passport - vdubiblioteka.vdu.lt/files/presentation_-_vytautas_magnus_university_may.pdf · passport...

© Euromonitor International

1

PASSPORT:

YOUR GATEWAY TO GLOBAL STRATEGIC INTELLIGENCE

VYTAUTAS MAGNUS UNIVERSITY

ECATERINA BONDARENKO

ACCOUNT MANAGER

MAY 2016


2PLAN OF PRESENTATION

PASSPORT

1. Euromonitor InternationalMaking sense of global markets

2. Our research approachMethodology, depth, consistency, understanding

3. PassportInterface and features

4. Examples of innovative dataData used world wide at universities

5. Passport Benefits for students


3

FOR THE VYTAUTAS MAGNUS UNIVERSITY

http://www.euromonitor.com/en-euromonitor-about-us

http://www.euromonitor.com/en-euromonitor-about-us


41. EUROMONITOR INTERNATIONAL

A trusted global intelligence source

Supporting academics for almost 40 years

Research focus: industries, countries, consumers

Extracts, reports, online databases and custom research

1000 analysts in 80 countries

Regional research hubs and industry specialist client support teams

PASSPORT

London

Singapore

Shanghai

Dubai

Vilnius

Cape Town

Santiago

Tokyo

Sydney

Chicago

Bangalore

London

Chicago

Singapore

Shanghai

Dubai

Vilnius

Cape Town

Santiago

Tokyo

Sydney

Bangalore

Sao Paulo


5Research Coverage

ABOUT EUROMONITOR INTERNATIONAL

85% of world population98% of global consumer spending


62.

PASSPORT

OUR RESEARCH METHODOLOGY


7Research Solutions

ABOUT OUR RESEARCH APPROACH

Macro

Opportunity frameworks

PEST

Quarterly tracking

Competitive intelligence

Profiling

Benchmarking

Partner evaluation

Innovation

NPD business case

Consumer insights

Product claims

Route to market

Production, imports, exports

Supply and value chain

B2B and B2C channels

Scenario analysis

Market simulations

Portfolio analysis

Test business cases

Marketing analytics

Marketing effectiveness

Substitutes and complements

Price and channel strategy

Visualisation

Discovery, sharing, communication

Market attractiveness planners

Performance monitoring

Forecasting

Launch, sales, demand, lifecycle

Success / failure probabilities

Determine risk exposure

Consumer analytics

Customer profiling

Income distribution models

Purchasing behaviour

Category evaluation

Sizes, shares, growth

Segmentation

Market entry strategy

Syndicated solutions Custom research projects

http://www.euromonitor.com/consulting

© Euromonitor International 8

3. Briefly explain what is PASPORT

Gateway to global strategy

intelligence

Common information

architecture for your entire

organization

Industry-standard data and

analysis

A complete picture of the

commercial environment

Monitor your markets, related

industries, operating conditions,

consumer trends

More efficient information use

Statistics, reports, comment

4,000 products and services

115 million data points

25,000 full text reports: global,

regional, country, company

What is it? What is it for? What’s in it?

