otc market in poland 2015. development forecasts for 2015-2020
TRANSCRIPT
Development forecasts for 2015-2020
OTC market in Poland 2015
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Which are the best-selling OTC products?
What is the current value of the OTC market in Poland?
Which companies are currently leading the market?
Which common types of advertising are utilised by these companies?
What are their typical expenditures?
How much do consumers spend on these products?
OTC market in Poland 2015 Development forecasts for 2015-2020
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August 2015
1900€
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3 OTC market in Poland 2015 Development forecasts for 2015-2020
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Informational highlights
Regulations that effect manufacturing and development of new OTC products
Habits of Polish consumers who purchase and utilise OTC preparations
Sales data from all major categories of OTC products with forecasts
Utilisation and success of switch strategies by key companies
OTC product advertising and applicable legal developments
Market events and trends; resulting effects on conditions
Status and performance of leading OTC manufacturers
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Take a look at the future of
the OTC market in Poland
through the lens of reliable
forecasts prepared by PMR’s
team of experienced
professionals.
The report lists the leading
OTC companies on the Polish
market – total sales,
manufacturing, spending on
advertising and other
attributes.
OTC market in Poland 2015 Development forecasts for 2015-2020
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Corporate profiles Market forecasts Consumer preferences
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Major advantages
Discover the preferences of Polish
consumers with regard to over the
counter pharmaceuticals and
dietary supplements within the
pages of this convenient and
informative document.
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Launching a new OTC pharmaceutical business in
Poland
Developing a new sales and/or growth strategy
Searching for new OTC-related opportunities in the
region
Determining the status and strength of regional
competitors.
Management level personnel at OTC product
manufacturing companies
Businesses specializing in wholesale distribution of
OTC products
OTC product distributors using non-pharmacy
channels and E-commerce
Research and academic institutions.
OTC market in Poland 2015 Development forecasts for 2015-2020
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When to use it? Who uses it?
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OTC market in Poland 2015 Development forecasts for 2015-2020
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