on demand auctions presentation
TRANSCRIPT
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Rasmus Auctions IRON PLANET
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Online Only AuctionsWhat being sold at online only
auctions ?Why utilize online only auctions.
Quicker Turn Around Cost Advantages Solutions Provider
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An On Demand Auction System for auctioneers,
governments, and non profits.
The System – Applies to the other software options currently available such as. Bidder Central JBS Software – MaxaNet Proxy Bid Auction Flex Hi-Bid Bid Spotter icollector.com Next Bid liveauctionworld.com Auction Anything others
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Difference in SystemsAuction Software with an
online bidding module.
SAAS
Customer Database
Alliances
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On Demand Auction System Business Liquidation
1. Marketing – Day 11. Mailer – Oversized Post Card
1. Need Pictures and List of Equipment to promote2. Use an On Demand Printing Company3. Order Mailing List – Info USA
2. Place Print Advertising if needed.3. Internet Marketing Sites
1. Auction Zip 2. Globalauctionguide.com
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On Demand AuctionsAuction Setup – Day 2
Setup and Catalog Day 3
Finish any setup and put signs up.Sign Up Next Auction
Enter Lots, Pictures and Videos into your online bidding platform.
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Auction Setup
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Auction Setup
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Lot Order
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Lot Order
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GO LIVEDay 4
Proof the AuctionCreate Auction Catalog in PDF Format.
Bullzip – Free PDF maker.Post to Auction ZipPost to your online auction site.Picture GalleriesGo Live with the auctionSend out e-mail blast to your clients.Post an ad on craigslist.
Repost your ad because it got flagged.Buy Google Ad Words – Make ad and go live
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Marketing For Online AuctionsFacebookInternet Auction Calendars Banner AdsE-mail
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Facebook Ads
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Google Ads
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Google Search Results
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On Demand AuctionsLength of AuctionPreviewAuction Closing Time
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Lot Info1. SKU
Lot Number, VIN, MLS # - Prints on customers invoice after the description
2. Quantity – xx multiplies out the bid – must take all3. Short Description4. Unit- Sq Foot , etc5. Opening / Starting Bid6. Bid Increment7. Bid Reserve8. Weight9. External Information
Links to other URL’s10. Long Description
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Long DescriptionHTML Editor Does not print on invoice
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Built In Editor
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Pictures
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Cut and Past
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Starting Bids & ReservesStarting Bids
LowHighStart at the ReserveA good rule of thumb is to have the
starting number reflect how you would in a live auction.
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Bidding Rules Different Software Systems Have Different Bidding Rules.
Bid whatever
Let the buyer raise their own bid
Set Increments depending on the amount the bid is at.
Enforceable rules that have starting bids, required bid increments, and optional reserves.
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Bidding Module
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Bidding Module
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The Buyer Do they know if they are in or out?
Does your bidder no how much they have spent so far?
Do they receive e-mail alerts?Buyer status after closing Invoices
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Auction TermsNeed Online TermsAccessibleAuctioneer?Service ProviderReserves
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Bid Status
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Current Bids
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CommunicatingE- Mail
Built in instant messengerConstant Contact, Mail ChimpPhone Live Chat
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Questions to Auctioneer
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Internal Messenging
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Dynamic Closing Auction starts closing from the beginning
at set intervals.
Auction on that item may extend 2-5 minutes until there is no bidding, before moving on to the next lot.
If a bid is placed within 5 minutes of the scheduled auction end, the auction closing time will automatically extend on the whole auction by an additional 5 minutes. .
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Processing Invoices
Who has the data / invoices
Splitting Invoices
Authorize.Net, Paytrace.com
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Authorize.net
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Shipping Orders & Order PickupNeed a systemShipping Orders
UPS / Fedex.Freightquote.com
If shipped you need to monitor that it was received.
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Tracking Shipments
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Invoices
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Payments
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Consignor Management Assigning consignors
Allow consignors to enter their own data. Exchanges
Track what has been paid for that consignor. Flexible Fees to consignor.
No Commission Flat Rate Schedule Combination Additional Fees
Marketing Cleaning Repair
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Management Reports& Other Things to Look ForExport of Sales Results
Sales, Fees, Commissions, Sales Tax, etc.
Lots Not SoldUnsold InventoryAre you able to sell lots that were bid on
under the reserve.Lots Not Paid For
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Tracking InventoryConsignors
Tagging the pieceLot Numbers, VIN’s, & MLS #KU
SKUInternally and External Numbers
Reselling unsold inventory
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Assigning Consignors
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Bidding Results
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Invoices
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Payment System
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Consignor Menu
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Live Audience
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Online Audience
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US CyberAuctions BiddersOctober 2013
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Worldwide Customers
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