pat mcgrath trend report f/w 12 -...

Pat McGrath Trend Report F/W ‘12

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TRENDS SUBVERSIVE CHIC

Versace, Bottega Veneta, Viktor & Rolf, Gucci, Calvin Klein, Givenchy, Yves Saint Laurent

LIP NOIR

Bottega Veneta, Viktor & Rolf, Yohji Yamamoto, Nina Ricci, Givenchy, Yves Saint Laurent, Gucci

ILLUSTRATED EYES/ POP ART

Miu Miu, Lanvin, Prada, Anna Sui

BLUE MOOD

Yohji Yamamoto, Miu Miu, Anna Sui, Stella McCartney

SMOLDERING INTENSITY: HIGH VS. LOW

HIGH:

Versace, Givenchy

LOW:

Viktor & Rolf, Valentino, Yves Saint Laurent, Louis Vuitton

COOL MODERN NEUTRALS

Yves Saint Laurent, Viktor & Rolf, Valentino

PORTRAIT PERFECTION

Dolce and Gabbana, Christian Dior, Valentino, Calvin Klein, Balenciaga

BESPOKE BROWS

Versace, Bottega Veneta, Louis Vuitton, Miu Miu, Gucci, Calvin Klein, Prada, Yves Saint Laurent

SUBVERSIVE CHIC

• Versace

• Bottega Veneta

• Viktor & Rolf

• Gucci

• Calvin Klein

• Yves Saint Laurent

• Givenchy

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Versace

INSPIRATION • Gothic elements

• True to Versace spirit

• Byzantine iconography

BEAUTY

• Darkened smoky eyes

• Rebellious bleached brow

• High bangs

COLLECTION

• Seamed studded leather

• Extended hips

• Shimmering plasticized columns of

paillettes

• High glamour gloss of crystals and

articulated curves

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Trends: Smoldering Intensity: High

Subversive Chic

Versace SUGGESTED PRODUCTS

FACE

• COVERGIRL + OLAY Tone Rehab 2-

in-1 Foundation

• COVERGIRL + OLAY Simply Ageless

Sculpting Blush in Rich Cinnamon

EYES

• COVERGIRL LashBlast 24HR

Mascara in Very Black

• COVERGIRL Liquiline Blast in Black

Fire

• COVERGIRL Queen Collection 1-Kit

Shadow in Black Tie

LIPS

• LAURA MERCIER Secret Camouflage

dabbed on lips

• COVERGIRL NatureLuxe Gloss Balm

in Marble

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Trends: Smoldering Intensity: High

Subversive Chic

Bottega Veneta

INSPIRATION • Bold textures and sharp contrasts

• “Powerfully physical”

• Strong, clean and modern

• Dark seduction

BEAUTY

• Nude face

• Black smudged liner shaping the eye

socket

• Burgundy lipstick

COLLECTION

• Texturized layered chiffon

• Velvet

• Polished and ultra feminine

• Big rock crystal brooches

• Fitted silhouettes

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Trends: Lip Noir

Subversive Chic

Bottega Veneta

SUGGESTED PRODUCTS

FACE

• COVERGIRL + OLAY Tone Rehab 2-in-1

Foundation

EYES


Concealer on lids

• COVERGIRL Lash Perfection Mascara in

Black Brown

• On eye crease:

