official inventory of sales and marketing tools as of october 2014
TRANSCRIPT
CATEGORY TITLE DESCRIPTIONVERSION
CONTROL
MEDIUM/FORM OF
TOOLREMARKS CUSTODIAN
Institutional Brighter Life Omnibus Flyer
Flyer that shows the different life stages, needs and
priorities based on SOLAR, and recommended
product solutions.
Ver. 10.2013 PDF Marketing
Institutional Experience Sun Life (Piolo) flyer All about Sun Life Financial Philippines. Ver 6.2014 PDF
Revised to update figures and
align with Brighter Life Marketing
Institutional Shine Brag SheetBrochure that depicts SLF credentials, milestones,
and financial strength. Ver 6.2014 PDF
Revised to update figures Marketing
Products MyFuture Fund Brochure
Brochure that provides information on MyFuture
Fund, highlighting its features, benefits,
predetermined glide path and sales approach.
Ver 2014 PDF Marketing
ProductsSun Acceler8 brochure ("Fast forward to
your dreams" version)
Brochure that enumerates the product features,
issue ages, timeline illustration for living and death
benefits, target market, and premiums of Sun
Acceler8.
Ver 2.1.2012 PDF Marketing
ProductsSun Acceler8 brochure ("Summon the power
of the Dragon" version)
Brochure that enumerates the product features,
issue ages, timeline illustration for living and death
benefits, target market, and premiums of Sun
Acceler8.
Ver 2.1.2012 PDF Marketing
Products Sun Acceler8 Sales Tool
One-page sales tool that presents Sun Acceler8
benefits in an attractive and easy-to-understand
graphical manner.
Ver 2.2013 PDF Marketing
Products Sun Dream Achiever brochure
Brochure that enumerates the product features,
issue ages, target market, and premiums of Sun
Dream Achiever.
Ver 1.15.2011 PDF Marketing
Products Sun First Aid Brochure and Application FormBrochure that specifies the product features and
premiums. Application Form is also attached. Ver 2.2010 PDF Marketing
Products Sun FlexiLink brochure
Brochure that enumerates the product features,
issue ages, target market, and premiums of Sun
FlexiLink
Ver 10.2010 PDF Marketing
Products Sun LifeAssure brochure
Brochure that enumerates the product features,
issue ages, target market and premiums of Sun
LifeAssure.
Ver 10.2010 PDF Marketing
Products Sun Maiden Brochure
Brochure that enumerates the product features,
issue ages, target market and premiums of Sun
Maiden.
Ver 3.2010 PDF Marketing
ProductsSun MaxiLink Bright / Prime Organized
Language & Approach Letters
Need-Product Positioning, Organized Language
and Approach Letters for Sun MaxiLink Bright and
Prime.
Ver 6.2009 PDF Marketing
*As of October 2014; Per category
OFFICIAL INVENTORY OF SALES AND MARKETING TOOLS
AVAILABE IN THE ADVISOR'S PORTAL (My References - Sales and Marketing Tools )
Products Sun MaxiLink Bright / Prime Product Guide
Manual that enumerates the product features,
guidelines on Underwriting, policy administration
and claims, and frequently asked questions.
Ver 6.2009 PDF Marketing
Products Sun MaxiLink Bright brochure
Brochure that enumerates the product features,
issue ages, target market and premiums of Sun
MaxiLink Bright.
Ver 10.2010 PDF Marketing
Products Sun MaxiLink One brochure
Brochure that enumerates the product features,
issue ages, target market and premiums of Sun
MaxiLink One.
Ver 4.2011 PDF Marketing
Products SUN Smarter Life FlyerFlyer that enumerates the product features and
benefits of SUN Smarter Life.Ver 7.12.2012 PDF Marketing
Products Sun Start Up BrochureBrochure that enumerates the product features and
benefits of Sun Start Up.Ver 7.2010 PDF Marketing
Products Sun MaxiLink Dollar One Brochure
Brochure that enumerates the product features,
issue ages, investment instruments, and assumed
returns of Sun MaxiLink Dollar One. This includes
an overview on the Global Income Fund and Global
Opportunity Fund.
Ver 06.2014 PDF Marketing
Products SUN Safer Life FlyerFlyer that enumerates the product features, and
benefits of SUN Safer LifeVer 10.2013 PDF Marketing
Products SUN Safer Life Utility Brochure
Utility Brochure (can be a penholder) that
enumerates the product features, and benefits of
SUN Safer Life
Ver 10.2013 PDF Marketing
Products SUN FlexiLink Assist Brochure3-fold brochure that enumerates the product
features, and benefits of SUN FlexiLink Assist.Ver 04.2014 PDF Marketing
Products SUN FlexiLink Assist FlyerFlyer that enumerates product features and benefits
of the product.Ver 04.2014 PDF Marketing
Sales Presentation 7 Bright Choices
One-pager tool that depicts the 7 bright choices an
individual can make today to achieve financial
security.
Ver 2013 PDF Marketing
Sales PresentationSun One Training Deck
(Basic Investment Concepts)
Training deck on the basics of Investment Planning.
