online marketing - introduction
DESCRIPTION
Simple Introduction to Online MarketingTRANSCRIPT
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WHAT IS ONLINE MARKETING???
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Precisely, it is marketing any PRODUCT or SERVICES through the various mode of INTERNET
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INTERNET???
WHAT? WHY?HOW?
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BECAUSE
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It is the Biggest Market
With 2 billion users globally
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Available on just one CLICK
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Connects you ANYTIME ANYWHERE
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A GLOBAL VILLAGE
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Growing ONLINE SHOPPING TREND
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“Internet is the
Viagra of big
business”
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Even MICRO, SMALL & MEDIUM Organizations are moving to WEB
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MULTI-AGE GROUP
Users are of
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We Love to be SOCIAL
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More than 35% of internet users are
On CELL PHONE
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Effective MONITORing
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Some STATISTICS
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Approx 1.3 billion domains registered globally
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Doesn’t Require any Introduction
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Is #2 most visited
website on the
internet
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More than 800 million users
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35 Hours of Videos uploaded Every Minute
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Globally 200
million users
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More than 20,000,000
articles
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More Than 6,000,000,000
Photos hosted on flickr.com
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And Many More
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Now, How to go
DIGITAL????
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Successful Digital Marketing
depends on fantastic
STRATEGY
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Strategy is something which clears Strategy is something which clears the Road Map. the Road Map.
HOPE is not a Strategy.HOPE is not a Strategy.
Strategy must follow 3 mantras:Strategy must follow 3 mantras:
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Be
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Use it like SPICES
In RIGHT PROPORTION
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Be PATIENT
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TACTICS
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#1 Have a Professional
WEBSITE
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#2 Search Engine Optimization
& Marketing (SEO & SEM)
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Various Search Engines available
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All search terms are called KEYWORDS.
Its about making your website available on those related
keywords.
And many other technical jobs to improve your search visibility
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#3 SOCIAL MEDIA MARKETING
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Presence on Social Networking Sites
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Blogging
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Video Sharing & Channels
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Photo Sharing
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Information Sharing & Directory
Submissions
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Various Social Options
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Select which suits
your business MORE
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#4 Email Marketing –
Mailers & RSS Feed
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This was just a synopsis. Follow us for more details
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Golden Rule;
To succeed in
DIGITAL MARKETING, DIG-IT-ALL I n rightI in right proportion
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Feel free to drop a line on [email protected]