• COVERGIRL Liquiline Blast Eyeliner in

Black Fire and Brown Blaze

• COVERGIRL Eye Enhancers 1-Kit

Shadow in Brown Smolder and

COVERGIRL Queen Collection 1-Kit

Shadow in Black Tie

LIPS

• COVERGIRL LipPerfection Lipliner in

Sophisticated

• COVERGIRL Queen Collection Lipcolor in

Fine Wine mixed with Tawny Port

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Trends: Lip Noir

Subversive Chic

Gucci

INSPIRATION • “19th Century decadents” –Frida

• Confident, romantic

• Dark glamour

BEAUTY

• Bleached brow

• Dark red lip

COLLECTION

• Rich tapestry jacquards, plush

velvets, a hothouse floral printed on a

ground of black

• Series of dramatic peekaboo gowns in

jewel-embellished tulle

• Pre-Raphaelite

• Iridescent feathers, languid velvets

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Trends: Lip Noir

Subversive Chic

Gucci SUGGESTED PRODUCTS

FACE


Foundation

EYES

• COVERGIRL Eye Enhancer 1-Kit Shadow

in Tapestry Taupe

• COVERGIRL Lash Perfection Mascara in

Black

LIPS

• COVERGIRL Outlast All-day Lipcolor in

Sweet Burgundy


Sophisticated and Sublime mixed

• COVERGIRL LipPerfection Lipcolor in

Hot on center of lips and finish with Outlast

All-day Lipcolor topcoat

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Trends: Lip Noir

Subversive Chic

Calvin Klein INSPIRATION • “Bauhaus woman of the 20’s” –Francisco

• Fashions of the Post Modern Era

• Post Modernism

BEAUTY

• Tonal brows

• Perfected pale skin

• Taupe around the eyes

• Added Shine

COLLECTION

• More dresses

• Longer lengths

• Laser cut cocktail dresses

• Mostly black with pops of color

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Trends: Portrait Perfection

Subversive Chic

Calvin Klein SUGGESTED PRODUCTS

FACE


Foundation

• Fill in brows with COVERGIRL Brow + Eye

Makers

• COVERGIRL Intense ShadowBlast in Beige

Blaze, used as a highlighter

EYES

• COVERGIRL Eye Enhancers 1-Kit Shadow in

Tapestry Taupe

LIPS

• LAURA MERCIER Secret Camouflage dabbed

on lips

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Subversive Chic

SUBVERSIVE CHIC- Extra Shows

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YSL GIVENCHY VIKTOR & ROLF

LIP NOIR

•Bottega Veneta

•Viktor & Rolf

•Yohji Yamamoto

•Nina Ricci

•Givenchy

•Yves Saint Laurent

•Gucci

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Yves Saint Laurent INSPIRATION

• YSL’s dark side

• Strong glamourous amazons

BEAUTY

• Light grey suggestion of a shadow

• Dark burgundy lips

• Blood red lacquered lips

• Tonal brows

• Copper Eyeliner

COLLECTION

• Strong tailoring

• Clean-lined, high-waisted trouser suits

and jumpsuits

• Laser-cut leather

• Backless dresses

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Trends: Subversive Chic, Smoldering Intensity: Low, Cool Modern Neutrals

Lip Noir

Yves Saint Laurent SUGGESTED PRODUCTS

FACE


Foundation

• Fill in brows with COVERGIRL Brow + Eye

Makers


Blaze, highlighted on cheeks

EYES


Platina


Ice Princess

• COVERGIRL Eye Enhancers 3-kit Shadow in

Sea Glass in inner corners

LIPS

• COVERGIRL LipPerfection Lipliner in Passion

• COVERGIRL Queen Collection Lipcolor in Fine

Wine mixed with COVERGIRL LipPerfection

Lipcolor in Euphoria

• Dolce & Gabbana Ultra Shine Lipgloss in Acqua

Trends: Subversive Chic, Smoldering Intensity: Low, Cool Modern Neutrals

Lip Noir

Yohji Yamamoto

INSPIRATION • “A new kind of body conscious”

• “Sexy aesthetic”

BEAUTY

• Dip dyed hair

• Blue lips (Burgundy red in the middle)