Some slides will serve as informative point-of-sales
tools.
Ver 7.3.2014 PDF Sales Training &
Development
Sales PresentationSun One Training Deck
(Product Positioning)
Training deck on how to position single-pay VUL
Plans. Some slides will serve as informative point-
of-sales tools.
Ver 7.3.2014 PDF Sales Training and
Development
Sales Presentation FNA Calculator
Computes for the future values of education and
retirement needs using the diminishing principal
approach
Ver 2. 6.16.2011 Excel My Calcuators tab - FNA
CalculatorFMU
Sales PresentationFinancial Needs Analysis + Risk Profile
Questionnaire (FNA+RPQ) Form
Graphic, engaging, 2-in-1 form that determines the
required fund for each financial need and assesses
the client's investment risk appetite.
Ver 4.2014
Part of the Application
Form Insert
Revised layout and merged
FNA and RPQ into one formFMU
Sales Presentation Brighter Life Deck - IntroductionPowerPoint deck that introduces the company and
services of a financial advisor. Ver 4.2014 PowerPoint
Revised layout and content to
align with Brighter Life FMU
Sales Presentation Brighter Life Deck – Life Stages
PowerPoint deck that explains what a brighter life
means per life stage - Getting Started, Moving Up,
Preparing Ahead and Leaving a Legacy.
Ver 4.2014 PowerPoint FMU
Sales PresentationBrighter Life Deck – Wealth Protection
Needs
PowerPoint deck that educates customers on
wealth protection needs, specifically Income
Continuation and Health Protection. This
contains sample FNA computations and product
illustrations.
Ver 4.2014 PowerPointRevised layout and content to
align with Brighter Life FMU
Sales PresentationBrighter Life Deck – Wealth Accumulation
Needs
PowerPoint deck that educates customers on
wealth accumulation needs, specifically Education
Planning, Retirement Planning and Saving for
Life Milestones. This contains sample FNA
computations and product illustrations.
Ver 4.2014 PowerPointRevised layout and content to
align with Brighter Life FMU
Sales PresentationBrighter Life Deck – Wealth Preservation
Needs
PowerPoint deck that educates customers on
wealth preservation needs, specifically Estate
Planning. This contains sample FNA computations
and product illustrations.
Ver 4.2014 PowerPoint FMU
CATEGORY TITLE DESCRIPTIONVERSION
CONTROL
MEDIUM/FORM OF
TOOLREMARKS CUSTODIAN
Institutional Sun Shorts 1945 Organized Language Intro Spiels for Sun Shorts 1945 Film (Sales Tool) Ver 7.2012 PowerPoint Email [email protected] (cc:
[email protected])Marketing
Products Experience Sun Life Sales Kit
Sales Kit includes inserts on Company Profile and
revamped Traditional plans (Classic and Elite) to
aid the advisors in their product presentation;
includes product features, illustration of benefits,
needs catered, and the rate cards for Classic and
Elite.
Ver 11.30.2013
Hard-bound, medium-
sized, easy-to-carry
manual
Email [email protected] (cc:
Revised inserts have been
provided to all advisors (new
and existing)
Marketing
ProductsSun Maiden/ Sun Maiden Plus Advisor's
Manual
Manual that enumerates the product features,
guidelines on Underwriting, policy administration
and claims, and frequently asked questions.
Ver 6.2010Medium-sized, easy-to-
carry manual
Email [email protected] (cc:
[email protected])Marketing
Products Sun MaxiLink Prime brochure
Brochure that enumerates the product features,
issue ages, target market and premiums of Sun
MaxiLink Prime.
Ver 10.2010 PDF Still updating the design and
endorserMarketing
Sales Presentation 5 Plus Plan deck
Client presentation deck that provides an overview
of the 5 Plus Plan program. Overview includes
eligibility requirements, benefits, plan features, etc.
Ver 1.9.2014 PowerPoint
Email [email protected] (cc:
Revised slide design
Employee
Marketing
Sales Presentation Creditor's Group Life Insurance deck
Client presentation deck that tackles the definition,
advantages of Group Credit Life Insurance, and
how it works.
Ver 7.7.2014 PowerPoint
Email [email protected] (cc:
Revised slide design
Employee
Marketing
Sales Presentation eState of the Nation deck
Deck that helps clients understand the process of
estate planning, how does it work and what
mechanism or tool to consider/use to accumulate
and preserve our estate; aligned to Financial
Planning Deck but more focused on estate
accumulation and preservation
Ver 1.2013 PowerPoint
Email [email protected] (cc:
[email protected]) Sales Training and
Development
Sales Presentation Estate Preservation Tool
Tool used to give the client an objective
assessment of preserving and transfering his estate
to the rightful heirs.
Ver 1.2013 Word file
Email [email protected] (cc:
[email protected]) Sales Training and
Development
Sales PresentationGroup Comprehensive Personal Accident
(CPA) Insurance deck
Client presentation deck that provides an overview
of the Group CPA Insurance. Overview includes
eligibility requirements, benefits, plan features,
guidelines etc.
