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Needs Copyright Innodesa Inc. 2008 - 2017

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Needs

Copyright Innodesa Inc. 2008 - 2017

Needs

Need – measured by the departure of the Current Negative Statefrom an Ideal Positive State

Sens

es

Inputs

Feel

ings

Em

otio

ns

Curr

ent S

tate

Copyright Innodesa Inc. 2008 - 2017

Needs

Need – measured by the departure of the Current Negative Statefrom an Ideal Positive State

Sens

es

Inputs

Feel

ings

Em

otio

ns

Curr

ent S

tate

Copyright Innodesa Inc. 2008 - 2017

VisionHearingSmellTasteTouch

Senses

Copyright Innodesa Inc. 2008 - 2017

VisionHearingSmell

Vomeronasal(pheromones)

TasteSweetSaltySourBitterUmami (glutamates)

TouchLightPressure

PainCutaneousSomaticVisceral

MechanoreceptionBalanceRotational AccelerationLinear AccelerationProprioception (position, posture..)Kinaesthesis (sense of movement)Muscle Stretch(2)

TemperatureHeatCold

InteroceptorsBlood PressureBlood Oxygen ContentCerebrospinal Fluid (Ph)Plasma Osmotic Pressure (Thirst)Artery-Vein Glucose Diff (Hunger)Lung InflationBladder StretchFull Stomach

OtherProximalMagneticBarometricInfraredGeogravimetric

Senses

Copyright Innodesa Inc. 2008 - 2017

Emotions

Copyright Innodesa Inc. 2008 - 2017

AffectionAngerAngstAnnoyanceAnxietyApathyArousalAweBoldnessBoredomContemptContentmentCuriosityDepression

DesireDespairDisappointmentDisgustDreadEcstasyEmbarrassmentEnvyEuphoriaExcitementFearFearlessnessFrustrationGratitude

GriefGuiltHappinessHatredHopeHorrorHostilityHysteriaIndifferenceInterestJealousyJoyLoathingLoneliness

LoveLustMiseryPanicPassionPityPleasurePrideRage RegretRemorseSadnessSatisfactionShameShock

EmotionsShynessSorrowSufferingSurpriseTerrorWonderWorry

Copyright Innodesa Inc. 2008 - 2017

AngerAngstAnnoyanceAnxietyApathyBoredomContemptDepressionDespairDisappointmentDisgust

DreadEmbarrassmentEnvyFearFearlessnessFrustrationGriefGuiltHatredHorrorHostility

HysteriaIndifferenceJealousyLoathingLonelinessLustMiseryPanicPassionPityRage

RegretRemorseSadnessShameShockShynessSorrowSufferingTerrorWorry

Bad Emotions

Copyright Innodesa Inc. 2008 - 2017

AngerAngstAnnoyanceAnxietyApathyBoredomContemptDepressionDespairDisappointmentDisgust

DreadEmbarrassmentEnvyFearFearlessnessFrustrationGriefGuiltHatredHorrorHostility

HysteriaIndifferenceJealousyLoathingLonelinessLustMiseryPanicPassionPityRage

RegretRemorseSadnessShameShockShynessSorrowSufferingTerrorWorry

Bad Emotions as Need Indicators

Copyright Innodesa Inc. 2008 - 2017

Needs Process

• Identify Negative Emotional Spectrum• Determine Sensory Drivers • Identify Perceived Need• Define Real Need• Find Problem Driving the Need• Define Underlying Contradiction• State the Final Problem

Copyright Innodesa Inc. 2008 - 2017

Needs Process

• Identify Negative Emotional Spectrum• Determine Sensory Drivers • Identify Perceived Need• Define Real Need• Find Problem Driving the Need• Define Underlying Contradiction• State the Final Problem

Scared, Sad, Puzzled, Subdued Patient

Copyright Innodesa Inc. 2008 - 2017

Needs Process

• Identify Negative Emotional Spectrum• Determine Sensory Drivers • Identify Perceived Need• Define Real Need• Find Problem Driving the Need• Define Underlying Contradiction• State the Final Problem

Scared, Sad, Puzzled, Subdued Patient Hospital Environment (visuals, etc.)

