holiday music. A programmedcomputer will flash and dim every light in perfect synchronization - to the accuracy of a 1/10th of a second!

What would a Christmas event be without Santa? In addition to the lightshow, Lights at the Metwill have Santa in his SantaLand. Families willbe invited to walk among the light displays to reach Santa at his cottage.Not only will children get to speak with Santa, but can have theirpictures taken too. SantaLand at the Met may prove to be themost popular destination this season!

The Transformation.Turning Hoover RV Park into a Lighted Wonderland.The Hoover RV Park (at the Met) for a light show? It's a perfect facility to host such an event. Abundantelectricity is spread uniformly throughoutthe 11 acre park. Lights and displays can be easily placedanywhere, without the use of long and potentially dangerous extension cords.

Many of the 71 concrete islands will provide power and bases for the custom-built light displays.Prefabricated light trees, light candy canes and other displays will be secured to the concrete posts onthe islands. This will allow 10 and 20 foot light trees to be installed quickly, securely and safely. Pleasesee pictures, illustrations and the event layout on the following page.

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Event Locationand Layout

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Parking

Hoover RV Park with142 full service sites. T

Service Islands Convertedto Lighted Displays

Just the FactsDates.Light shows will begin Friday, November 29, 2013 andrun through Sunday, January 5, 2014. Shows will takeplace on Friday, Saturday and Sunday nights, from6:00 p.m. until 9:00 p.m.

Location.Lights at the Metwill take place at the Hoover RV Park,located at the Hoover Met complex.

Admissions.Final admission prices have not been set at thistime. However, adults admission will be in the $5-$8range and admissions for children 12 and under willbe approximately $3-$5. Children 2 and under will beadmitted free.

Target Audience.Efforts will be made to reach out to families within the MetroBirmingham area to inform them of the event. It is expectedthat families beyond the Metro area will hear by word of mouth about the event, and many will attend.We will reach families through TV, radio, newspaper, internet and social media. We hope to reach a targetaudience between 36,000 and 50,000 people in the first year.

Marketing Messages.Lights at the Metwill be for all people wishing to celebrate theholidays, but in particular, we hope to attract families. This eventwill be family-friendly and affordable; our advertising and marketingwill always reiterate that. Lights at the Metwill be an inviting andsafe event for all. The light shows will bring out the children in allof us.

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Lots of details.As we proceed in the planning and building of the event, we will keep City officials informed. We ask for yoursupport and advice. Here are a few of the plans at this point

• The City of Hoover will receive 30% of all ticket sales

• The Hoover Met Concessionaire will provide all food and beverages at the event

• Adequate liability insurance will be provided by the event organizer

• Event organizer will pay for Hoover Police to secure event and use operational staff fromEvent Operations Group (of Pelham)

• Parking lot(s) will be cleaned after each night of the event

• No damage or modifications of the RV Park will take place

• All event signage will be approved by the City

• All sponsors of the event will be approved by the City

• The City has the approval rights of all advertising materials

The event organizer will keep city officials informed to the plans and progress of the event. We want theevent to be safe, entertaining for families and in general- beneficial for the City of Hoover.

Sponsorsh ips.In order for the Lights at the Met to take place this Christmas season, corporate sponsorships must besecured immediately. This is priority one for the project at this time. Event planners will be contactingbusinesses in the Metro area for support, as adequate funding must be in place before the showconstruction can begin.

OneEightySixLightworks LLC

Art Roper1113 Drexel ParkwayHomewood, Alabama 35209artroper@att.net • 205527-8331

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