San Diego County

85 Square Miles

100,509 population/24,813 services

Water/Sewer/Recycled Water/Santee Lakes

Padre Dam MWDPadre Dam MWD

Drought Response LevelsDrought Response LevelsSDCWA SDCWA –– Declaring Level 2 on April 23, 2009Declaring Level 2 on April 23, 2009

Level Conservation Targets Condition

Status Quo Water Use Efficiency at all times - Voluntary

1 Up to 10% - Voluntary Drought Watch

2 Up to 20% - Mandatory Drought Alert

3 Up to 40% - Mandatory Drought Critical

4 Above 40% - Mandatory Drought Emergency

?? Decisions Decisions ?? Drought Rates -Mandatory Cut Backs

Motivating Customer Behaviors

Historical Use ?• Punishes prior conservers• Rewards water wasters

Water Budget Allocation ?• Difficult• Water allotment basis?• Irvine WD model

Water Budget - allocations based on EDUs –capacity sold at construction

Seasonal adjustment - winter/summer Rates increase at higher tiers & drought levels• From 3 to 5 Tiers

Padre DamPadre Dam’’s Solutions Solution

Starting Point Starting Point Residential Single Family HomeResidential Single Family Home

“Typical” Property = 1 EDU capacityAllocated 450 GPD (Gallons/Day)

220 Tier 1 – “Lifeline”230 Tier 2

Baseline for all others

Residential vary depending on lot size

Single Family HomesSingle Family Homes Budget Allocations Budget Allocations -- GPDGPD

Service Type

Lot Size (Acre Ft)

Tier 1 Allocation

Tier 2 Allocation

Daily Water Budget (gal)

RES1 0.01 - 0.15 220 184 404

RES2 0.16 - 0.25 220 207 427

RES3 0.26 - 0.50 220 230 450

RES4 0.51 - 2.00 220 345 565

RES5 >2.00 220 460 680

RES6 0.51 - 2.00 330 345 675

RES7 >2.00 440 460 9002X

1.5X

1 EDU

2EDU

1.5EDU

1 EDU

1 EDU

1 EDU

1 EDU

= = = => > > >

> > > >

Tier Allocations Change at Tier Allocations Change at Each Drought Level Each Drought Level -- GPDGPD

Example: RES3 = SFH, Example: RES3 = SFH, ½½ acre lot, 1 EDU, gpdacre lot, 1 EDU, gpd

What About Seasons?What About Seasons?

Seasonal, Daily Budget Example (gal)Seasonal, Daily Budget Example (gal) Level 1 Drought ,Level 1 Drought , RES3 = SFH, RES3 = SFH, ½½ acre lot, 1 EDUacre lot, 1 EDU

-

50

100

150

200

250

300

350

400

450

500

Gal

lons

/ D

ay

Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov DecMonth

Tier 2

Tier 1

59%70%

140% 141%

What About Rates?What About Rates?

Rate Model >Net Revenue Neutrality

Rates:Tier 1 Low ratesTier 2 Slight increase with each drought levelTier 3 Higher Conservation encouragementTier 4 & 5 Much higher and steeper

Sample Conservation Rate Sample Conservation Rate IncreasesIncreases

All increases are All increases are ““upup--toto””

Notice of Public Hearing Prop 218 –

SD Union Tribune – April 4, 2009“New Creed on Water: Use Less, pay more

Outreach: Staff EffortsOutreach: Staff Efforts

Online bill calculatorCustomer workshops

March 3March 10March 17March 24

Community meetingsJanuary 13March 5March 23April 2

Various press releases & TV interviews

Outreach: Staff EffortsOutreach: Staff Efforts

162 customers called Customer Service325 customers used the online bill calculator80 customers (est.) attended workshops2 meetings with Blossom Valley residents

29 written protests to proposed rates

Outreach: Customer ResponseOutreach: Customer Response

Water budgets customer class – EDU

Customer targets >GPD

New 5 tier structure

Lower tier low rates

higher tier very high rates

Different water budget for summer/winter

SummarySummary

QUESTIONS?QUESTIONS?