Copyright Innodesa Inc. 2008 - 2017

Needs Process

• Identify Negative Emotional Spectrum• Determine Sensory Drivers • Identify Perceived Need• Define Real Need• Find Problem Driving the Need• Define Underlying Contradiction• State the Final Problem

Scared, Sad, Puzzled, Subdued Patient Hospital Environment (visuals, etc.) Friendly, Familiar Environment

Copyright Innodesa Inc. 2008 - 2017

Needs Process

• Identify Negative Emotional Spectrum• Determine Sensory Drivers • Identify Perceived Need• Define Real Need• Find Problem Driving the Need• Define Underlying Contradiction• State the Final Problem

Scared, Sad, Puzzled, Subdued Patient Hospital Environment (visuals, etc.) Friendly, Familiar Environment Patient Empowerment

Copyright Innodesa Inc. 2008 - 2017

Needs Process

• Identify Negative Emotional Spectrum• Determine Sensory Drivers • Identify Perceived Need• Define Real Need• Find Problem Driving the Need• Define Underlying Contradiction• State the Final Problem

Scared, Sad, Puzzled, Subdued Patient Hospital Environment (visuals, etc.) Friendly, Familiar Environment Patient Empowerment Productivity Demands Standardization

Copyright Innodesa Inc. 2008 - 2017

Needs Process

• Identify Negative Emotional Spectrum• Determine Sensory Drivers • Identify Perceived Need• Define Real Need• Find Problem Driving the Need• Define Underlying Contradiction• State the Final Problem

Scared, Sad, Puzzled, Subdued Patient Hospital Environment (visuals, etc.) Friendly, Familiar Environment Patient Empowerment Productivity Demands Standardization Caregiver Overhead vs. Patient Control

Copyright Innodesa Inc. 2008 - 2017

Needs Process

• Identify Negative Emotional Spectrum• Determine Sensory Drivers • Identify Perceived Need• Define Real Need• Find Problem Driving the Need• Define Underlying Contradiction• State the Final Problem

Scared, Sad, Puzzled, Subdued Patient Hospital Environment (visuals, etc.) Friendly, Familiar Environment Patient Empowerment Productivity Demands Standardization Caregiver Overhead vs. Patient Control Low Overhead Patient Control of the

Hospital Environment

Copyright Innodesa Inc. 2008 - 2017

Needs Process

• Identify Negative Emotional Spectrum• Determine Sensory Drivers • Identify Perceived Need• Define Real Need• Find Problem Driving the Need• Define Underlying Contradiction• State the Final Problem Low Overhead Patient Control of the

Hospital Environment

Copyright Innodesa Inc. 2008 - 2017

Copyright Innodesa Inc. 2008 - 2017

Nemours Children's Hospital - Lake Nona, FL

Needs Process

Opportunities

Copyright Innodesa Inc. 2008 - 2017

Copyright Innodesa Inc. 2008 - 2017

Opportunities

opportunity – measured by the departure of the Current Outcome from potential Opportunity Enhanced Outcomes

Requires Opportunity Awareness – Trend Awareness

• Ubiquitous Computing (IoT, Big Data…)• Human 3.0 (Augmented)• Online Social (and Socialist!) Super-Cloud • Automation of Knowledge and Skill• Cloud Technology• Advanced Robotics• Autonomous Vehicles• Synthetic Biology• 3D Printing and Additive Manufacturing• Advanced Materials (Ubiquitous Nanotechnology)• Renewable Energy and Energy Storage• Commercial Space• UAVs

Technology Trends - 2050

Copyright Innodesa Inc. 2008 - 2017

Ideation Methods

Copyright Innodesa Inc. 2008 - 2017

Problem: Alarm FatigueProblem Solving

Copyright Innodesa Inc. 2008 - 2017

Presenter
Presentation Notes
Inventive Problem Solving

Expert

Problem: Alarm Fatigue

The “Box”

Problem Solving

Copyright Innodesa Inc. 2008 - 2017

Presenter
Presentation Notes
Inventive Problem Solving

Search

Encoded Solutions

Problem: Alarm Fatigue

Expert

The “Box”

Problem Solving

Copyright Innodesa Inc. 2008 - 2017

Presenter
Presentation Notes
Inventive Problem Solving

Consultation & Brainstorming

Search

Encoded Solutions

Expert

Problem: Alarm Fatigue

The “Box”

Problem Solving

Copyright Innodesa Inc. 2008 - 2017

Presenter
Presentation Notes
Inventive Problem Solving

New Problem Model

Consultation & Brainstorming

Time & Resources

Brain PlasticitySynaptogenesisSynaptic Pruning

Problem: Alarm Fatigue

Expert

Problem Solving

Copyright Innodesa Inc. 2008 - 2017

Presenter
Presentation Notes
Inventive Problem Solving

Neural Network SimulationsProblem: Alarm Fatigue

ExpertConsultation & Brainstorming

Time & Resources

New Problem Model

Brain PlasticitySynaptogenesisSynaptic Pruning

Problem Solving

Copyright Innodesa Inc. 2008 - 2017

Presenter
Presentation Notes
Inventive Problem Solving

Eureka !!!!