• Touch of gold on cupid’s bow, inside

corner’s of eyes

COLLECTION

• Red jersey dresses opened the show

• Wool cape/military trenches

• Black gabardine jackets

• Short pants

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Trends: Blue Mood

Lip Noir

Yohji Yamamoto

SUGGESTED PRODUCTS

FACE


Foundation

EYES


Shadow in Meltdown Mauve

• COVERGIRL Intense ShadowBlast in

Beige Blaze


Black Fire

LIPS


Blue Boom as lipliner


Sophisticated in the middle of the lips

• COVERGIRL Blast Flipstick Lipcolor in

Flashy in the center of the lips

• Dolce & Gabbana Ultra Shine Lipgloss in

Acqua

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Trends: Blue Mood

Lip Noir

Nina Ricci

INSPIRATION • “Nostalgia for the present” –Peter

Copping

• The modern girl that loves vintage

dressing

BEAUTY

• Red lip with darkened center

• Taupe around the eyes

COLLECTION

• Lingerie inspired tulles

• Playful deconstruction

• Fox collars

• Tweeds and silks

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Lip Noir

Nina Ricci

SUGGESTED PRODUCTS

FACE


in-1 Foundation

• COVERGIRL + OLAY Simply

Ageless Concealer

EYES

• COVERGIRL Intense ShadowBlast

in Brown Bling



LIPS

• COVERGIRL LipPerfection Lipliner

in Passion and Sophisticated on

middle of lips

• COVERGIRL LipPerfection Lipcolor

in Hot

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Lip Noir

Lip Noir- Extra Shows

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BOTTEGA VENETA VIKTOR & ROLF GIVENCHY GUCCI

ILLUSTRATED EYES/ POP ART

• Prada

• Miu Miu

• Lanvin

• Anna Sui

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Prada

INSPIRATION • Virtual princesses

• Pleasure of fashion

• Digital Futurism

BEAUTY

• Orange brows

• Black lids

• White lower inner water line

• Black line smudged under eye

• Purple underneath

COLLECTION

• Capri pants

• Emphasized waistlines

• Round sunglasses

• Geometric prints and vivid color

combinations

• Multilayered constructs of Plexi and

sequin 49

Trends: Bespoke Brows

Illustrated Eyes/ Pop Art

Prada SUGGESTED PRODUCTS

FACE


Foundation


Snow Blossom on cheekbones

• Custom-made theatrical paint on eyebrows

EYES

• COVERGIRL Smoky ShadowBlast in Onyx

Smoke on lid

• COVERGIRL Liquiline Blast in Black Fire


Purple Pop

• Dolce & Gabbana Crayon Intense Eyeliner in

White

• COVERGIRL LashBlast 24HR Mascara in Very

Black

LIPS

• COVERGIRL NatureLuxe Gloss Balm in

Marble

• LAURA MERCIER Secret Camouflage dabbed on

lips 49



Miu Miu INSPIRATION

• Bohemian decadence

• Softened masculine vibe

• Glam bohemian

• An homage to dandy style

• Bold androgyny

BEAUTY

• Bright blue and white illustrated eyes

• Small mirrors places around the eyes

in different places

• Pastel pink lips

COLLECTION

• Pantsuits

• Bejeweled shift dresses

• Ankle length pants

• Doctor bags

• Cropped tailored trousers

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Trends: Blue Mood


Miu Miu SUGGESTED PRODUCTS

FACE


in-1 Foundation

• Theatrical mirrors

EYES

• Customized false lashes

• Turquoise and light blue theatrical

paint

• Dolce & Gabbana Crayon Intense

Eyeliner in White



LIPS

• COVERGIRL NatureLuxe Gloss

Balm in Thistle

• COVERGIRL Blast Flipstick

Lipcolor in Perky

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Trends: Blue Mood


Lanvin

INSPIRATION • “It’s all about freedom” –Alber Elbaz

• 10th Anniversary of Alber at Lanvin

• Girls that looked like sketches

• From simple shapes and forms to an

explosion of color and bold

accessories

BEAUTY

• Black winged eye liner

• Nude face

COLLECTION

• Flirty and colorful cocktail dresses

• Black and gold brocade

• Hour glass mini dresses

• From minimal to maximal

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Lanvin

SUGGESTED PRODUCTS

FACE


in-1 Foundation

EYES

• COVERGIRL LineBlast 24HR

Eyeliner in Enduring Black


Mascara in Black

LIPS


Balm in Marble

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ILLUSTRATED EYES/ POP ART-

Extra Shows

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ANNA SUI

BLUE MOOD

•Stella McCartney

•Anna Sui

•Yohji Yamamoto

•Miu Miu

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Stella McCartney INSPIRATION

• “English countryside meets urban

energy, color and shine” -Stella

• Easy, sophisticated dressing for

the modern woman

BEAUTY

• Electric blue mascara

• Flawless skin

COLLECTION

• Flirty dresses

• Trim jackets

• A-line skirts

• High necks

• Sculptural outerwear

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Blue Mood

Stella McCartney SUGGESTED PRODUCTS

FACE


in-1 Foundation

• Fill in brows with COVERGIRL Brow

+ Eye Makers

EYES

• Start with, COVERGIRL LashBlast

24HR Mascara in Very Black

• COVERGIRL Professional Natural

Lash Mascara mixed with customized

pigment and COVERGIRL Eye

Enhancers 1-Kit Shadow in Indigo

Impact

LIPS


Balm in Marble

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Blue Mood

Anna Sui INSPIRATION

• Enchanted fantasy of fashion • Eames

• Alexander Girard

• Mid-century/early 60’s

BEAUTY

• Blue graphic cat eye with blue dot

underneath middle of the eye

COLLECTION

• Lace

• Owl applique

• Caftans

• Bold bright colors

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Blue Mood Trends: Illustrated Eyes/Pop Art