Ver 5.21.2014 PowerPoint
Email [email protected] (cc:
Revised slide design
Employee
Marketing
Sales Presentation Group Concepts deck
Client presentation deck that gives an overview on
Group Life Insurance (concept, characteristics,
group classifications, underwriting, advantages) and
tackles the group life insurance products of Sun
Life.
Ver 3.18.2011 PowerPointEmail [email protected] (cc:
Employee
Marketing
Sales Presentation Group Life Insurance deck
Client presentation deck that provides an overview
on Group Life Insurance. Overview includes
product features, benefits and procedures.
Ver 1.21.2014 PowerPoint
Email [email protected] (cc:
Revised slide design
Employee
Marketing
Sales Presentation How to Bullet-Proof your Business
Deck designed to help clients understand the
process of business insurance, what are the
objectives and importance to business owners, role
of life insurance plan and a quick look on different
Business Insurance Matrix.
Ver 11.2011 PowerPoint
Email [email protected] (cc:
[email protected]) Sales Training and
Development
Sales Presentation Personal Financial Planning deck
Client presentation deck that tackles personal
financial management. This is to entice individuals
to save and utilize the products we have.
Ver 4.24.2012 PowerPointEmail [email protected] (cc:
Employee
Marketing
Sales Presentation Pre-approach Letter (5 Plus) Letter to set up an an appointment with the client Ver 11.15.2006 Word fileEmail [email protected] (cc:
Employee
Marketing
Sales Presentation Pre-approach Letter (Creditor's Group Life) Letter to set up an an appointment with the client Ver 12.14.2011 Word fileEmail [email protected] (cc:
Employee
Marketing
BY EMAIL REQUEST
Sales PresentationPre-approach Letter (Financial
Planning:Individual)Letter to set up an an appointment with the client Ver 5.21.2012 Word file
Email [email protected] (cc:
Employee
Marketing
Sales PresentationPre-approach Letter (Financial
Planning:Worksite)Letter to set up an an appointment with the client Ver 2.26.2011 Word file
Email [email protected] (cc:
Employee
Marketing
Sales PresentationPre-approach Letter (Group Comprehensive
Personal AccidentLetter to set up an an appointment with the client Ver 5.14.2012 Word file
Email [email protected] (cc:
Employee
Marketing
Sales PresentationPre-approach Letter (Group Life Insurance
Program)Letter to set up an an appointment with the client Ver 3.8.2012 Word file
Email [email protected] (cc:
Employee
Marketing
Sales PresentationPre-approach Letter (Intro Letter for
Retirement Planning)Letter to set up an an appointment with the client Ver 2.15.2012 Word file
Email [email protected] (cc:
Employee
Marketing
Sales PresentationPre-approach Letter (Pro-Family/ Personal
Accident Insurance Plan)Letter to set up an an appointment with the client Ver 3.11.2011 Word file
Email [email protected] (cc:
Employee
Marketing
Sales PresentationPre-approach Letter (Pro-Student/ Personal
Accident Insurance Plan)Letter to set up an an appointment with the client Ver 4.2.2012 Word file
Email [email protected] (cc:
Employee
Marketing
Sales Presentation Shine On FNA brochure Simplified FNA form (Sales Tool) Ver 5.2012 BrochureEmail [email protected] (cc:
[email protected])Marketing
Sales Presentation Spark the Dream Sales Tool (Sales Tool) Ver 2.2012 Brochure and ManualEmail [email protected] (cc:
[email protected])Marketing
Sales PresentationPro-Student (College, Post-Graduate &
Vocational) Deck
Client presentation deck that tackles the product
features, guidelines, and packages of Pro Student
Plan.
Ver 1.8.2014 PowerPoint
Email [email protected] (cc:
Revised slide design
Employee
Marketing
Sales PresentationPro-Student (Pre-school, Elementary & High
School) Deck
Client presentation deck that tackles the product
features, guidelines, and packages of Pro Student
Plan.
Ver 1.9.2014 PowerPoint
Email [email protected] (cc:
Revised slide design
Employee
Marketing
Sales Presentation Pro-Family Deck
Client presentation deck that provides an overview
of the Family Pro Plan. Overview includes product
features, benefits, packages, guidelines, and
advantages to client.
Ver 8.20.2014 PowerPoint
Email [email protected] (cc:
Revised slide design
Employee
Marketing
Sales Presentation VUL deck
Client presentation deck that tackles on how our
VUL product, Flexilink, aids the retirement planning
of individuals.
Ver 4.13.2011 PowerPointEmail [email protected] (cc:
Employee
Marketing
Sales Presentation Sun Advisor
iPad application that offers a wide variety of tools at
your fingertips. It includes the following: Activity
Organizer, Financial Needs Analysis, Client Profile
Questionnaire, Solutions and Recruitment.
Ver 1.42 iPad Application
Attendance in Sun Advisor
Training is required before
the application is installed in
your iPad. Coordinate with
your branch SSA for the
schedule.
FMU