The “Box”

Problem: Alarm Fatigue

Expert

Problem Solving

Copyright Innodesa Inc. 2008 - 2017

Presenter
Presentation Notes
Inventive Problem Solving

Problem: Alarm Fatigue

Expert

The “Box”

Problem Solving

Copyright Innodesa Inc. 2008 - 2017

Presenter
Presentation Notes
Inventive Problem Solving

2012 Survey of 100 InventorsHow long after you became aware of the problem did you discovered the inventive solution?

Longer than a week 66.7%

Less than a week 15.2%

Immediately or same day 13.6%

Were you with co-workers, with friends, with family, alone?

Alone 45.5%

With co-workers 39.4%

Where were you? At work or in the Lab 56.1%

At home 13.6%

What where you doing? Looking for a solution 35%

Daydreaming 15%

Brainstorming with others 15%

What was your source of inspiration? Knowledge I acquired before I learned of the problem

35.4%

Knowledge I developed after I learned of the problem

18.5%

Did you experience a “Eureka” moment? Yes 48.5%

No 51.5%Copyright Innodesa Inc. 2008 - 2017

How long after you became aware of the problem did you discovered the inventive solution?

Longer than a week 66.7%

Less than a week 15.2%

Immediately or same day 13.6%

Were you with co-workers, with friends, with family, alone?

Alone 45.5%

With co-workers 39.4%

Where were you? At work or in the Lab 56.1%

At home 13.6%

What where you doing? Looking for a solution 35%

Daydreaming 15%

Brainstorming with others 15%

What was your source of inspiration? Knowledge I acquired before I learned of the problem

35.4%

Knowledge I developed after I learned of the problem

18.5%

Did you experience a “Eureka” moment? Yes 48.5%

No 51.5%

2012 Survey of 100 Inventors

Copyright Innodesa Inc. 2008 - 2017

Jumping to Conclusions

Problem Solving

Copyright Innodesa Inc. 2008 - 2017

Invent Something !!

Copyright Innodesa Inc. 2008 - 2017

Pick an Object

Copyright Innodesa Inc. 2008 - 2017

Make it Better, Different, Surprising!!

Copyright Innodesa Inc. 2008 - 2017

• Programmable• Adjustable, Stackable• Multiuser, Single User• Multifunction• Foldable, Soft• Disposable• Green Optimized• Miniature, Giant, Thin• Stronger, Flexible• With Sound/Video• Colorful, Black and White• Higher Resolution• Novelty, More Stylish• Fit Better• More Comfortable• A Game, A Magic Trick• Edible

Make It… Add…

• Heat/Cold• A Brain (Processor)• Memory• Display/LEDs • Camera• Aug. Reality• Projector• Printer• Scanner• Earphone/Speaker• Key/pad-board• Touchpad• GPS• Touch Screen• Navigation• Time Stamp• A Smartphone App

• Gyro/Tilt Sensor/Accelerometers• Clock/Timer• Sensors (optical, pressure..)• Communications, USB• Motion Sensor• Motors• Magnets• Energy Harvester• Bluetooth• RFID• Wi-Fi• Server• Social Network• Fragrance• Advertising• Image Recognition• Alarms

Copyright Innodesa Inc. 2008 - 2017

Copyright Innodesa Inc. 2008 - 2017

Needs, Problems & Opportunities

• Programmable• Adjustable, Stackable• Multiuser, Single User• Multifunction• Foldable, Soft• Disposable• Green Optimized• Miniature, Giant, Thin• Stronger, Flexible• With Sound/Video• Colorful, Black and White• Higher Resolution• Novelty, More Stylish• Fit Better• More Comfortable• A Game, A Magic Trick• Edible

Make It… Add…

• Heat/Cold• A Brain (Processor)• Memory• Display/LEDs • Camera• Aug. Reality• Projector• Printer• Scanner• Earphone/Speaker• Key/pad-board• Touchpad• GPS• Touch Screen• Navigation• Time Stamp• A Smartphone App

