online advertising specifications month xx, 2012 1

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ONLINE ADVERTISING SPECIFICATIONS Month XX, 2012 1

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Page 1: ONLINE ADVERTISING SPECIFICATIONS Month XX, 2012 1

1

ONLINE ADVERTISING SPECIFICATIONS

Month XX, 2012

Page 2: ONLINE ADVERTISING SPECIFICATIONS Month XX, 2012 1

Leaderboard 728x90

Month XX, 2012Online Advertising Specifications 2

Page 3: ONLINE ADVERTISING SPECIFICATIONS Month XX, 2012 1

Online Advertising Specifications 3

Medium Rectangle 300x250

Month XX, 2012

Page 4: ONLINE ADVERTISING SPECIFICATIONS Month XX, 2012 1

Online Advertising Specifications 4

Half Page 300x600

Month XX, 2012

Page 5: ONLINE ADVERTISING SPECIFICATIONS Month XX, 2012 1

Online Advertising Specifications 5

Roadblock Option 1 Synced Leaderboard and Half Page

Month XX, 2012

Page 6: ONLINE ADVERTISING SPECIFICATIONS Month XX, 2012 1

Online Advertising Specifications 6

Roadblock Option 2 Synced Leaderboard and top Medium Rectangle

Month XX, 2012

Page 7: ONLINE ADVERTISING SPECIFICATIONS Month XX, 2012 1

Online Advertising Specifications 7

RICH MEDIA AD UNITS

Month XX, 2012

Page 8: ONLINE ADVERTISING SPECIFICATIONS Month XX, 2012 1

Online Advertising Specifications 8

InterstitialFull Page delivered before site load. One ad per session

Month XX, 2012

Page 9: ONLINE ADVERTISING SPECIFICATIONS Month XX, 2012 1

Online Advertising Specifications 9

Peelback100x100 top right banner when clicked reveals 600x600 ad

Month XX, 2012

Page 10: ONLINE ADVERTISING SPECIFICATIONS Month XX, 2012 1

Online Advertising Specifications 10

Footer Option 1 Persistent 728x90 with a close button

Month XX, 2012

Page 11: ONLINE ADVERTISING SPECIFICATIONS Month XX, 2012 1

Online Advertising Specifications 11

Footer Option 2 Three available 300x100 ads

Month XX, 2012

Page 12: ONLINE ADVERTISING SPECIFICATIONS Month XX, 2012 1

Online Advertising Specifications 12

Billboard Open at load: 970x250. Closed ad will appear at 970x31

Month XX, 2012

Page 13: ONLINE ADVERTISING SPECIFICATIONS Month XX, 2012 1

Online Advertising Specifications 13

Pushdown 970x90 ad that expands to 970x415. After 7 seconds, or if the user opts to close, the unit retracts.

Month XX, 2012

Page 14: ONLINE ADVERTISING SPECIFICATIONS Month XX, 2012 1

Online Advertising Specifications 14

Wallpaper Covers the left and right hand rails on page. Maximum dimensions are 1600x1024

Month XX, 2012

Page 15: ONLINE ADVERTISING SPECIFICATIONS Month XX, 2012 1

Online Advertising Specifications 15

Takeover Wallpaper, Leaderboard and Half Page ad

Month XX, 2012

Page 16: ONLINE ADVERTISING SPECIFICATIONS Month XX, 2012 1

Online Advertising Specifications 16

Mobile Leaderboard Persistent 320x50 unit on bottom of mobile device that can be closed by the user.

Month XX, 2012

Page 17: ONLINE ADVERTISING SPECIFICATIONS Month XX, 2012 1

Online Advertising Specifications 17

Nanosite 300x600 that can include video, RSS-Twitter and Facebook feeds, newsletter sign up and polling.

Month XX, 2012

* Hanley Wood can provide creative services for clients with a $10,000 minimum spend.

Page 18: ONLINE ADVERTISING SPECIFICATIONS Month XX, 2012 1

Online Advertising Specifications 18

Portrait 300x1050 ad that can include many elements including, videos, slideshows, feeds, polls or other assets.

Month XX, 2012

* Hanley Wood can provide creative services for clients with a $10,000 minimum spend.

Page 19: ONLINE ADVERTISING SPECIFICATIONS Month XX, 2012 1

Online Advertising Specifications 19

In-Banner Video Takes shape of 300x250 but 100% video

Month XX, 2012

* Hanley Wood can provide creative services for clients with a $5,000 minimum spend.

Page 20: ONLINE ADVERTISING SPECIFICATIONS Month XX, 2012 1

Online Advertising Specifications 20

Gauge Custom mini-survey served to a targeted audience.  Sponsor provided 3-4 questions. 

Month XX, 2012

* Results from 100+ completes provided. Results can also be used to create a customized whitepaper for the sponsor.

Page 21: ONLINE ADVERTISING SPECIFICATIONS Month XX, 2012 1

Online Advertising Specifications 21

NEWSLETTERS

Month XX, 2012

Page 22: ONLINE ADVERTISING SPECIFICATIONS Month XX, 2012 1

Online Advertising Specifications 22

Standard Newsletter One 600x900 masthead and four available 300x250 ads

Month XX, 2012

Page 23: ONLINE ADVERTISING SPECIFICATIONS Month XX, 2012 1

Online Advertising Specifications 23

Builder Pulse and BBU Primary includes 600x90 and 300x250 ad with copy. Secondary 300x250 ad with copy

Month XX, 2012

* Only available through 12.31.13 will convert to standard 300x250 with no copy

Page 24: ONLINE ADVERTISING SPECIFICATIONS Month XX, 2012 1

Online Advertising Specifications 24

Architect Newswire Weekly or daily sponsor 600x90 masthead 300x250 and one text listing

Month XX, 2012

Page 25: ONLINE ADVERTISING SPECIFICATIONS Month XX, 2012 1

Online Advertising Specifications 25

Special Report Newsletter Single Sponsor gets 300x250 ad and 300x600 ad

Month XX, 2012

Page 26: ONLINE ADVERTISING SPECIFICATIONS Month XX, 2012 1

Online Advertising Specifications 26

Big Builder Newsletter / Chart of the MonthSingle sponsor gets 135x75 logo and 720x300 image

Month XX, 2012

Page 27: ONLINE ADVERTISING SPECIFICATIONS Month XX, 2012 1

Online Advertising Specifications 27

Email List BlastDesigned by client and deployed to HW seed lists

Month XX, 2012