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OutRage Magazine Advertising Media Kit Gay St Louis News Magazine Out in St Louis Guide

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Page 1: OutRage Magazine Advertising Media Kit

Advertising Media Kit

Page 2: OutRage Magazine Advertising Media Kit

Engage with one the most broad-est LGBT targeted audiences in the city.

Outrage Magazine is bringing you “Out” resources in your city.

With its fresh design and editorial approach, sur-prise guest articles and eye catching design, Out-rage Magazine is the must-read for those looking for LGBT News, Articles events, in your community. Outrage Magazine is the ideal marketplace for your me-dia, marketing and events.

THIS IS THE PLACE BOLDBRANDS GO TO GETNOTICED

Page 3: OutRage Magazine Advertising Media Kit

THE DIFFERENCEIS WHAT MATTERS

TODAY’s community is inundated with on-line media scatteredall over the place. Outrage maga-zine is the media tool to reach a broader audience and bring it all together.

Some of the best LGBT magazines reach millions of subscribers nationwide. There is no media in this city reaching our broader LGBT audience, except Outrage Magazine

Page 4: OutRage Magazine Advertising Media Kit

HOW WE CONNECT

OUTRAGE ONLINE/DIGITAL ED

OUTRAGE knows how to capture the attention of today’s online user. Making outragezine.com the ultimate destination forthe LGBT community in St. Lou-is. While Our social media spurs conversation.

OUTRAGE EVENTS

OUTRAGE is known for covering events and co-sponsoring events with other venues. We help en-gage our audiences and connect to brands. We make real impact, while our events create brand exposure.

OUTRAGE MAGAZINE PRINT VERSION COMING 2016

OUTRAGE is one of the most influential media voices in town. As a must read for our commu-nity, our readers trust and turn to us for the top news, events, night life and stories.

Page 5: OutRage Magazine Advertising Media Kit

CONNECTIONS

of OUTRAGE readers saythey frequently click ad-vertisements & promos.

Ages 17-28 Ages 17-41 Ages 26-56

43% 69% 78%

L G

B T37% 51%

7% 5%

150K average Visitors per month

20 minutes average time on site

333K avg. Page Impressions per mo.

24% visitors live outside of St. Louis

49% of OUTRAGE readers say OUT-RAGE is their #1 source for information in the St Louis LGBT community

76%

OUTRAGE has the right brands for the right peo-ple. Our audience is fashion-forward and savvy when it comes to purchases.

Page 6: OutRage Magazine Advertising Media Kit

CONSUMERSHIP

5+Dining out 5+ timesper week

OUTRAGE Mag LGBT community has a large buying power, frequently purchasing more products in the city. They wear designer and vintage clothing, attend concerts, & events. Furnish their pads with trendy items.

Purchasing cloth-ing, jewellery & the latest trends

90% 75%Purchasing fitness club memberships

TRAVELOUTRAGE readers love to travel

NIGHTLIFEOUTRAGE readers frequently visit nightclubs

ARTS & CULTURAL EVENTSRegularly attend

HOME DECORLooking to buy new furnishings

SERVICESLooking for LGBT services

EDUCATIONPlanning on furthering their education

Page 7: OutRage Magazine Advertising Media Kit

INFLUENCESOUTRAGE is constantly interviewing celebrities about issues. We have been able to reach out to local celebrities who visit St. Louis, and celebrities making a difference in our world.

We have interviewed, Ellen, Gaga, and other influential celebs.

When we interview them, they always say, “we love OUTRAGE MAGAZINE”

Page 8: OutRage Magazine Advertising Media Kit

OUR REACH OUTRAGE has connections with the right marketing to bring us traffic. Bloggers can now blog our content and link back, help-ing rapidly grow our network.

150,000 MONTHLYREADERS

330,000MONTHLY PAGE

IMPRESSIONS

3.9 millionImpressions per year

27 millionTOTAL REACH

Impressions

Page 9: OutRage Magazine Advertising Media Kit

CREATIVE CONTENT

OUTRAGE has relative content that inspires our readers. We focus on community issues as well as national and world issues. Our readers want to know about the events shaping their lives, the fashion, arts, dining and events. Our mag features more sections than any other local LGBT mag.

Apparently Mis-souri Judges are Violating Supreme Court Marriage rights

Harrison Ford On Gay Marriage In-terview

EVENTS

PRIDEDIRECTORY

Page 10: OutRage Magazine Advertising Media Kit

MARKETS

PlacesOfficesBookstoresCafésBusinessesRestaurantsClubsLGBT PlacesEventsCharity

Internet

Smart-phoneiPadAndroidTablets

PCSocial MediaNewsletterEventsPride Directory

OUTRAGE expands it marketing in broad methods to capture larger audiences. Our new blogger campaign, is helping us grow outside of our network.

Page 11: OutRage Magazine Advertising Media Kit

We believe in producing high-quality content that en-gages the readers, with the LGBT community and con-nects them with brands in a meaningful way.

Page 12: OutRage Magazine Advertising Media Kit

FOR YOUR BRAND

CUSTOM CONTENT

OUTRAGE’s team will work with you to create customer content for your brand. We want to help engage the audience in a genu-ine way that brings them in-depth information about your product or services.

BANNER ADs

Placing a banner on the front page, or a side bar puts your message in front of the reader, showcasing your brand in a direct and impacting way.