PASSPORT


DASHBOARDS

Interactive tool to visualise data

Review and understand large amounts of data

Transition from dashboards to related statistics and analysis

Export to PowerPoint and PDF functions

Category, company and channel views

Country, regional and global views

Combination of data included in your subscription

PASSPORT


Your subscription contentPASSPORT

Alcoholic Drinks

Apparel and Footwear

Automotive

Beauty and Personal Care

Consumer Appliances

Consumer Electronics

Eyewear

Fresh Food

Health and Wellness

Home and Garden

Home Care

Hot Drinks

Consumer Health

Luxury Goods

Nutrition

Packaged Food

Personal Accessories

Pet Care

Soft Drinks

Tobacco

Toys and Games

Tissue and Hygiene

Consumer Products

Services

Consumer Foodservice

Institutional Channels

Consumer Finance

Retailing

Travel

Supply

Ingredients

Packaging

Economies

Business Dynamics

Cities

Economy, Finance and Trade

Industrial

Consumers

Lifestyles

Income and Expenditure

Population

Digital Consumer

Households

Industry Forecast Model


Passport structured data on: Industries, Economies, ConsumersPASSPORT


CAMI has new name and place: MAKRO MODEL on Economy, Finance and Trade page

PASSPORT


MAKRO MODEL on Economy, Finance and Trade pagePASSPORT

Global Economic Forecasts quarterly overview focuses on world’s key economies and explains the latest macroeconomic changes in them, as well as the most up-to-date baseline, optimistic and pessimistic scenarios for these economies.


PASSPORT

4. Examples of innovative data

Example: We would like to compare the MS of Soft Drinks market across different countries


Soft Drinks in Lithuania: Who do you think are the leaders on a market?PASSPORT


PASSPORT


How to find it: access Passport via http://www.portal.euromonitor.comPASSPORT

http://www.portal.euromonitor.com/


Passport new Interface: step-by-stepPASSPORT


Selecting subcategoriesPASSPORT


Disclose or select region and select countriesor choose a predefined geography list

PASSPORT


Statistical data (on the left) and related analytical reports (on the right)PASSPORT


How Estonian Beverages Markets are developing historically?PASSPORT

Example:


Example: development of the coffee market in different countriesPASSPORT

Data exportation

Related analysis

Possibility to work with data: use conversion functions, change time series (forecasts), data types, categories, geographies, transfer to the analysis, chart, companies, brands, definitions and sources


Analysis of the coffee market development in RomaniaPASSPORT


Consumers: Income and ExpenditurePASSPORT


Consumer Expenditure subtopics: by CategoryPASSPORT


PASSPORT


Foreign trade: Let’s compare some export data of few commodities of several countries

PASSPORT

How would different faculties use it?


PASSPORT

Tourism – What tourism places attract the biggest amount of tourist in Croatia?


Economy: Let’s trace people expenditure on different types of spending

PASSPORT


Tracing not only historic data but future outlook till 2020

PASSPORT


Technology: how do smart phones and internet users develop in different countries?

PASSPORT


AnalysisPASSPORT


PASSPORT


Future outlook in 2020PASSPORT


Passport supports many teaching programs and research across a range of disciplines

• International Business & Marketing• Management• Entrepreneurship• Economics• Foreign Affairs• Political Sciences• Social Studies• Geography• Humanities• Anthropology• Hospitality management• Travel and Tourism• Fashion• Packaging• Food Marketing• Health Studies• Engineering• International Relations

PASSPORT

5. Passport Benefits for students


Students being trained to use data which is widely used by very top companies for strategic thinking.

A subscription to Passport prepares students for the commercial world they will enter after

graduation.

Powerful data analysis functions make it simple to create datasets customized for specific research

needs.

Track economic situations and outlook.

Identify future outlook.

Monitor changing demographics (even for university it helps to plan future number of students,

most popular disciplines etc.).

Researchers use the data and analysis for the scientific papers.

Ideas for case studies.

Seeing big picture.

Saves time, since all information for different countries is under one online platform.

PASSPORT

Benefits for students, lecturers and university


Students gain experience using the same professional–level research database

successful companies rely on, increasing their employment prospects

PASSPORT


PASSPORT




47

THANK YOU FOR LISTENINGEcaterina Bondarenko, [email protected]

Tel: +370 5 243 1577 ext 4739

CONNECT WITH US!

http://blog.euromonitor.com/

@Euromonitor

www.facebook.com/euromonitorinternational

http://www.linkedin.com/groups?about=&gid=744327

CONNECT WITH US!

mailto:[email protected]

http://blog.euromonitor.com/

https://twitter.com/Euromonitor

http://www.facebook.com/euromonitorinternational

http://www.linkedin.com/groups?about=&gid=744327

passport - vdubiblioteka.vdu.lt/files/presentation_-_vytautas_magnus_university_may.pdf · passport...

Documents