palladium ppt

16
Retail Management …First-Hand Transaction with Customer…

Upload: tushar-gupta

Post on 04-Mar-2015

326 views

Category:

Documents


5 download

TRANSCRIPT

Page 1: Palladium PPt

Retail Managemen

t

…First-Hand Transaction with

Customer…

Page 2: Palladium PPt
Page 3: Palladium PPt

Deon D’souza

Deepak Daryani

Desere Gonsalves

Priyanka Mehta

Rolson Vaz

Sheldon Gonsalves

Tushar Gupta

GROUP MEMBERS

Page 4: Palladium PPt
Page 5: Palladium PPt

Here’s What’s Freshest At This Midtown Three-level Marble Onyx

And Wooden Paneled Luxury Shopping

Mall Has To Offer

Page 6: Palladium PPt

• International fashion: Burberrry, Hugo Boss, Canali, DKNY, Zara and Diesel now have flagshipstores.

• The Comedy Store: With international acts rotating on a regular basis this laugh shop has created a nice big splash in Mumbai's entertainment pond.

• Indian fashion designers: Ranna Gill, Shantanu & Nikhil, Rohit Bal, Suneet Verma, Anita Dongre and Amber & Shirin represent New Delhi's fashion frat.

• Casual restaurants: Indigo Deli by Rahul Akerkar for bistro, Punjab Grill by Jiggs Kalra for North Indian, Asia 7 for Pan Asian and Manchester United Café together with TGIF fulfil the burger and beer craving.

Page 7: Palladium PPt

• Home style: Danish brand for urban design, Bo Concept.

• Beauty brands: Estee Lauder, Clinique, MAC, Aromathai, Rendezvous and the Jean Claude Biguine spa.

• Just for laughs: The Comedy Store Mumbai.

• Book basement: The massive Landmark bookstore spread over a 40,000 sq. feet expanse with an entire section for graphic novels, can you imagine.

• Coming soon: Armani Café next year.

Page 8: Palladium PPt

Palladium Mall is known for the high end ultimate shoppingexperience.

Palladium mall has 3,00,000 square foot; a shopping and entertainment experience.

Palladium at High Street Phoenix, Lower Parel is a relief compared to other South Mumbai malls because of its

a) Extended shopping hours,

b) Soothing lighting and

c) Valet parking for all visitors.

INSIGHTS

Page 9: Palladium PPt

Spread across four levels, the elegant interiors compliment the mix of premium and luxury brands, which simply means finer ice-cream, better beer, costlier clothes and gift shopping made easier.

International brands like Burberry, Armani Exchange, Zara, Movenpick, DKNY, Hugo Boss, Vero Moda, Aldo and many other brands.

The other brands present are: iStore by Reliance Digital, Celio, Global Desi , West2India, Vu Technologies, The Nature’s Co, Punjab Grill, Manchester United Cafe Bar, Clinique, French Connection, Indigo Delicatessen, Canvas, Holii, Paul & Shark, Brujin, Food Hall, Canali, FCUK, Holii, Miss Sixty, Earth, Calvin Klein, Lauder, Gossip, Accessorize, Converse, Adidas, Ed Hardy, Calvin Klein, Reebok, The Body Shop, MAC, Clinique, Zara, Burberry, Canali.

Page 10: Palladium PPt

FOOD HALL AT PALLADIUM

Page 11: Palladium PPt

PALLADIUM HAS

A POSH NEW GOURMET STORE

Page 12: Palladium PPt

Spread over 15,000 square feet on the third floor of Palladium, Foodhall is a cross between Godrej Nature’s Basket and the grocery section of Big Bazaar.

Offering a wide selection of both imported and Indian ingredients.

Unlike at Big Bazaar where products are often haphazardly piled, the wood-furnished Foodhall has well-organised and clearly labelled display shelves that make it quite easy to locate items.

Foodhall stocks fresh produce, packaged goods and deli staples such as cheese and sandwich meat (though you will only get turkey and chicken ham here, no pork). It sells a selection of basic cooking ingredients for Indian, Italian, Thai, Chinese and Japanese cuisine,  range of pastas and ready-made pasta sauces, flavoured olive oils, herbs and Thai cooking pastes.

You can order from the in-house bakery or the two meal counters. The bakery rolls out quiches, croissants, and calzones, in addition to a variety of breads At the snack counter, you can choose from farsan, mithai, samosas and dhoklas; and also pick up idli batter, the other counter offers packaged sandwiches, biryani, microwavable Indian and Chinese lunches, and even a limited Indian and Chinese buffet. Oddly enough though, there’s no seating area.

Page 13: Palladium PPt

Serving For Elite Class/ Niche Market

Limited No Of Footfall

High Ticket Size

Pre-sold Customers

Limited No Of Restaurants With No Food Court

Brands Available Creates An Image In The Minds Of The People

observation's

Page 14: Palladium PPt

More expensive stores on the lower floors

Food hall

Lighting : yellow lighting throughout gives a feel of comfort

In the stores lighting mostly at periphery

Mirrors all across mall

CCA don’t really engage a forceful help unless asked for

Washrooms with massage chairs

Escalators

Page 15: Palladium PPt

Live music on Piano for the whole day

Requires to get branded jewellery shops like D’damas, Nakshatra

Increase the number of brands

recommendations

Page 16: Palladium PPt