Page 13: OutRage Magazine Advertising Media Kit

ENGAGED ONLINEAUDIENCE

Cultural savvy 17-49 year-old St Louisians turn to OUTRAGE on-line to keep up with the latest LGBT news 24/7.

150,000 UNIQUE MONTHLYVISITORS

330,000MONTHLY PAGE

IMPRESSIONS

YOURAdvertisement

500,000TOTAL REACH

Page 14: OutRage Magazine Advertising Media Kit

ONLINESOLUTIONS

No campaign is complete without a comprehensive online strategy. With the ability to tap into the exper-tise of our Digital Strategist, Community Manager and Editorial Team, OUTRAGE is able to provide results-driven online campaigns to engage audienc-es on a genuine level.

BRANDING ON OUTRAGE

Make an impact on our most visited sections or pag-es with your banner advertisement.

SPONSORED CONTENT

OUTRAGE editorial team will and graphic designers will help you create your own sponsored content. These editorial based posts allow readers to engage with your brand in a genuine way while getting in-depth information about your product or services.

CONTESTS & GIVEAWAYS

Gain valuable brand exposure by running a contest or giveaway with OUTRAGE online. Our readers stay tuned for these online opportunities that provide you with direct leads to qualified customers.

Page 15: OutRage Magazine Advertising Media Kit

SOCIALMEDIA

Whether on Twitter, Facebook, Instagram, Pinterest or the next big thing, let the social media experts in town help you create an engaging social media program that will create meaningful results for your brand.

OUTRAGE social media follower base is smaller than our website base, but it is growing. Some of the problems, date back to when we purchased gaystlouis.com and started Outrage, the membership never got transferred. Then when our new founder gave the project to the next leader, the social networks were started all over again this year. We are working on new campaigns to grow our social networks. This is a unique place to advertise.

Your campaign can help us grow our membership by providing likes and followers to both our social networks. Via Link-Building. Ask about our social media advertising options, when you advertise with us.

Page 16: OutRage Magazine Advertising Media Kit

DESIGN SPECS PRINT TECHNICAL SPECS• Camera-ready artwork is press ready.

OUTRAGEMAG is not responsible for adjustmentsor alterations to size, color or copy errorin the content of camera-ready artwork.Improperly prepared files may result in

additional production charges.• Camera-ready ads that meet OUTRAGEMAG

specifications will run as-is and will notrequire a match-print proof sent to the

client for approval.• Digital photos must be 350 dpi

minimum to be printed.• For production and quality-control

purposes we cannot accept Web or Internetimages.

• Acceptable file formats forphotography and electronic art are:

-Adobe Acrobat .pdf files (high-resolutionwith all fonts embedded; CMYK color)-Adobe Photoshop files. (.PSD, .JPG,

.EPS or .TIF)•Copies of fonts used within any ad

or EPS file must be provided in MacPostscript or Open Type format.

• All color ads must be converted toCMYK; Spot colors must be specified

with a Pantone Solid Coated description.• Ads must be produced to specific page

sizes per ad dimensions.• All art, fonts, printer fonts, photos andgraphics must be included on disk. All

color, including photos, must be CMYK.• All crop and registration marks should

be removed from ad.- Adobe Illustrator .EPS files. (all fonts

converted to outlines and all imagesembedded.

- Adobe InDesign file, all fonts convertedto outlines and all images embedded.

• OUTRAGEMAG magazine is produced on aMacintosh platform and is unable to

support Windows-based documents.We cannot accept files in Page Maker,

Corel Draw, Freehand, Microsoft Publisher,Power Point or Microsoft Word.

Page 17: OutRage Magazine Advertising Media Kit

Digital Edition Ads starting September 2015

On-line Ads

PRICING

Video Ads

Double or Triple your Advertising on a single Event Page or Events Portal or on our LGBT PrideDirectory. Ask about our Double/Triple dis-counted rates.

Page 18: OutRage Magazine Advertising Media Kit

Graphic Design Services

Web Ad Design Services

DESIGN PRICING

Page 19: OutRage Magazine Advertising Media Kit

CREATIVE SERVICES

OUTRAGEMAG magazine advertising design staff will provide professional and creative ad design assistance, layout, typesetting and preparation of electronic files to display advertisers at no additional cost, provided appro-priate ad materials are received by production deadlines. Ads must meet our professionalstandards

1st proof: Copy/Layout/Content changes.2nd proof: Typographic/Grammar changes only.

DISCLAIMERS/POLICIESColor accuracy cannot be guaranteed unless a match-print or comparable industry-standard proof is submitted. If desired, these can be provided to you for an additional fee. Please email for more information.

OUTRAGEMAG reserves the right to place a border on any ad smaller than a full page.

LATE FEESMaterials submitted after the deadline will be subject to a fee of at least $50.

POSITION REQUESTSAdvertisers will not be guaranteed placement or position without a 10% premium placement fee.

BILLINGPayment is due upon receipt of invoice before ads are published. Returned checks/overdrafts unpaid beyond 30 days will be charged a service charge of 5% per month.

CONTRACTSContracts must be completed within 12 months of the date of first insertion. Short Rate Policy: If an advertiser cancels an existing contract, they will be re-billed at the applicable rate plus 5%.

POLICIES

Page 20: OutRage Magazine Advertising Media Kit

CONNECT WITH US

www.outragezine.com

EMAIL US TODAY TO START ADVERTISING [email protected]

pridedirectory.outragezine.com

www.outragezine.com/events