• Gyro/Tilt Sensor/Accelerometers• Clock/Timer• Sensors (optical, pressure..)• Communications, USB• Motion Sensor• Motors• Magnets• Energy Harvester• Bluetooth• RFID• Wi-Fi• Server• Social Network• Fragrance• Advertising• Image Recognition• Alarms

Copyright Innodesa Inc. 2008 - 2017

Advantages, Limitations and Unique QualitiesAnalogiesAnalysis of Interactive Decision Areas (AIDA) Anonymous Voting Assumption Busting Assumption Surfacing Attribute Listing Backward Forward Planning Boundary Examination Boundary Relaxation Brain Sketching Brainstorming BrainwritingBrainwriting 6-3-5 Brainwriting Game Brainwriting PoolBrowsing BrutethinkBug Listing Bullet Proofing Bunches of BananasCard Story Boards Cartoon Story Board

CATWOE Causal Mapping CharretteCherry Split Chunking Circle of Opportunity Clarification Classic Brainstorming Collective Notebook (CNB) Comparison Tables Component DetailingConcepts Fan Consensus Mapping Constrained BrainwritingContradiction Analysis Controlling Imagery Crawford Slip Writing Creative Problem Solving (CPS) Criteria for Idea-finding Potential Critical Path Diagrams (CPD) Decision Seminar Delphi Dialectical approaches Dimensional Analysis

Disney Creativity Strategy DO IT Drawing Escape Thinking Essay Writing Estimate-Discuss-Estimate Exaggeration Excursions F-R-E-E-Writing Factors in Selling Ideas False Faces Fishbone Diagram Five W's and H Flow Charts Focus Groups Focusing Force-Field Analysis Force-Fit Game Free Association Fresh Eye Gallery Method Gap Analysis Goal Orientation Greeting Cards Help-Hinder

Heuristic Ideation Technique Hexagon ModelingHighlighting Idea Advocate Idea Box Idea Card Writing - BrainwritingIdea Final Result Imagery for Answering Questions Imagery ManipulationImaginary Brainstorming Implementation Checklist Improved Nominal Group Technique Interpretive Structural Modeling Keep a Dream Diary Kepner and Trego Method KJ-Method Laddering Lateral Thinking Listing Listing Pros and Cons Metaplan Information Market Mind Mapping Morphological Analysis

Over 300 Ideation Methods

Copyright Innodesa Inc. 2008 - 2017

Over 300 Ideation MethodsMorphological Forced Connections Multiple Redefinitions NAF Negative Brainstorming NLP Nominal Group Technique Nominal-Interacting Technique Notebook Observer and Merged Viewpoints Osborn's Checklist Others Peoples Definition Others Peoples Viewpoints Paired ComparisonPanel Consensus Paraphrasing Keywords Personal Balance-Sheet Phases of Integrated Problem Solving Pictures as Idea Triggers Pin CardsPMI (Plus, Minus, Interaction) Plan Do Check Act Plusses, Potentials and Concerns Potential-Problem Analysis (PPA) Preliminary Questions Problem-Centered Leadership

Problem Inventory Analysis Problem Reversal Productive Thinking Model Progressive Hurdles Progression Revelation ProvocationPugh MatrixQ-Sort Quality Circles Random Stimuli Rawlinson Brainstorming Receptivity to Ideas Reframing Values Relational Words Relaxation ReversalsRolestormingSCAMMPERR SCAMPERSculptures Search Conference Sequential-Attribute MatrixSeven-Step Model Similarities andDifferences

Simple Rating Methods Simplex Six Thinking Hats Slice and Dice Snowball Technique Soft Systems Method Stakeholders Analysis Sticking Dots Stimulus Analysis Story Writing Strategic Assumption Testing Strategic Choice Approach Strategic Management ProcessStrategic Options Dev and Analysis (SODA) Successive Element Integration Super Group Super Heroes SWOT Analysis SyneticsSystematic Inventive Thinking Systematized Direct Induction (SDI) Talking Pictures Technology Monitoring Think Tank

Thrill TILMAG Transactional PlanningTrigger Method Trigger Session TRIZ Tug of War Using Crazy Ideas Using Experts Value Brainstorming Value Engineering Visual BrainstormingVisualizing a Goal Who are you? Why Why Why Whishing Working with Dreams and Images

