online panel proportions for apac, australia & new zealand

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Gender Education 24% 22% 20% 19% 15% 15-24 25-34 35-44 45-54 55+ 34% 66% 36% 48% Single (never married) Married 1% 25% 18% 6% 41% 9% Male Female Marital Status 63% 37% Employment Status Age Business owners Employed/ Working full time Employed/ Working part time Self employed professionals Currently unemployed Student Australia Less than Graduate Post Graduates/Graduates Australian Capital Territory 3% Queensland 20% Western Australia 10% Victoria 24% Tasmania 2% South Australia 11% Northern Territory 4% New South Wales 26% Regions

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Page 1: Online panel proportions for APAC, Australia & New Zealand

Gender

Education

24%

22%

20%

19%

15%

15-24

25-34

35-44

45-54

55+

34%

66%

36%

48%

Single(never married)

Married

1%

25%

18%

6%

41%

9%

Male

Female

Marital Status

63%

37%

Employment Status

Age

Business owners

Employed/ Working full time

Employed/ Working part time

Self employed professionals

Currently unemployed

Student

Australia

Less than Graduate

Post Graduates/Graduates

Australian Capital Territory 3%

Queensland 20%

Western Australia 10%

Victoria 24%

Tasmania 2%

South Australia 11%

Northern Territory 4%

New South Wales 26%

Regions

Page 2: Online panel proportions for APAC, Australia & New Zealand

Gender

Education41%

59%

Male

Female

42%

58%

Singapore

Cities

Post Graduates/Graduates

Less than Graduate

32%

39%

18%

8%

3%

15-24

25-34

35-44

45-54

55+

44%

52%

Single(never married)

Married

10%

14%

8%

7%

60%

1%

Marital Status

Employment Status

Age

Business OwnersEmployed /

Working Full Time

Employed /Working Part Time

Self-EmployedProfessionals

Currently Unemployed

Student

Singapore (Downtown Core) 10%

Ang Mo Kio 10%

Singapore River 7%

Woodlands 6%

Jurong West 5%Tampines 5%Hougang 5%

Yishun 4%

Bedok 4%

Sengkang 3%

Toa Payoh 3%

Pasir Ris 3%Bukit Panjang 3%

Newton 3%

Tanglin 2%

Punggol 2%

Others 25%

Page 3: Online panel proportions for APAC, Australia & New Zealand

Gender

Education

35%

40%

18%

5%

2%

15-24

25-34

35-44

45-54

55+

40%

60%

63%

32%

Single(never married)

Married

20%

15%

11%

6%

44%

4%Post Graduates/Graduates

Less than Graduate

Male

Female

Marital Status

49%51%

Employment Status

Age

Business OwnersEmployed /

Working Full Time

Employed /Working Part Time

Self-EmployedProfessionals

Currently Unemployed

Student

Thailand

Cities

Ban Lam Luk Ka 2%

Chiang Mai 5%

Chon Buri 5%

Samut Prakan 4%

Nakhon Ratchasima 3%Phra Nakhon Si Ayutthaya 3%

Khon Kaen 2%

Mueang Nonthaburi 2%

Chiang Rai 2%

Bangkok 26%

Rayong 2%Nakhon Pathom 2%

Phuket 2%

Songkhla 2%

Udon Thani 2%

Others 36%

Page 4: Online panel proportions for APAC, Australia & New Zealand

Gender

Education

79%

21%

Male

Female

40%

60%

China

Shanghai 15%

Beijing 15%

Shenzhen 13%Guangzhou 13%

Tianjin 6%Chengdu 4%

Chongqing 4%

Wuhan 4%

Cities

Less than Graduate

Post Graduates/Graduates

33%

32%

27%

6%

2%

15-24

25-34

35-44

45-54

55-64

40%

55%

Single(never married)