Anna Sui SUGGESTED PRODUCTS

FACE


in-1 Foundation

EYES


Shadow in Indigo Impact

• COVERGIRL Liquiline Blast

Eyeliner in Blue Boom



LIPS


Balm in Marble

• LAURA MERCIER Secret

Camouflage dabbed on lips

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Trends: Illustrated Eyes/Pop Art

Blue Mood

Blue Mood- Extra Shows

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MIU MIU YOHJI YAMAMOTO

SMOLDERING INTENSITY:

HIGH VS. LOW

HIGH •Versace

•Givenchy

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Givenchy INSPIRATION

• Equestrian

• Androgynous glamour

• British glam rock

BEAUTY

• Glossed reddish brown shadow up to

the eye

• Brown lips

• Beautiful skin

COLLECTION

• Giant solid disc earring

• Jodhpur pants

• Riding boots

• Lingerie like dresses

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Trends: Lip Noir, Subversive Chic

Smoldering Intensity: High

Givenchy SUGGESTED PRODUCTS

FACE


Foundation

EYES

• Line eyes with COVERGIRL Liquiline

Blast Eyeliner in Brown Blaze then

smudged up to brow

• Layer on top COVERGIRL Queen

Collection 1-Kit Eye Shadow in Fire it

Up

• COVERGIRL Lash Perfection Mascara

in Brown

LIPS


Sublime

• COVERGIRL LipPerfection Lipcolor in

Enamor 49

Trends: Lip Noir, Subversive Chic

Smoldering Intensity: High

SMOLDERING INTENSITY: HIGH- Extra Shows

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VERSACE

SMOLDERING INTENSITY:

HIGH VS. LOW

LOW •Louis Vuitton

•Valentino

•Viktor & Rolf


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Louis Vuitton INSPIRATION

• Old world travel

• Luxury of far away lands

• Decadent time travel

BEAUTY

• Conceptual and romantic

• Cool smudged shadow under the eye

• As if a girl had done it herself

COLLECTION

• Stiffened coats with jeweled buttons

• A-line dresses layered over cropped

tailored trousers with swing jackets

• Platformed multi-strapped mary janes

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Smoldering Intensity: Low

Louis Vuitton SUGGESTED PRODUCTS

FACE


in-1 Foundation

• Fill in brows with COVERGIRL Brow

+ Eye Makers

EYES

• COVERGIRL Liquiline Blast

Eyeliner in Brown Blaze


Shadow in Brown Smolder mixed

with COVERGIRL Eye Enhancers 1-

Kit Shadow in Swiss Chocolate

• COVERGIRL Lash Perfection

Mascara in Black

LIPS

• LAURA MERCIER Secret

Camouflage dabbed on lips

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Valentino INSPIRATION

• Folk in a modern way

• Modern chic iconic beauty

BEAUTY

• Penelope Tree and Angelica Huston

• Monotone chic

COLLECTION

• Ultra feminine frocks

• Low heeled ankle straps

• Scalloped necklines

• Crafty details

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Valentino SUGGESTED PRODUCTS

FACE


Foundation

• Fill in brows with COVERGIRL Brow +

Eye Makers

EYES


Concealer on the lids


Brown Blaze


Shadow in Urban Basics

• COVERGIRL Lash Perfection Mascara

in Black

LIPS


Marble

• LAURA MERCIER Secret Camouflage

dabbed on lips

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Smoldering Intensity: Low Trends: Portrait Perfection

SMOLDERING INTENSITY: LOW- Extra Shows

1

VIKTOR & ROLF YVES SAINT LAURENT

COOL MODERN NEUTRALS


•Viktor & Rolf

•Valentino

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Viktor & Rolf INSPIRATION

• “Dark glamour”

• “Gothic Elegance”

• “Dark Romance”