Copyright Innodesa Inc. 2008 - 2017

• Ubiquitous Computing (IoT, Big Data…)• Human 3.0 (Augmented)• Online Social (and Egalitarian) Super-Cloud • Automation of Knowledge and Skill• M2M Cloud Technology• Advanced Robotics• Autonomous Vehicles• Personalized Medicine (Genomics, Grown Organs…)• Synthetic Biology• 3D Printing and Additive Manufacturing• Advanced Materials (Ubiquitous Nanotechnology)• Renewable Energy and Energy Storage• Wearables• Commercial Space

Sync to MegatrendsTechnology

Copyright Innodesa Inc. 2008 - 2017

Emer

ging

Tech

Sync to MegatrendsTechnology

Copyright Innodesa Inc. 2008 - 2017

• Ubiquitous Computing (IoT, Big Data…)• Human 3.0 (Augmented)• Online Social (and Egalitarian) Super-Cloud • Automation of Knowledge and Skill• M2M Cloud Technology• Advanced Robotics• Autonomous Vehicles• Personalized Medicine (Genomics, Grown Organs…)• Synthetic Biology• 3D Printing and Additive Manufacturing• Advanced Materials (Ubiquitous Nanotechnology)• Renewable Energy and Energy Storage• Wearables• Commercial Space

WearablesDisney’s Magic Band

• Identifies Wearer• Gives Access to Selected Places and

Services• Gives Access to Selected Computer Files• Customizes Certain Services (Food, etc.)• Assigns Priority Levels to Access Services• Can provide Customized Instructions• Manages Queue Times• Provides Dinner and Ride Reservations• Associates Wearer with Files• Used to Pay for Services in Parks

Copyright Innodesa Inc. 2008 - 2017

Functional Decomposition

"People don't want to buy a quarter-inch drill…

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Theodore Levitt

"People don't want to buy a quarter-inch drill. They want a quarter-inch hole!”

Functional Decomposition

Copyright Innodesa Inc. 2008 - 2017

Theodore Levitt

What do the users of these products want?Functional Decomposition

Copyright Innodesa Inc. 2008 - 2017

What do the users of these products want?Functional Decomposition

Copyright Innodesa Inc. 2008 - 2017

The stethoscope was invented in France in 1816 by René Laennec at the Necker-EnfantsMalades Hospital in Paris.

Modern hospital bed invented by Willis Gatchin 1909

• What job does the customer or user needs done? What “product” or “service” does the customer or user need to do the job?

• How does the customer or user currently meet their needs?

• What are the circumstances that led to the development of their current solution (who, what, when, where, why, how)?

• Can we develop new solutions under new circumstances?

Copyright Innodesa Inc. 2008 - 2017

Functional Decomposition

Biomimicry

BIOMIMICRYInnovation processes based on learning the ways natural systems and creatures accomplish similar ends

Copyright Innodesa Inc. 2008 - 2017

Biomimicry

Copyright Innodesa Inc. 2008 - 2017

Biomimicry

Copyright Innodesa Inc. 2008 - 2017

Presenter
Presentation Notes
Georges de Mestral, a Swiss engineer who, in 1941 went for a walk in the woods and wondered if the burrs that clung to his trousers — and dog — could be turned into something useful.

Biomimicry

Copyright Innodesa Inc. 2008 - 2017

Chose five capabilities these pets have that would help you on your job – Be Wild !!

Copyright Innodesa Inc. 2008 - 2017

Setting Up Innovation Programs

Copyright Innodesa Inc. 2008 - 2017

Innovation Needs a Home - The Innovation Office

Copyright Innodesa Inc. 2008 - 2017

Rewards and RecognitionPatent Apps&Proposals

Innovation Home(Office)

Training

Ideas

Innovation Programs

NurseInventor

Ideas Database

Copyright Innodesa Inc. 2008 - 2017

Rewards and RecognitionPatent Apps&Proposals

Innovation Home(Office)

Training

Ideas

Proof of Concept

Innovation Programs

NurseInventor

Ideas Database

Prototype Hub

Copyright Innodesa Inc. 2008 - 2017

Innovation Programs

Rewards and RecognitionPatent Apps&Proposals

Innovation Home(Office)

Training

Ideas

Proof of Concept

Request for Innovation

Workshops

NurseInventor

Ideas Database

Prototype Hub

Copyright Innodesa Inc. 2008 - 2017

Innovation Hubs

Copyright Innodesa Inc. 2008 - 2017

Innovation Hubs – VA SimLearn

Copyright Innodesa Inc. 2008 - 2017

Innovation Hubs – Maker Hub

Copyright Innodesa Inc. 2008 - 2017

Copyright Innodesa Inc. 2008 - 2017