one-stop community energy services pilot program
TRANSCRIPT
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CERTs
Conference
Neely Crane‐Smith
Center for Energy and Environment
February 10th, 2009
One‐Stop Community Energy Services Pilot Program
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Center for Energy and Environment
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Community-Based Social Marketing
Uncover specific community barriers
Create opportunity for positive interpersonal communication
Public commitment
“Foot-in-the-door” technique
Incentives
Long-term feedback mechanism
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One-Stop Community Energy Services
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Pilot Programs
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Community Engagement
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Community Leader Feedback
“I wanted to do something to help curb climate change. Additionally, I wanted an excuse to introduce myself to all of the people on my block.”
“(1) It’s a really great program.(2) Good opportunity to meet my neighbors and talk to
them about something useful.(3) Free stuff!”
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Workshops
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Energy Presentation
Why energy efficiency is important
How the pilot will function
The impact of installing the free materials
Behavior change
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Information Tables
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Experts Available
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Sign-Up for Home Visits
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Materials
Compact fluorescent light bulbs
Faucet aerators
Low-flow showerhead
Programmable thermostat
Gasket Seals
Pipe wrap
Power strip
LED night light
LED holiday lights
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Home Energy Use Inventory
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Participant Feedback
“Seeing how many other people were implementing a similar energy saving measures in my neighborhood…was really empowering and community building.”
“It got me excited to really start being aware of the energy that I use…it’s hard to visualize what my little part can do, but I think the workshop really got people fired up. I know it did for me.”
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Participant Feedback
“The technician made many improvement suggestions. I quite liked the visit because it allowed me to ask a number of questions in an informal environment. It was very helpful!”
“Confirmation of what we are already doing.”
‘Thanks for doing this. I feel fortunate to be part of the pilot study. One additional comment regarding this pilot study: it was very impressive to me that our city council members were some of the door-knockers signing people up. My thanks to them for their involvement!”
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Program Expansion
Anticipating funding from the Legislative-Citizen Commission on Minnesota Resources (LCCMR)
Program to begin July 1
Committed to work with seven cities
• Minneapolis
• St. Paul
• Rochester
• Apple Valley
• Owatana
• Austin
• Duluth
Increasing services and program offerings
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Program Expansion