BEAUTY

• Dark red glossy lip and lavender

eyes

COLLECTION

• Fun, sequins, glass, lingerie, fringe

• Pajama inspired outfits

• Heavy fabrics and thick silks

• Decadent fur coats

• Gowns with cascading metallic

fringing

• Stockings, short hems and sheer

fabrics combined with leather and

fur

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Trends: Lip Noir, Smoldering Intensity: Low, Subversive Chic

Cool Modern Neutrals

Viktor & Rolf SUGGESTED PRODUCTS

FACE


in-1 Foundation

EYES


Shadow in Platina

• COVERGIRL Lash Perfection

Mascara in Brown

LIPS

• COVERGIRL LipPerfection Lipliner

in Passion

• COVERGIRL LipPerfection Lipcolor

in Euphoria

• Dolce & Gabbana Ultra Shine

Lipgloss in Acqua

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Trends: Lip Noir, Smoldering Intensity: Low, Subversive Chic

Cool Modern Neutrals

COOL MODERN NEUTRALS- Extra Shows

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YVES SAINT LAURENT VALENTINO

PORTRAIT PERFECTION

•Dolce and Gabbana

•Balenciaga

•Christian Dior

•Calvin Klein

•Valentino

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Dolce & Gabbana

INSPIRATION • Beauty of Sicily

• Sicilian princesses

• Romantic baroque

• Palaces and basilicas of Southern

Italy

BEAUTY

• Golden and angelic

• Golden motif

COLLECTION

• Needle point motifs on accessories

• Cherubs and religion influences

• Capes

• Simple yet elaborate lace dresses

• Black lace coats, dresses, and skirt

suits

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Portrait Perfection

Dolce & Gabbana

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Portrait Perfection

SUGGESTED PRODUCTS

FACE

• Dolce and Gabbana The Makeup Creamy

Foundation

• Dolce and Gabbana The Blush in Nude

• Dolce and Gabbana Smooth Eye Color Duo

in Stromboli used as highlighter

EYES

• Dolce and Gabbana Secret Eyes Mascara

in Coffee

• Dolce and Gabbana Smooth Eye Color Quad

in Golds on center of lid

• Dolce and Gabbana Blush in Tan as an eye

shadow

• Dolce and Gabbana Crayon Intense in

Nude

LIPS

• Dolce and Gabbana Classic Cream lipstick

in Petal and Mandorla

Balenciaga

INSPIRATION • A twist on the idea of corporate

clothes and business dressing

BEAUTY

• Natural, minimal

COLLECTION

• Bonded leather coats

• Sculptural padded sweaters

• A-line skirts

• Lower heeled pointed “business boot”

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Portrait Perfection

Balenciaga

SUGGESTED PRODUCTS

FACE


in-1 Foundation

• COVERGIRL + OLAY Simply

Ageless Concealer

• Fill in Brows with COVERGIRL Brow

+ Eye Makers

EYES

• COVERGIRL Intense ShadowBlast

in Brown Bling

LIPS


Balm in Marble

49

Portrait Perfection

Christian Dior

INSPIRATION • Soft modernity” –Bill Gayten

• Pure and simple Dior

• “Ballet femininity”

BEAUTY

• Beautiful skin

• Perfected Eyes using brown and gold

tones

COLLECTION

• Feminine but flirty

• Palette of dusty rose, charcoal,

sienna, blush and burgundy

• Classical portrait necklines twisted in

leather

• Softly sophisticated

• Chic Dior shapes simplified

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Portrait Perfection

Christian Dior

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Portrait Perfection SUGGESTED PRODUCTS

FACE


Foundation

• Fill in Brows with COVERGIRL Brow + Eye

Makers


Sculpting Blush in Lush Berry


Blaze used as a highlighter

EYES


Tapestry Taupe

• COVERGIRL LashPerfection Mascara in

Black • COVERGIRL Eye Enhancers 3-kit in Sea Glass

LIPS


Marble

• LAURA MERCIER Secret Camouflage dabbed

on lips

PORTRAIT PERFECTION- Extra Shows

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VALENTINO CALVIN KLEIN

BESPOKE BROWS

•Versace

•Bottega Veneta

•Louis Vuitton

•Miu Miu

•Gucci

•Calvin Klein

•Prada


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BESPOKE BROWS

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VERSACE BOTTEGA VENETA LOUIS VUITTON MIU MIU

GUCCI CALVIN KLEIN PRADA YVES SAINT LAURENT

pat mcgrath trend report f/w 12 -...

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