Married

20%

4%

11%

5%

55%

5%

Marital Status

Employment Status

Age

Business OwnersEmployed /

Working Full Time

Employed /Working Part Time

Self-EmployedProfessionals

Currently Unemployed

Student

Others 26%

Page 5: Online panel proportions for APAC, Australia & New Zealand

Gender

Education

75%

25%

Male

Female31%

69%

Delhi 15%

Mumbai 15%

Bangalore 11%

Kolkata 9%

Hyderabad 10%

Chennai 9%

Ahmedabad 3%

Pune 7%

India

Cities

Less than Graduate

Post Graduates/Graduates

34%

41%

15%

8%

2%

15-24

25-34

35-44

45-54

55-64

49%

46%

Single(never married)

Married

28%

3%

8%

5%

48%

8%

Marital Status

Employment Status

Age

Business OwnersEmployed /

Working Full Time

Employed /Working Part Time

Self-EmployedProfessionals

Currently Unemployed

Student

Others 21%

Page 6: Online panel proportions for APAC, Australia & New Zealand

Gender

Education46%

54%

Male

Female33%

67%

Indonesia

Cities

Ambon 18%

Jakarta 13%Balikpapan 6%

Banda Aceh 6%

Bandung 6%

Surabaya 5%

Bandar Lampung 4%

Banjarmasin 3%

Post Graduates/Graduates

Less than Graduate

42%

33%

19%

5%

1%

15-24

25-34

35-44

45-54

55-64

58%

32%

Single(never married)

Married

Marital Status

Employment Status

Age

Business OwnersEmployed /

Working Full Time

Employed /Working Part Time

Self-EmployedProfessionals

Currently Unemployed

Student

Others 39%

34%5%

12%6%

39%4%

Page 7: Online panel proportions for APAC, Australia & New Zealand

Gender

Education

18%

23%

22%

21%

16%

15-24

25-34

35-44

45-54

55+

29%

71%

36%

46%

Single(never married)

Married

8%

35%

8%

17%

31%

1%

Male

Female

Marital Status66%

34%

Employment Status

Age

Business OwnersEmployed /

Working Full Time

Employed /Working Part Time

Self-EmployedProfessionals

Currently Unemployed

Student

New Zealand

Cities/Regions

Auckland 34%

Gisborne 2%

Nelson/Marlborough 2%

Waikato 7% Bay of Plenty 6%

Menawatu Wanganui 4%

Otago 4%

Hawke's Bay 4%

Northland 2%

Taranaki 2%

Less than Graduate

Post Graduates/Graduates

Canterbury/Westcoast 9%

Wellington 9%

Southland 2%* Others 13%

Page 8: Online panel proportions for APAC, Australia & New Zealand

Gender

Education40%

60%

Male

Female

59%

41%

South Korea

Cities

Seoul 28%

Busan 9%

Daegu 6%

Incheon 6%

Daejeon 5%

Suwon 4%

Andong 9%

Ansan 3%

Post Graduates/Graduates

Less than Graduate

24%

36%

27%

10%

3%

15-24

25-34

35-44

45-54

55-64

33%

54%

Single(never married)

Married

18%

7%

9%

11%

48%

7%

Marital Status

Employment Status

Age

Business OwnersEmployed /

Working Full Time

Employed /Working Part Time

Self-EmployedProfessionals

Currently Unemployed

Student

Others 30%

Page 9: Online panel proportions for APAC, Australia & New Zealand

Gender

Education38%

62%

Male

Female

42%

58%

Taiwan

Cities Taipei 29%

Kaohsiung 12%

Taichung 14%

Tainan 8%

Taoyuan 7%

Post Graduates/Graduates

Less than Graduate

36%

38%

20%

4%

2%

15-24

25-34

35-44

45-54

55-64

52%

35%

Single(never married)

Married

28%

6%

5%

9%

48%

4%

Marital Status

Employment Status

Age

Business OwnersEmployed /

Working Full Time

Employed /Working Part Time

Self-EmployedProfessionals

Currently Unemployed

Student

Others 30%